Can you beat the ‘Pink Tax’ by buying blue? Save up to 67% buying items meant for the opposite sex

Results – up to 41% off if you buy men’s version

Taking a look today compared to when we first investigated this issue in 2016, it's clear to see that brands such as Tesco and Asda have stopped selling some items labelled specifically for men or women, which has made comparison trickier.

We did find that for many of the original products we compared, the cheapest single-bladed or double-bladed options were either no longer available or were the same price - so we dug deeper to see if that was the case for razors with more blades. At Superdrug, a four-pack of triple-bladed razors is the same price for men and women. However, a three-pack of five-bladed disposable razors is 19% cheaper for men, so if you're after a multi-bladed razor do check prices.

For branded razors, two out of three men’s were cheaper than women’s (it would’ve been three out of three, but women's Gillette razors are on offer at Waitrose) by up to 41%, but if you switched to the cheapest unisex own-brand single-bladed razor, you could save even more.

For own-brand razors, three out of five were the same price, one was cheaper for men by 19% and one cheaper for women by 32%. It's worth noting that where we found women's razors to be cheaper, this was only due to in-store offers - without which the razors would either be the same price or more.

Our analysis seems to suggest that both men and women should be vigilant about the cost of razors, and always check offers and prices to be sure they're getting the best deal.

Are shower gel prices leaving you in a lather?

With even stereotypical men’s brand Lynx selling a women’s shower gel, we thought it was high time to check out the price difference to see who cleans up with the best deals on shower gel.

We looked at brands from the same supermarket or high-street shop that made both a men’s and women’s version and checked their cost per 100ml of product to see who saves the most. Here’s what we found:

Results – up to 54% off if you buy women’s version

Nivea is up to 50% cheaper if you buy the men’s sensitive version rather than the women’s. Radox prices were even at Asda, but if you’re a woman buying Dove at Superdrug, you can rest assured your shower gel is 54% cheaper than the men’s version.

We were encouraged that four out of the seven shower gel combinations we looked at were the same price or very similar for the men’s and ladies’ versions, but there are still further savings to be had if you switch to own brand.