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We've analysed seven years of deals to forecast 2018's offers. Nothing's guaranteed - the aim is to help you pick when to pounce and bag planned Christmas shopping for less. Remember, only ever buy what you need and can afford. Last year, we got it 93% right, so peek into our crystal ball...

Frequently Asked Questions

Why are we doing this?

To save you money, of course! Pre-Christmas, when retailers launch discount codes, they have one main aim. They want to avoid giving discounts to people who would buy in their stores anyway and instead target price-conscious consumers who are looking around on impulse for somewhere to shop.

That’s why they launch codes, sales or discounts only for a very short amount of time in the run-up to Christmas, as opposed to the lengthy January sales.

What we want to do is help people who know where they want to shop to be ready to pounce at the perfect moment to take advantage of those offers. If you like, perverting the marketing plans of Britain’s big retailers.

To get the best out of our Christmas Deals Predictor it’s best to know what you want to buy and where it’s sold. Then use the calendar to plan your spending and hope you’ll be able to get what you want at a much reduced price.

How well did we do last year?

Last year we got it 93% right. Last year a whopping 83% of deals came out exactly as we predicted. Add in those we were only marginally out on and we had an astonishing 93% success rate.

Will this be a self-defeating prophecy?

This is something we worried about when we launched this for the first time in 2013. Stores primarily launch discounts to tempt in customers who wouldn’t normally buy. The fact we’re doing this is somewhat market disruptive as our aim is to show those who’ve planned to buy how to take advantage. Our fear was that the retailers would move or cancel their promotions as a result. Thankfully, it hasn't had that impact for the past four years, and we hope it won’t this year either.

November 2018

The deals we predict will happen this month and why

Week 3

12th - 18th
It's on

Habitat 25% off

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 3
  • 2017: Nov, Week 3
likelihood
did it happen? IT'S ON!
prediction

Habitat 25% off

deal analysis

Like it has done for the past two years, Habitat is offering 25% off just about everything from Thu 15 Nov until Sun 18 Nov – enter the code HAB25 at the checkout. The discount will also be applied automatically at the till in Habitat's stores, as well as concessions Mini Habitat stores in Sainsbury's.

It's on

La Redoute 40% off EVERYTHING code

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 3
likelihood
did it happen? IT'S ON!
prediction

La Redoute 40% off EVERYTHING code

deal analysis

Last year, La Redoute offered 40% off everything for Black Friday. It started earlier than usual on Fri 17 Nov 2017 and lasted until Tue 28 Nov 2017. The discount included many popular brands, eg, Levi's, Converse and Superdry.

It's on

Nectar Double-Up at Sainsbury's

when it's happened
  • 2014: Nov, Week 3
  • 2015: Nov, Week 3
  • 2016: Nov, Week 3
  • 2017: Nov, Week 3
likelihood
did it happen? IT'S ON!
prediction

Nectar Double-Up at Sainsbury's

deal analysis

As we expected, Sainsbury's has confirmed its double-up event for the third week of November. You can exchange points for double-up vouchers in advance and spend them in store between Mon 12 Nov and Sun 18 Nov. The selected categories include toys, homeware, electricals, Tu clothing, entertainment and Taste The Difference wine (not groceries).

It's gone

ShopDisney FLASH 24% off toys code

when it's happened
  • 2014: N/A
  • 2015: N/A
  • 2016: Nov, Week 3
  • 2017: Nov, Week 3
likelihood
did it happen? Yes, this deal happened!
prediction

ShopDisney FLASH 24% off toys code

deal analysis

As it's done in previous years, you were able to get 24% off toys, stationery and fancy dress online at ShopDisney on Tue 13 Nov. Once again, you could also get the deal via VoucherCodes on Wed 14 Nov. It included most toys and sale items, eg, a large Simba soft toy for £19 (£25 before code, reduced from £50).

Prediction

£9-£10 champagne deals in stores

when it's happened
  • 2014: Nov, Week 3
  • 2015: Nov, Week 3
  • 2016: Nov, Week 3
  • 2017: Nov, Week 3
likelihood
did it happen? Watch this space!
prediction

£9-£10 champagne deals in stores

deal analysis

The big supermarkets have been consistent in offering discounted champagne from the third weekend of November, so expect more of the same. Last year, we saw Lidl's Comte de Senneval champagne for £10, and from 23 Nov 2017, for £9. Previously, Tesco had a £9 bottle on offer too, so watch this space. Corking!

It's on

Dyson daily discounts

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 3
likelihood
did it happen? IT'S ON!
prediction

Dyson daily discounts

deal analysis

In past years, Dyson has offered daily discounts on different products for Black Friday through to Cyber Monday. However, last year the offers kicked off a week before Black Friday and we're predicting this'll be the case this year, too. While a lot of offers could be matched or beaten elsewhere, you can get a longer warranty if you buy direct from Dyson.

Prediction

'Free' Megabus tickets (Jan-Feb trips)

when it's happened
  • 2014: Nov, Week 3
  • 2015: Nov, Week 3
  • 2016: Nov, Week 3
  • 2017: Didn't Happen
likelihood
did it happen? Watch this space!
prediction

'Free' Megabus tickets (Jan-Feb trips)

deal analysis

From 2014-2016 we saw Megabus run a ‘free’ ticket sale (with a 50p booking fee) in the third week of November, but last year it put out a road block and the deal didn't happen. So while we're not confident of it happening this year, there's always a chance it could.

Week 4

19th - 25th
Confirmed

Ikea buy £25 real Xmas tree, get £20 voucher

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? IT'S ON!
prediction

Ikea buy £25 real Xmas tree, get £20 voucher

deal analysis

From Thu 22 Nov until Mon 24 Dec, buy a £25 real Christmas tree from Ikea and you'll be given a £20 voucher to spend at any participating store between 14 Jan and 3 Mar 2019. This deal has proven popular the past five years so go quick.

Prediction

Boots 'Star Gift': half-price Sanctuary Spa set

when it's happened
  • 2014: Nov, Week 2
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Boots 'Star Gift': half-price Sanctuary Spa set

deal analysis

Last year, from 23 Nov till 29 Nov, you could get a Sanctuary Spa 'The Best of Everything' set for £22.50 (norm £45). The contents were normally £50ish individually, including a £10 eau de toilette. In 2016 it offered a similarly priced £23 set (norm £45) and in 2015 an £18 set (norm £45).

Prediction

Debenhams up to 30% off

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Debenhams up to 30% off

deal analysis

In the last couple of years, Debenhams has had up to 30% off most departments in the run up to Black Friday. It’s also had different daily deals running from 6am until 11.59pm each day with up to 50% off selected items. We’d expect something similar from it this year.

Prediction

eBay daily discounts

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

eBay daily discounts

deal analysis

In the last few years eBay has released daily deals at 8am each morning, every day up until Black Friday. Strong deals we’ve spotted in the past include a £700 Macbook (2015), £15 kids’ Converse (2016) and a £50 Amazon Fire 8 (2017).

Prediction

Selfridges 20% off online & in stores

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Selfridges 20% off online & in stores

deal analysis

Last year, Selfridges offered up to 20% off via an online code or in-store voucher over the Black Friday weekend until 11.59pm on Sun 26 Nov 2017. The full 20% off was valid on selected lines including fashion, homeware and accessories, but beauty and fragrance were capped at 10% off. Based on previous years, we reckon this year's offer will begin Thu 22 Nov.

Prediction

Tesco 25% off 6 bottles of wine

when it's happened
  • 2014: Nov, Week 3
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Tesco 25% off 6 bottles of wine

deal analysis

Last year, Tesco offered 25% off when you bought six or more bottles of wine, sparkling wine (including prosecco) or champagne until Mon 4 Dec 2017. The deal was available online and in larger stores (not Express stores).

The Black Friday Effect. In recent years, we've seen deals previously spread over Nov & Dec pulled into retailers' Black Friday offerings. This can skew our predictions slightly and we predict the trend will continue.

Black Friday Deals
23rd - 26th
Confirmed

Amazon daily & 'lightning' deals

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 3
  • 2017: Nov, Week 3
likelihood
did it happen? IT'S ON!
prediction

Amazon daily & 'lightning' deals

deal analysis

Amazon will begin pumping out Black Friday deals, with daily deals, and new offers appearing at regular intervals, between Fri 16 Nov and Sun 25 Nov. We then expect its Cyber Monday deals, like last year, to largely be an extension of its Black Friday offerings. We expect to see big discounts on its latest generation of Amazon smart products.

Prediction

AO.com discounts on hundreds of items

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

AO.com discounts on hundreds of items

deal analysis

In previous years, AO.com has discounted a number of products in the run up to Black Friday, through into Cyber Monday. Last year, it had 600ish deals online and was the cheapest place to buy some items, while other products could be found for the same price elsewhere. AO promised to price match other retailers.

Prediction

Apple 'free' gift card with purchases

when it's happened
  • 2014: N/A
  • 2015: N/A
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Apple 'free' gift card with purchases

deal analysis

For the last two years, Apple has ran a “shopping event” where it’s given gift cards of up to £120 off with selected purchases for 24-hours only on Black Friday. In past years it used to offer discounts of 6-10% off selected products, but it seems to have replaced this with the ‘free’ gift cards.

Prediction

Asos 20% off almost everything

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Asos 20% off almost everything

deal analysis

For the fourth year in a row, Asos offered 20% off almost everything as part of its Black Friday and Cyber Monday promotion. Last year, the deal ran from 23 Nov until 8am on 28 Nov 2017, and it worked on all items, both full-price and those in the 'up to 70% off' outlet.

Prediction

Benefit 20% off via online code

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Benefit 20% off via online code

deal analysis

Last year, you could get 20% off make-up and skincare brand Benefit until Cyber Monday (27 Nov 2017), as part of its Black Friday promotion – just like the year before (in 2015 it offered 15% off). The code excluded custom make-up kits.

Prediction

French Connection up to 50% off

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

French Connection up to 50% off

deal analysis

Last year, fashion retailer French Connection offered up to 50% off selected items online and in stores for Black Friday, from 9am on Thu 23 Nov 2017 until 11.59pm on Sat 25 Nov 2017, and discounts were applied automatically at the checkout. In past year's though, it's offered 20%-25% off online codes, so this one's hard to predict.

Prediction

Game discounts on PS4 & Xbox bundles

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Game discounts on PS4 & Xbox bundles

deal analysis

Last year, Game offered a number of discounts on consoles and software over Black Friday weekend. However, many other retailers including Amazon, Argos, Microsoft, Sony, Currys, and Smyths also offered similarly priced console bundles, and Game wasn't always cheapest, showing it's always worth doing your own research before buying.

Prediction

Gap 40%-50% off online & in stores

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Gap 40%-50% off online & in stores

deal analysis

Last year, Gap offered 40% off all full-price items online and 'up to' 50% off all full-price items in stores as part of its Black Friday promotions. These offers ended at 11.59pm on Sat 25 Nov 2017, then Gap launched a bigger discount – 50% off full-price items online for Cyber Monday.

Prediction

H&M 20% off online

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

H&M 20% off online

deal analysis

For the third year running, H&M offered 20% off online for Black Friday weekend, from 24 Nov until 26 Nov 2017. The discount was applied automatically at the checkout to full-price and already-discounted items in the 'sale' section.

Prediction

55% off Illy coffee machines

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

55% off Illy coffee machines

deal analysis

For the past three years, Italian coffee company Illy has brewed up a Black Friday offer on its posh coffee machines. In both 2017 and 2016 the offer was 55% off. In 2015, it was 50% off. Last year, the deal ran from 24 Nov until Cyber Monday and of the 10 machines included, all were cheaper here than anywhere else, when we compared prices.

Prediction

John Lewis deals & price-matching

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

John Lewis deals & price-matching

deal analysis

Always one of the strong performers on Black Friday, last year John Lewis discounted a number of high-end products and also proactively matched the prices of its high-street competitors. We spotted a £34 Echo Dot, £79 Kindle Paperwhite and £279 KitchenAid mixer among the popular deals in 2017, while it also offered decent discounts on other electricals.

Prediction

Kurt Geiger 20% off code

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Kurt Geiger 20% off code

deal analysis

Last year Kurt Geiger offered a code for 20% off everything over Black Friday weekend. The discount included full-price items as well as those already reduced by up to 50% in the sale.

Prediction

Laura Ashley at least 40% off

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Laura Ashley at least 40% off

deal analysis

For Black Friday last year, Laura Ashley had at least 40% off online and in stores. Virtually everything was included except for gift cards, design service fees, delivery and its furniture protection plan. Most items had 40% off, but you could get 50% off wallpaper and fabric in 2017.

Prediction

M&S 50% off selected beauty sets

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

M&S 50% off selected beauty sets

deal analysis

Last year, M&S told us it wouldn't be taking part in Black Friday and it didn't promote any offers as Black Friday deals. However, it had at least 50% off a selected range of its exclusive gift sets online, including skincare products and men’s fragrances.

Prediction

Matalan up to 50% off in store and online

when it's happened
  • 2014: Dec, Week 1
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Matalan up to 50% off in store and online

deal analysis

Last year, high street retailer Matalan had an up 50% off sale for Black Friday online and in stores, including selected womenswear, menswear, kidswear and homeware. While it was billed as 'up to' 50% off, we spotted some items with a higher discount than 50% off.

Prediction

£5 off 16-25 and Family & Friends Railcards

when it's happened
  • 2014: Didn't Happen
  • 2015: Didn't Happen
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

£5 off 16-25 and Family & Friends Railcards

deal analysis

For the last two years, Railcard has offered a 'Black Friday' discount on the 16-25 Railcard and Family & Friends Railcard. Last year we saw it offer a £5 off code on one-year cards, taking them down to £25 each, from 25 Nov 2017 to 30 Nov 2017. In 2016, the discount was twice as good – £10 off each card.

Prediction

Ralph Lauren 20%-30% off most items online

when it's happened
  • 2014: Nov, Week 3
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Ralph Lauren 20%-30% off most items online

deal analysis

Posh clothing brand Ralph Lauren really cut back on promotions last year, but it still took part in Black Friday 2017. It offered 20% off selected items, or 30% off selected items when you spent £350, until Cyber Monday.

Prediction

ShopDisney 20% off online

when it's happened
  • 2014: Nov, Week 4
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

ShopDisney 20% off online

deal analysis

Last year, the Disney Store (now ShopDisney) offered 20% off many items online for Black Friday weekend. The offer was applied automatically (no code required). Discounted items included a Star Wars The Last Jedi figure set for £19.99 (was £24.99) and a Jasmine classic doll with Abu figure for £10.40 (was £13).

Prediction

Topshop up to 50% off in stores and online

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Topshop up to 50% off in stores and online

deal analysis

Last year, Topshop had up to 50% off selected items online and in stores for its Black Friday sale, until 11.59pm on Mon 27 Nov 2017. Plus, online shoppers also got free delivery. As the sale was 'up to' 50% off, not all items were reduced by the full amount, but we found a decent number were.

Prediction

Urban Outfitters up to 50% off

when it's happened
  • 2014: N/A
  • 2015: Nov, Week 4
  • 2016: Nov, Week 4
  • 2017: Nov, Week 4
likelihood
did it happen? Watch this space!
prediction

Urban Outfitters up to 50% off

deal analysis

Last year, hip fashion retailer Urban Outfitters offered up to 50% off online and in stores for Black Friday weekend. As in previous year's sales, it didn't include everything, but we saw a broad range of discounts across men's and women's fashion, homeware and gifts, with many items at around 50% off.

Week 5

26th - 2nd
Confirmed

Amex £5 cashback at local shops

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Nov, Week 5
likelihood
did it happen? IT'S ON!
prediction

Amex £5 cashback at local shops

deal analysis

From Sat 1 Dec to Sun 16 Dec, American Express cardholders (some exclusions), can get £5 cashback when spending £10+ at selected local businesses including restaurants, clothes shops, hotels, hairdressers and galleries after registering their Amex with the Shop Small website.

Confirmed

Free Santa letter deadline (RNIB) - 1 Dec

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Nov, Week 5
likelihood
did it happen? IT'S ON!
prediction

Free Santa letter deadline (RNIB) - 1 Dec

deal analysis

Santa and his elves at the RNIB send Braille, audio or large print replies for free (you'll need to post it with a stamp, but that's the only cost involved). This year, the closing date for letters is Sat 1 Dec, the same date as last year, or Fri 14 Dec for email replies.

Prediction

£10 Baileys 1L in supermarkets

when it's happened
  • 2014: Nov, Week 3
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Nov, Week 5
likelihood
did it happen? Watch this space!
prediction

£10 Baileys 1L in supermarkets

deal analysis

Last year, you could get a 1-litre bottle of Baileys Original for £10 (normally £20) at Morrisons from Thu 30 Nov to Sun 3 Dec 2017 and at Asda from Fri 1 Dec to Sun 3 Dec. This is the cheapest we ever see large bottles, so good for stocking up. Please be Drinkaware.

Prediction

Beauty advent calendars reduced

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Nov, Week 5
likelihood
did it happen? Watch this space!
prediction

Beauty advent calendars reduced

deal analysis

Beauty advent calendars can be great value for money as they're often priced less than their individual contents. They usually start being discounted at the beginning of December, making them even better value if you're just after the products inside. The first discount we've seen in 2018 is up to 50% off beauty advent calendars at Superdrug.

Prediction

Boots 'Star Gift': half-price Ted Baker set

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Dec, Week 1
likelihood
did it happen? Watch this space!
prediction

Boots 'Star Gift': half-price Ted Baker set

deal analysis

Last year, Boots offer a Ted Baker 'Porcelain Rose Garden' toiletries set for £25 (norm £50) as part of its 'Star Gift' promotion. We totted up the value of items based on the cost of full-sized and similar items and the rough total came to £56.50.

Prediction

Sainsbury's Tu 25% off sale

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Dec, Week 1
likelihood
did it happen? Watch this space!
prediction

Sainsbury's Tu 25% off sale

deal analysis

For the last five years, Sainsbury's has offered 25% off its Tu clothing range in the first week of December. In the past it's included sale items and Christmas jumpers, so we expect the same again this year, and you'd likely be able to pick up the offer in Argos too, based on it's 2018 activity.

December 2018

The deals we predict will happen this month and why

Week 1

3rd - 9th
Confirmed

£10 West End theatre tickets

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 1
  • 2017: Dec, Week 1
likelihood
did it happen? IT'S ON!
prediction

£10 West End theatre tickets

deal analysis

Official London Theatre's confirmed what we expected, that from 10am on Tue 4 Dec, theatre lovers can get £10-£40 tickets for top London shows for performances between Tue 1 Jan and Fri 15 Feb 2019. John Lewis Partnership card holders can take advantage of the offer from 10am on Tue 20 Nov, or from 10am on Fri 23 Nov for Mastercard holders.

Prediction

Argos £50/£100 spends get £5/£10 voucher

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Nov, Week 2
  • 2017: Dec, Week 1
likelihood
did it happen? Watch this space!
prediction

Argos £50/£100 spends get £5/£10 voucher

deal analysis

Over the last six years, Argos has run the same offer in the first week of December for five of those years (it did it earlier in 2016). It gives shoppers who spend £50 a voucher for £5 off their next purchase and those who spend at least £100 get a £10 voucher. If you’re bulk buying, split your purchase into several £50/£100 spends to receive more vouchers.

Prediction

Boots 'Star Gift': half-price Soap & Glory set

when it's happened
  • 2014: Dec, Week 2
  • 2015: Dec, Week 2
  • 2016: Dec, Week 2
  • 2017: Dec, Week 1
likelihood
did it happen? Watch this space!
prediction

Boots 'Star Gift': half-price Soap & Glory set

deal analysis

Christmas wouldn’t be Christmas without Boots offering a discount on one of its hugely popular Soap & Glory gift sets. Last year, you could get a 'Spa of Wonder' body care set for £30 (norm £60) from Fri 8 Dec. We worked out the products would cost £78 if bought individually.

Prediction

Free Santa letter deadline

when it's happened
  • 2014: Dec, Week 1
  • 2015: Dec, Week 1
  • 2016: Dec, Week 2
  • 2017: Dec, Week 1
likelihood
did it happen? Watch this space!
prediction

Free Santa letter deadline

deal analysis

Some companies charge up to £10 to reply to kids' letters to Father Christmas. Yet if you apply to Royal Mail, you can get a response from Santa for the price of a stamp (67p first class, 58p second class). Last year's deadline was Fri 8 Dec.

Prediction

Thorntons 15%-20% off online code

when it's happened
  • 2014: Dec, Week 2
  • 2015: Dec, Week 2
  • 2016: Dec, Week 2
  • 2017: Dec, Week 1
likelihood
did it happen? Watch this space!
prediction

Thorntons 15%-20% off online code

deal analysis

Last year, Thorntons offered a 15% off code during the second week of December. The discount was less than previous year's 20% off. However, this wasn't entirely unexpected as Thorntons has scaled back its promotional activity since 2017.

Week 2

10th - 16th
Prediction

Body Shop 40% off code + free gift

when it's happened
  • 2014: Dec, Week 2
  • 2015: Dec, Week 2
  • 2016: Dec, Week 2
  • 2017: Dec, Week 2
likelihood
did it happen? Watch this space!
prediction

Body Shop 40% off code + free gift

deal analysis

The Body Shop is renowned for running promotions throughout the year, so it’s rare you’ll ever need to pay full-price. Last year, for the fourth year running, it offered a code for 40% off most items. Plus if you spent £15+ after discounts, you got a free £15 200ml body butter.

Prediction

Boots 'Star Gift': half-price No7 gift set

when it's happened
  • 2014: Dec, Week 2
  • 2015: Dec, Week 2
  • 2016: Dec, Week 2
  • 2017: Dec, Week 2
likelihood
did it happen? Watch this space!
prediction

Boots 'Star Gift': half-price No7 gift set

deal analysis

We've seen Boots offer a half-price No7 gift set for the past five years. In 2017, you could get a No7 'Star Beauty' set for £39 from Fri 15 Dec until Christmas Eve. The gift set, which included body wash, day cream and mascara, was normally £80, but if the 10 products were bought individually they would cost £144ish, so getting it all for £39 gave a substantial saving.

Prediction

John Lewis up to 50% off Xmas decorations

when it's happened
  • 2014: Dec, Week 2
  • 2015: Dec, Week 2
  • 2016: Dec, Week 2
  • 2017: Dec, Week 2
likelihood
did it happen? Watch this space!
prediction

John Lewis up to 50% off Xmas decorations

deal analysis

For the last four years, we’ve seen John Lewis offer up to 50% off Christmas decorations in the second week of December. Last year we didn't see it boost, but in 2016 some festive items were reduced by up to 80%. It’s a good time to stock up for next Christmas (or even this one, if you leave things to the very last minute). You’d be crackers not to.

Prediction

Kurt Geiger up to 50% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 3
  • 2015: Dec, Week 3
  • 2016: Dec, Week 3
  • 2017: Dec, Week 2
likelihood
did it happen? Watch this space!
prediction

Kurt Geiger up to 50% off 'Jan sale'

deal analysis

For the past four years, Kurt Geiger's up to 50% off sale has started mid-December, giving you time to get last minute gifts in the sale. In 2016, we didn't see Kurt Geiger increase its discount, but last year it surprised us by boosting its sale to up to 60% off post-Christmas.

Prediction

Topman £10 off £50

when it's happened
  • 2014: Dec, Week 2
  • 2015: Dec, Week 2
  • 2016: Dec, Week 2
  • 2017: Dec, Week 2
likelihood
did it happen? Watch this space!
prediction

Topman £10 off £50

deal analysis

Topman has been inconsistent with its early December discount, so this one's difficult to predict. In 2017 it surprised us by offering £10 off £50, £15 off £75 and £25 off £100 in the second week of December. In 2016 it offered 24% off almost everything, and in 2015 the deal was 20% off almost everything.

Week 3

17th - 23rd
Prediction

19p cheap Christmas veg

when it's happened
  • 2014: N/A
  • 2015: Dec, Week 3
  • 2016: Dec, Week 3
  • 2017: Dec, Week 3
likelihood
did it happen? Watch this space!
prediction

19p cheap Christmas veg

deal analysis

For the past three years we've seen supermarkets battling in a price-war over Christmas vegetables around the third week of December. Last year, Asda dropped the price of veg like Brussels sprouts (500g), parsnips (600g), and carrots (1kg) to 20p... but then both Aldi and Lidl bested Asda, offering those vegetables for 19p each.

Prediction

Asos up to 70% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 3
  • 2015: Dec, Week 4
  • 2016: Dec, Week 4
  • 2017: Dec, Week 3
likelihood
did it happen? Watch this space!
prediction

Asos up to 70% off 'Jan sale'

deal analysis

Last year, Asos started its up to 50% off 'January sale' on Fri 22 Dec. We then saw it boost to up to 70% off a week later from Fri 29 Dec. In past sales we haven't seen it boost further than 70%, so if it offers the same this year then it could be a good time to buy if there's something you want, but go quick as stock's usually limited.

Prediction

M&S up to 50% off Xmas wrapping & gifts

when it's happened
  • 2014: Dec, Week 3
  • 2015: Dec, Week 3
  • 2016: Dec, Week 3
  • 2017: Dec, Week 3
likelihood
did it happen? Watch this space!
prediction

M&S up to 50% off Xmas wrapping & gifts

deal analysis

For the last several years, you've been able to get up to 50% off wrapping, cards, trees and gifts at M&S from the third week of December. Last year we spotted a 6ft Xmas tree for £22.50 (was £45) and half-price wrapping paper and baubles. If you can wait until a week before the big day, or want to stock up for next year, you’re likely to make a considerable saving.

Week 4

24th - 30th
Prediction

John Lewis up to 50% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 4
  • 2015: Dec, Week 4
  • 2016: Dec, Week 4
  • 2017: Dec, Week 3
likelihood
did it happen? Watch this space!
prediction

John Lewis up to 50% off 'Jan sale'

deal analysis

Just like last year, the John Lewis 'January sale' started on Christmas Eve, online and in stores. It didn't actually bill its clearance as 'up to 50% off', but it matched competitors' reductions and we spotted up to 50% off selected brands. We didn't see the discount increase during the sale, so if you want something, it might be worth buying as soon as it starts.

Prediction

M&S up to 70% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 4
  • 2015: Dec, Week 4
  • 2016: Dec, Week 4
  • 2017: Dec, Week 3
likelihood
did it happen? Watch this space!
prediction

M&S up to 70% off 'Jan sale'

deal analysis

Last year, M&S started its up to 50% off 'January sale' online on Christmas Eve, and in stores on Boxing Day. It then boosted to 'up to 60% off' on Thu 4 Jan, and then boosted further to 'up to 70% off' on Mon 15 Jan. So you'll likely bag a bigger bargain if you can hold off, though if you're after something in particular, be aware stock's usually limited.

Prediction

Next at least 50% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 4
  • 2015: Dec, Week 4
  • 2016: Dec, Week 4
  • 2017: Dec, Week 3
likelihood
did it happen? Watch this space!
prediction

Next at least 50% off 'Jan sale'

deal analysis

Next's 'at least 50% off' sale started online on Christmas Eve, and in stores on Boxing Day – just like in previous years. We didn't see the discount increase during last year's sale, so if you want something in particular, it might be worth buying before stock sells out.

Prediction

Amazon up to 50ish% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 4
  • 2015: Dec, Week 4
  • 2016: Dec, Week 5
  • 2017: Dec, Week 4
likelihood
did it happen? Watch this space!
prediction

Amazon up to 50ish% off 'Jan sale'

deal analysis

From Boxing Day, Amazon offered 24-hour 'Deals of the Day' and up to four-hour long quick-fire 'Lightning Deals' across most of its departments. From what we saw, ‘up to 50% off’ was a fair summary of its 'January sale', and some of the decent deals we spotted included big brands such as Vax, Phillips and Le Creuset.

Prediction

Travelodge 30% off

when it's happened
  • 2014: Dec, Week 3
  • 2015: Dec, Week 3
  • 2016: Dec, Week 4
  • 2017: Dec, Week 4
likelihood
did it happen? Watch this space!
prediction

Travelodge 30% off

deal analysis

Historically, Travelodge has offered a deal at the end of December for selected dates the following year. Last year, it offered 30% off stays of up to two nights between Mon 1 Jan and Thu 12 Apr – slightly stronger than the year before's 26% off.

Prediction

Argos up to 60% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 4
  • 2015: Dec, Week 4
  • 2016: Dec, Week 4
  • 2017: Dec, Week 4
likelihood
did it happen? Watch this space!
prediction

Argos up to 60% off 'Jan sale'

deal analysis

Like last year, Argos started its sale online on Christmas Day and in stores on Boxing Day. It was billed as 'up to 50% off'. However, we did spot a few items reduced by more than 50%. Strong deals included a Philips shaver set, a Reebok exercise bike and Tefal pans.

Prediction

Mulberry up to 50% off 'Jan sale'

when it's happened
  • 2014: Dec, Week 4
  • 2015: Dec, Week 4
  • 2016: Dec, Week 5
  • 2017: Dec, Week 4
likelihood
did it happen? Watch this space!
prediction

Mulberry up to 50% off 'Jan sale'

deal analysis

Let's be honest, £900 handbags certainly aren't MoneySaving. However... if you're going to buy one anyway and can afford it, you might as well get it while there's a decent discount to be had. Last year, Mulberry's up to 50% off 'January sale' started on Boxing Day, both online and in stores.

January 2019

The deals we predict will happen this month and why

Week 1

31st - 6th
Prediction

Carluccio's 2for1 voucher

when it's happened
  • 2015: Jan, Week 1
  • 2016: Jan, Week 1
  • 2017: Jan, Week 1
  • 2018: Jan, Week 1
likelihood
did it happen? Watch this space!
prediction

Carluccio's 2for1 voucher

deal analysis

Italian restaurant chain Carluccio's has offered a rare 2for1 voucher in the first week of January for the last six years, and it served up a repeat in 2018. If you ordered two main courses, you got the cheapest for £1 until Thu 8 Feb. It rarely offers discounts, so this deal is worth looking out for.

Prediction

Eurostar £58 returns (Jan-Mar trips)

when it's happened
  • 2015: Jan, Week 1
  • 2016: Jan, Week 1
  • 2017: Jan, Week 1
  • 2018: Jan, Week 1
likelihood
did it happen? Watch this space!
prediction

Eurostar £58 returns (Jan-Mar trips)

deal analysis

We’ve seen a Eurostar sale in the first week of January for the last five years, and saw the same again in 2018. This year, Eurostar offered £58 return train tickets to Paris, Lille, Calais or Brussels from London St Pancras International, Ebbsfleet International or Ashford International.

Prediction

£50 off Merlin annual pass

when it's happened
  • 2015: Jan, Week 1
  • 2016: Jan, Week 1
  • 2017: Jan, Week 1
  • 2018: Jan, Week 1
likelihood
did it happen? Watch this space!
prediction

£50 off Merlin annual pass

deal analysis

In January 2018, you could get the Merlin annual pass at the discounted price of £129 per person until Mon 12 Feb. After that, it rose to the normal 2018 price of £179 per person. The pass gets you unlimited visits to 32 attractions including Alton Towers, Thorpe Park and Legoland.

Prediction

The Sun '£9.50' Holidays via tokens

when it's happened
  • 2015: Jan, Week 1
  • 2016: Jan, Week 1
  • 2017: Jan, Week 1
  • 2018: Jan, Week 1
likelihood
did it happen? Watch this space!
prediction

The Sun '£9.50' Holidays via tokens

deal analysis

Historically, we've seen The Sun offer its '£9.50' holidays at the beginning of January – and 2018 was no exception. In reality, they're never actually £9.50, but if you dodged the costly extras you could get a trip for four people for £44.

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