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Supermarket coupons UK

Save on your shopping with freebies & discounts for groceries and more

Rhiannon Moorhouse
Rhiannon Moorhouse and Oli Townsend
Updated 12 September 2024

Coupons are said to have been around since the 1800s (the first one issued by Coca-Cola) and for years savvy shoppers have been clipping coupons, and later on, printing them off the web – but today, it's more about apps, codes and cashback. Do couponing the right way and you can walk away with groceries for free or a fraction of the normal cost. This guide shows the top coupons available now, plus how to find and max even more.

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In this guide

Categories

Food Drink Washing & dishwashing Cleaning & Home Beauty Baby Pets Health Hair care Personal hygiene  

Top Coupons

For more tricks to slash food bills, see our Supermarket shopping tips and How to get free (or cheap) food guides.

30+ supermarket coupons – the top freebies & discounts you can use now

This is our regularly updated list of the top coupons and cashback available in supermarkets. It's up to individual stores whether to accept any coupons, so don't make a special trip, and if using cashback, be sure to check you're picking up the correct product before buying.

0 Current Deals

Food coupons

  • £1.50 off Birds Eye Steamfresh pasta meals

    Via Shopmium cashback app. Valid at Tesco, Morrisons & Sainsbury's
    15 days left

    If you're shopping at Tesco, Morrisons or Sainsbury's and pick up a Birds Eye Steamfresh pasta meal (see eligible products below, normally £3.50), make sure you keep your receipt safe as you can claim £1.50 back – or an amount making it £2 – via Shopmium until Monday 30 September. You'll need to photograph your receipt and upload it in the app, and you may also need to scan the product barcode.

    Eligible products are:

    • Mediterranean vegetables pasta with veg and tomato sauce 400g
    • Mushroom tagliatelle with creamy sauce 400g
    • Spinach and ricotta tortelloni with veg and pesto 350g

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple occassions before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

  • £1 off Fuel 10K super berry granola

    Via Shopmium cashback app. Valid at Waitrose only
    54 days left

    If you're shopping at Waitrose and pick up a 400g box of Fuel 10K super berry granola (normally £3.25), make sure you keep your receipt safe as you can claim £1 back via Shopmium until Friday 8 November. You'll need to photograph your receipt and upload it in the app, and you may also need to scan the product barcode.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple occassions before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

  • £1 off Fuel 10K golden syrup porridge

    Via Shopmium cashback app. Valid at Asda, Morrisons, Tesco, Waitrose & Co-op
    49 days left

    If you're shopping at Asda, Morrisons, Tesco, Waitrose or Co-op and pick up a 10x36g box of Fuel 10K golden syrup porridge (normally £2.75), make sure you keep your receipt safe as you can claim £1 back via Shopmium until Sunday 3 November. You'll need to photograph your receipt and upload it in the app, and you may also need to scan the product barcode.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple occassions before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

  • £1 off Fuel 10K chocolate porridge

    Via Shopmium cashback app. Valid at Asda, Morrisons, Tesco, Waitrose & Co-op
    49 days left

    If you're shopping at Asda, Morrisons, Tesco, Waitrose or Co-op and pick up a 10x36g box of Fuel 10K chocolate porridge (normally £2.75), make sure you keep your receipt safe as you can claim £1 back via Shopmium until Sunday 3 November. You'll need to photograph your receipt and upload it in the app, and you may also need to scan the product barcode.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple occassions before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

  • £1 off Fuel 10K salted caramel porridge

    Via Shopmium cashback app. Valid at Asda only
    49 days left

    If you're shopping at Asda and pick up a 10x36g box of Fuel 10K salted caramel porridge (normally £2.75), make sure you keep your receipt safe as you can claim £1 back via Shopmium until Sunday 3 November. You'll need to photograph your receipt and upload it in the app, and you may also need to scan the product barcode.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple occassions before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

  • 65p off Fuel 10K oat squares

    Via Shopmium cashback app. Valid at Asda only
    54 days left

    If you're shopping at Asda and pick up a 50g Fuel 10K double chocolate or salted caramel oat square (normally £1.30), make sure you keep your receipt safe as you can claim 65p back – or an amount making it 50% off – via Shopmium until Friday 8 November. You'll need to photograph your receipt and upload it in the app, and you may also need to scan the product barcode.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple occassions before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

Drinks coupons

  • 'Free' up to £5 Heineken 0.0 alcohol-free four-pack or six-pack

    Via cashback. Get item from selected supermarkets in England only
    5,000 available

    If you buy a four or six-pack of 330ml Heineken 0.0 alcohol-free beer (currently £4.25 to £5 when we checked) from Tesco, Asda, Co-op, Waitrose, Sainsbury's or Morrisons online or in-store in England (see participating locations), you can get up to £5 back – paid into a PayPal or bank account – via marketing platform Hashting, when you upload your receipt.

    To claim, go online to Hashting and (confusingly) you'll be sent another link to claim via WhatsApp, or if you'd prefer, sent via text message – so you'll have to give your mobile number if you don't use WhatsApp.

    The offer will end at 11.59pm on Sunday 15 September, or when 5,000 redemptions have been made, whichever's sooner.

    Each household can apply for cashback once. Hashting says you should receive your cashback within 30 days – see full T&Cs.

    Please be Drinkaware.

    • More info

      Hashting describes itself as something like an 'app-less' cashback app, as all the links and information you'll need to claim is sent to you via text message or WhatsApp, so unlike apps such as Shopmium, Topcashback, or Quidco you don't need to join up.

    Get Deal
    See all deals: Coupons (7 deals)

  • 'Free' £1.90 Kenco latte sachets

    Via code with online Sainsbury's shop
    7,000 available

    If you shop online at Sainsbury's and enter the code KENCOLATTE at the checkout, you can get a free pack of Kenco 'Iced Hot Salted Caramel' or 'Plant Based Oat' latte sachets (normally £1.90).

    There are 7,000 available, valid for shops delivered by Tuesday 1 October, but the offer will expire sooner if all the codes are used. Sainsbury's 'freebie' codes like this one are only valid once per account, though multiple different codes can be used on the same delivery.

    Note: In order to use this code, you'll need to have met the minimum order of £25 for delivery (which costs £7 for orders under £40, £1-£7 for orders £40+).

    Get Deal
    See all deals: Sainsbury's (9 deals)

  • £1 off Arla Barista milk drink

    Cashback via app. Valid at Asda only
    16 days left

    If you're shopping at Asda and pick up a one-litre carton of Arla Barista milk drink (normally £1.99), make sure you keep your receipt safe as you can claim £1 back – or an amount making it 50% off – when you upload your receipt via the Shopmium app and scan the product barcode by Sunday 27 October.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple items before you can withdraw it.

    Note: It's worth going quickly if it's something you want, as we've seen offers like this finish early. Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    Get Deal
    See all deals: Shopmium (9 deals)

  • 50p off Alpro Barista drinks

    Cashback via app. Valid at Morrisons only
    5 days left

    If you're shopping at Morrisons and pick up a 750ml Alpro Barista drink (normally £1.75), make sure you keep your receipt safe as you can claim 50p back – or an amount making it £1.25 – when you upload your receipt via the Shopmium app and scan the barcode by Friday 20 September. Eligible flavours are: Oat, almond, and coconut.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple items before you can withdraw it.

    Note: Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway. It's worth going quickly if it's something you want, as we've seen offers like this finish early.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    GET DEAL
    See all deals: Shopmium (9 deals)

Personal hygiene coupons

We don't currently have any deals.

Baby coupons

Washing & dishwashing coupons

Cleaning & home coupons

Beauty coupons

Pet coupons

  • £2 off Winalot Friday Suppers wet dog food

    Cashback via app. Valid at Morrisons, Asda & Co-op
    46 days left

    If you're shopping at Morrisons, Asda or Co-op and pick up a 12x100g pack of Winalot Friday Suppers adult dog food chunks in gravy (normally £5), make sure you keep your receipt safe as you can claim £2 back when you upload your receipt via the Shopmium app and scan the product barcode by Thursday 31 October.

    You won't receive your cashback immediately – you can only request it once you've accumulated £10 in cashback via Shopmium, so bear in mind it could take a while to get the saving back, as you'll need to earn cashback on multiple items before you can withdraw it.

    Note: It's worth going quickly if it's something you want, as we've seen offers like this finish early. Check the app before you buy to ensure you've been offered the deal, and don't buy unless it's something you'd use anyway.

    • More info

      How to get the cashback

      1. Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size). With Shopmium, if you're shopping in-store you can even use the app to scan the barcode to be sure you've got the right one.

      2. Get and keep your receipt. Make sure you get a printed receipt in store, or with your delivery/click and collect order if you shop online. You'll need this for your cashback.

      3. Take a photo of your receipt and upload. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online.

      4. Keep the packaging with barcode. You'll also need to scan the barcode when you upload to be sure you've bought the right size/flavour of product.

      5. Request your cashback once you've reached Shopmium's £10 withdrawal threshold. You need to physically request your cashback once you've accumlated at least £10 within the Shopmium app. Your cashback will be paid into your PayPal or bank account, whichever you choose, within approximately 3-5 working days.
    Get Deal
    See all deals: Shopmium (9 deals)

  • Whiskas, Dreamies, Sheba and other MeowneySaving coupons

    In-pack coupons when you buy stickered products
    Ongoing

    If you buy Whiskas or Sheba cat food pouches, look out for the boxes with a sticker saying 'coupon inside' to get coupons for other Whiskas products, Dreamies, Sheba creamy snacks and more.

    See Ex-MSE Rhiannon's blog on How to get FREE cat treats and other MeowneySaving pet tips for more information on what to look for.

    Get Deal
    See all deals: Coupons (7 deals)

Health coupons

Hair care coupons

Mobile app coupons

  • Greggs FREE hot drink

    When you sign up to the Greggs app
    Ongoing

    If you download and sign up to the Greggs app, you can get a totally free regular-sized hot drink (including tea, latte, cappuccino and more) – you don't need to buy anything, this is a total freebie.

    The free hot drink will appear automatically in the 'Wallet' section of the app once signed in, and you'll have 31 days to redeem it in-store.

    If you give Greggs your date of birth when signing up, you'll also get a free sweet treat (such as a doughnut or cupcake) during your birthday month. See our full round-up of Birthday freebies.

    Get Deal
    See all deals: Greggs (3 deals)

  • Up to 10% off at Lidl via its app

    When you spend up to £250 in a calendar month
    Throughout the month

    New and existing users of the Lidl Plus app (download via App Store or Google Play) in England, Wales and Scotland will receive a 10% off voucher when spending £250 in a calendar month – up to a maximum of £20. If you spend £150 in a month, Lidl told us you will qualify for a free item which is currently an own-brand cleaning product. If you spend £100 in a month, you will get a £2 off coupon.

    Lidl Plus is also available in Northern Ireland, but tends to have different offers.

    As well as money-off coupons, you can claim a free in-store bakery item when you've spent at least £50 in a month. To track the amount spent, scan your virtual Lidl Plus card (within the app) each time you shop. Of course, this shouldn't be an excuse to overspend, but it could be a nice bonus when doing your normal shopping anyway.

    Once you've reached the spend target, your coupons should appear automatically in the Coupons section of the app. You can't get change from the coupons, and you'll need to use them within seven days of issue at any Lidl store in the UK (find your nearest).

    The qualifying spend excludes infant formula, and coupons can't be used on alcohol or infant formula.

    What else you can get from the app – 30% off in-store bakery items and weekly coupons

    Check the 'Coupons' section of the Lidl Plus app weekly for extra offers. You can get 30% off all in-store bakery items on Monday to Saturday (excluding bank holidays) from 7pm until closing time.

    Every Thursday, you'll be offered a different selection of item-specific coupons valid for one week. When we checked, you could get 20% off cookies and 15% off salted nuts, bacon and stonebaked pizzas.

    The Lidl Plus app for Northern Ireland customers

    To use the app, select Northern Ireland when signing up. Each week, the app will have 10 coupons for selected products, usually up to 33% off. MoneySaver Glenda K told us she's previously seen 33% off organic honey, 30% off smoked bacon and 25% off ground coffee.

    How to use the Lidl Plus app

    Scan your virtual card at the till or self-service till each time you shop. Spend coupons by loading them onto your virtual card, then scanning your card before paying. You can use more than one coupon at the same time, but Lidl says there may be a limit of six promotional items per customer.

    For more ways to save on the weekly shop, whichever supermarket you frequent, see our supermarket coupons.

    GET THE FREE APP
    See all deals: Lidl (6 deals)

  • £1 barista-made hot or cold drink at Caffè Nero

    Via the Three+ app, any day, once a week
    For Three mobile customers

    While this isn't a freebie, we still think £1 for a barista-made drink at a big coffee chain is a good deal worth sharing. If you're a Three pay monthly or pay-as-you-go mobile customer, download the Three+ app (free at the App store or Google Play) to get a barista-made hot or cold drink for £1 at Caffè Nero (find your nearest).

    You can claim the £1 drink once a week on any day of the week, from café opening to close – see 'More info' below for the full list of included beverages. There's no minimum spend and this applies to any size hot or cold drink prepared by a barista (excludes bottled drinks, cartons and cans).

    To get your caffeine fix for a quid, you'll need to go to the Three+ app and select the offer. This will display a QR code which you can then show at the till. A new code will be generated each week.

    While prices of drinks vary on the Caffè Nero menu, some can cost up to £4.15 (for example, a frappe with cream and marshmallows), so you could save up to £3.15 with this deal. 

    You can't use the Caffè Nero rewards app when claiming this drink. The deal isn't valid for click and collect or delivery, and it can't be used alongside any other offer.

    • More info

      Included drinks are:

      • Coffee: latte, cappuccino, americano, flat white, espresso, cortado, iced latte, iced cappuccino, mocha, iced flat white, iced pistachio latte, frappe crème (including any seasonal varieties and all types of milk and syrups)
      • Hot chocolate
      • Teas and iced teas
      • Fruit boosters
    Get Deal
    See all deals: Caffè Nero (2 deals)

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Supermarket deals

  • Sainsbury's £15 off £80 groceries*

    Online code for new customers only
    15 days left

    If you're a new online Sainsbury's* shopper, you can get £15 off your first £80+ shop when you enter the code SCSEO24SE15 at the checkout.

    Your shopping must be delivered before 11.59pm on Monday 30 September (so ensure you book a slot before this time). Delivery costs from £1 to £7 depending on the slot you choose. See 'More info' below for exclusions.

    • More info

      The code excludes spirits, liqueurs, wine when on a 'buy six, save 25% promotion' (all alcohol is excluded in Scotland and Wales), collection or delivery charge, first stage baby milk, tobacco and related products, gift vouchers, savings or postage stamps, e-top up, mobile phone vouchers, fuel, travel money, phone cards, gaming (games, consoles, accessories) and charity products.

    Get Deal*
    See all deals: Sainsbury's (9 deals)

  • Iceland 10% off groceries for over 60s*

    For Iceland Bonus card holders. In stores only
    Tuesdays only

    If you're aged 60 or over, you can get 10% off your shopping at all Iceland (find your nearest*) or The Food Warehouse (find your nearest) stores nationwide, every Tuesday when you show valid ID and an Iceland Bonus card (its loyalty scheme, sign up for free* if you don't have one).

    To receive the over-60s discount, simply show proof of age at the checkout, either a driving licence, senior bus pass, senior railcard, or freedom pass (although freedom passes can only be used as ID in London stores). If you’re in Scotland or Wales, you can’t get the discount on alcohol. See full T&Cs*.

    See our Supermarket Coupons page for other ways to save on your food shop.

    FIND YOUR NEAREST ICELAND*
    See all deals: Iceland (4 deals)

  • Cheap 'wonky veg' at Morrisons*

    Often includes wonky potatoes, wonky peppers, wonky peas & more
    Ongoing

    If you go in-store or online to Morrisons*, you can get selected vegetables and fruit branded 'wonky', which may be slightly irregular in shape or appearance, but totally fine to eat.

    In most cases it makes Morrisons veg cheaper than all other major supermarkets - including Aldi and Lidl - but what's available will depend on the season and stock in your local store.

    It's worth noting that all of these fruit & veg are provided in non-recyclable packaging.

    GO TO WONKY VEG*
    See all deals: Morrisons (5 deals)

  • £1.50 for 5kg of Lidl fruit and veg

    Slightly past its best, but still edible. In stores nationwide, excluding Northern Ireland
    Ongoing

    If you head into a Lidl store (find your nearest) you can pick up a 5kg 'Too Good To Waste' box of fruit and vegetables for £1.50, while stock lasts. The boxes contain 'edible but not perfect' fruit and veg, which are slightly past its best, but still safe to eat. This is currently an ongoing offer with no end date, but we'll update you here if that changes. 

    These are available in stores in England, Scotland and Wales only, and found by the checkout area. However, they are subject to availability, so if you want one you'll need to be quick as there are only a limited number of boxes available each day, from the time stores open until midday. Any unsold boxes will be donated to local good causes.

    What you'll actually get is completely random as the boxes are made up on the day with whatever fruit and veg is looking past its best in each store. Some could be damaged or discoloured, but you'll be able to see what you're getting before you buy.

    A box we spotted in Aug 2023 in a London branch of Lidl

    To give you a rough idea of how much of a saving you could make, when we picked up a box to check this deal out, we got:

    • One 250g punnet of raspberries – normally £2.99
    • Two x bananas – normally 37p for two (£0.78/kg)
    • Five x apples – normally 89p for a 5-pack (17p each)
    • 13 x satsumas – normally 95p for a 500g bag (£1.90/kg)
    • Two x pears – normally 95p for a 550g bag (£1.72/kg)
    • One 500g pack of leeks – normally 69p for a 500g pack (£1.38/kg)
    • Two x aubergines – normally 69p each
    • Three x lettuce – normally 69p for a 2-pack (34p for one)
    • 13 x potatoes – normally 91p for a 2.5kg bag (36p/kg)
    • One punnet of black grapes – normally £1.09

    Based on the price of each individual item in the box, we've calculated that it would cost over £10 to buy it all separately – so buying a box for £1.50 really does save a bunch.

    Don't have a Lidl near you? Try Sainsbury's similar fruit and veg box.

    SEE MORE INFO AT LIDL
    See all deals: Lidl (6 deals)

Loyalty scheme discounts

  • 'Free' tea or coffee at Waitrose

    Every day with its loyalty card when you make a purchase and bring your own cup
    Available every day

    If you sign up for a myWaitrose loyalty card you can get a free regular-sized tea or coffee in-store every day from the self-serve machine, when you make a purchase and use your own reusable cup. You can choose from americano, cappuccino, latte or tea.

    Some purchases are excluded, such as carrier bags (see 'More info' below for the full list), but a 20p banana should do it if all you're really after is a MoneySaving brew.

    If you haven't got one already, you'll receive your physical myWaitrose loyalty card within five weeks of signing up via the link above. Alternatively, you can download a myWaitrose card via the app (free in the App Store or Google Play).

    Simply make a purchase and swipe your card at the till – you can then go and get your free drink using your reusable cup. In some Waitrose stores, you need to scan your loyalty card in order to use the machine.

    Why do I have to provide my own cup? Waitrose used to hand out disposable coffee cups for this freebie, but in 2018 it stopped this for environmental reasons (see our Waitrose ditches disposable cups MSE News story). For where else you can save with a reusable cup, see our own-cup discounts blog.

    • More info

      It's one free drink per member, per day. Offer excludes hot chocolate, mocha and espresso and isn't valid at Costa concessions, petrol filling stations, Shell and Welcome Break. It can't be used with other café or hot drink offers, or the café loyalty card.

      Qualifying purchases also exclude tobacco, stamps, mobile top ups, e-Top up vouchers, lottery tickets, gift vouchers, cashback, infant milk formulae, car park charges, fuel and delivery charges.

    Get Deal
    See all deals: Waitrose (3 deals)

  • Superdrug discounts via Health & Beautycard*

    Eg, 'Treat Thursday' deals, limited offers, free delivery etc
    Ongoing

    If you regularly shop in Superdrug* either in stores or online, it's worth picking up a free Superdrug Health & Beautycard* as not only can you collect one point per £1 spent for money off future purchases, you can get exclusive deals, too.

    Every week it has a special 'Treat Thursday' event, with various deals and offers. Examples of previous discounts we’ve seen include a free bottle of water, free delivery, triple points offers and 10% off all own-brand products. 

    If you're collecting points, every 100 points is £1 off a future purchase but unlike Boots, you can part-pay with points and then pay the rest with cash, which means you can use your discounts as soon as you've got 100 points.

    Get Deal*
    See all deals: Superdrug (2 deals)

  • Boots discounts via app*

    Download app and use offers in stores
    Ongoing

    If you have a Boots Advantage Card, you can get personalised offers and discounts at Boots* by downloading the Boots app. The offers vary for each person, as they are tailored to your shopping habits.

    How to get the app and offers

    • Download the Boots app* via the App Store or Google Play.
    • Go to 'My offers' and sign in using your Advantage Card number. This links your card to the app and you can then select offers by loading them onto your card.
    • Choose the offers you'd like to use in 'Offers just for me' and select 'Load offer to Advantage Card'.
    • Next time you use your Advantage Card, the cashier or self-checkout will ask you if you want to use the offer in that transaction. 

    What can I get?

    These are some examples of offers we've seen when trying the app (of course as the offers are personalised, not everyone will receive the same ones):

    • 100 points when you buy New Soap and Glory
    • 300 points when you spend £10 on Boots Own Brand products
    • 400 points when you spend £20 or more in a single transaction
    Get Deal*
    See all deals: Boots (5 deals)

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Most coupons are now online – how to find them and how to max them

While it is still possible to clip coupons out of a magazine or newspaper, there are now fewer of these coupons available. Like many things, couponing has largely gone digital and most of the savings you can bag these days will be via your phone or online.

There are hundreds of coupons and cashback deals out there, so the info below will help you to find them. However, we regularly update the very best in the supermarket coupons round-up above.

  • 1. Download free cashback apps where you pay for an item in full but your receipt becomes a coupon – get up to 100% back

    How times have changed. In previous years, this was the last method we mentioned for saving on your shopping, but it's now become the main way to save, and an integral part of couponing.

    Here you download and sign up to special cashback apps which offer you money back on selected purchases. The apps work with brands who pay them for generating sales, and some of that money is passed on to you. Often, you can get the full amount back – nabbing a complete freebie.

    We've more info on the top cashback apps below...

    Free cashback apps giving you money off groceries


    Shopmium*

    Top pick as it has the best variety of big brand offers, but as of June 2024 you have to earn £10 of cashback before you can request it


    Type of offers:     Freebies, 50% off certain items, and try new-to-market products for £1, updated weekly.

     

    Brand examples: Birds Eye, Chicago Town, Costa, Dolmio, Kleenex, Lindt, McCain, Pepsi, Persil, PG Tips, Shreddies and Tampax.

     

    Where you can shop: The big supermarkets, Boots, WHSmith, McColl's and more. Check cashback requirements as eligible stores where you can purchase products from vary, though most will allow you to shop in-store or online.

    Green Jinn

    Good for tailoring offers to your preference but you have to request cashback after earning minimum £1.50

     

    Type of offers: Personalised money-off deals, so there's a good chance you'll be shown more coupons for products you actually want to buy – particularly good if you're vegan or gluten-free, for example. Coupons are released on a Monday and are usually valid for one week.

     

    Brand examples: Alpen, Innocent, Persil and Whiskas. Plus supermarket own-brand 'everyday products' such as cereal, vegetables, fruit and pet food.

     

    Where you can shop: In-store and online shops at Tesco, Sainsbury's, Holland & Barrett, Waitrose and more. Check cashback requirements to see which retailers are eligible.

    CheckoutSmart

    Often has free offers but you can only request cashback after earning £5 and it takes 5% of earnings up to £19.99

     

    Type of offers: It is largely focused on new-to-market products. It's possible to get total freebies from time-to-time. While some offers are available to everyone, it also includes personalised cashback deals.

     

    Brand examples: Creative Nature, Flora, Rachel's Organic, Richmond and Yeo Valley.

     

    Where you can shop: The big supermarkets as well as Boots, M&S, Spar, Superdrug and more. Check cashback requirements carefully as many offers will only be for items purchased at particular stores, and some may be in-store or online only.

    The main benefit of cashback over coupons you cut out or print off, is that it'll usually work on both in-store or online purchases (though always check the requirements first), plus you don't need a printer, ink or paper (or even a computer, just your smartphone).

    See cashback as a bonus rather than a guarantee. There's arguably less risk with cashback not paying out with these supermarket cashback apps, because you aren't relying on your purchase 'tracking' like you do with online shopping cashback sites such as Topcashback or Quidco. But there's still a risk you won't be paid if you don't carefully follow the requirements for getting your cashback, so be sure to read the T&Cs so you don't end up out of pocket, as you'll need to pay the full-price for the item upfront.

    How to get the cashback

    Buy the correct product. Check the product to be sure you get the right item (be extra sure you've got the right size, flavour etc). With Shopmium, if you're shopping in a store you can even use the app to scan the barcode to be sure you've got the right one.

    Get and keep your receipt – this is very important as it's proof you bought the product. Make sure you get a printed receipt in-store, or with your delivery/collection order if you shop online.

    Take a photo of your receipt and upload it to the app. To get the cashback, you need to photograph the receipt and upload it in the app to get the money back. You'll also be able to use a photo of your online order if you shopped online. With Shopmium, you'll also need to scan the barcode when you upload your receipt, to be sure you've bought the right size/flavour of product.

    Get your cashback. With Shopmium, Green Jinn and CheckoutSmart, you need to physically request your cashback once it gets over a certain amount.

    Ex-MSE Rhiannon's online shopping tip...

    If you're shopping online, check the apps the day before you receive your delivery/collect your order and add any of the items in the deal that you'd like. Tick 'No Substitutions' so you're not left out of pocket if the items are unavailable. 

    As soon as you get your shopping, photograph the receipt (or screenshot your email if you don't get a paper receipt) and add it to the app there and then so you don't forget. For Shopmium, you'll need to scan the barcodes of the items, so do that while you're putting them away. This way, you won't forget your cashback.

  • 2. Look out for 'hidden' coupons where you might not expect – on packaging, at events, and on 'junk' mail

    Pop your specs on and get looking, as there are lots of places coupons crop up that you might not expect, that could be easily missed. Here's where to check...

    Product packaging. Look for stickers (sometimes called 'peelies') on packaging, tags over the neck of bottles, or promises of inside-the-box codes. Some you'll be able to use on that item when you buy it there and then, some will be for other items. As an example, we've previously seen 50p off shampoo inside boxes of Garnier hair dye.

    At events. Big events such as the Ideal Home Show or food festivals are coupon hunter heaven. A lot of brands come to these events to give out free samples and coupons.

    Pick up others' discarded coupons, known as 'wombling'. This is a slightly unusual way to get coupons, but if you fancy channeling your inner womble, you can pick up coupons that others have discarded in their trolley or the supermarket car park. As long as they're not linked to a specific loyalty card, you can pick them up and use them. This used to be popular at Asda (see our 'Wombler raises money via old receipts' MSE news story) but you're more likely to be able to 'womble' coupons from discarded newspapers these days – just be sure to wash your hands of course.

    Bus tickets/cash machines. If you withdraw money from a supermarket ATM or get a bus ticket it's always worth checking for a coupon. We've previously seen £1 off McCain chips, and 50p off children's fruit drinks coupons previously.

    'Junk' mail. Had a leaflet through the door? It's worth checking for coupons before you recycle it. Not only will the likes of Subway, Costa, Papa Johns, Dominos and more eateries often put codes on leaflets, you can also get offers such as £1 off Kellogg's cereals through the door occasionally.

    Free online samples. If you send off for freebies, most often they'll come with a coupon for money off the full-sized product, so don't chuck the packaging after you rip it open. We've previously had £2 off Aussie conditioner with a free mini sample from SuperSavvyMe.

  • 3. Magazine and newspaper coupons are rarer these days, but know where to look and you can still find them

    We're well into the digital age and like many things, couponing has largely moved to smartphones, but you can still sometimes find coupons you can clip out of magazines or newspapers. Here's what to look out for:

    Free in-store supermarket magazines, eg, Tesco has previously offered £1.50 off Alpro Greek style yogurt

    If you pop into most major supermarkets at the start of the month, you might be lucky enough to grab their free magazine which could have coupons inside, usually at the front or back. Tesco releases a new magazine with coupons inside monthly, and other supermarkets such as Waitrose, Asda, Lidl, Morrisons and Co-op have them occasionally.

    The Sainsbury’s mag isn't free, it'll cost you a whopping £3 – not worth it if the coupons inside amount to less than the cost of the mag. Occasionally, you may find it on special offer for £1 so it's worth checking the content for coupons if you're a Sainsbury's shopper.

    Newspaper coupons, eg, occasional £5 off a £25 Lidl spend

    Every so often, newspapers will include coupons you can clip out, usually for a specific store or brand.

    If you're a commuter or just nearby to many of the big stations across England, Scotland and Wales, we find the free Metro newspaper to be good for this – we've previously seen a voucher for £5 off a £25 Lidl spend for example. The voucher also appeared in The i, Daily Mail and Mail on Sunday paid-for papers.

    If the newspaper isn't free, check to see whether you'll actually save. If a coupon's worth less than what you've paid for the paper, then it's only worth it If you were buying the paper anyway. If not though, you could try politely asking someone reading a copy of said paper whether they'll use the coupon, and if they aren't, could you have that page.

  • 4. Sign up to loyalty schemes for bonus offers, and some give personalised product discounts

    Any true couponer will have a purse, wallet or phone full of stamp cards and loyalty cards/apps. Some give points on your normal shopping which can then be turned into vouchers, and others offer personalised coupons which are usually for items you frequently buy or it thinks you'll be interested in based on your previous purchases.

    Some of the best loyalty schemes for coupons and perks:

    Up to 30% off items you frequently buy at Sainsbury's. Nectar card-holders using the Sainsbury's SmartShop app can scan items as they shop in-store, and it'll automatically trigger deals of up to 30% off on selected products you regularly buy. If you don't have a smartphone, you can get the offers when you use in-store scanners, and this all on top of normal Nectar perks. However, you can't get these deals when shopping online. Check the Nectar app to see what automatic coupons you've been offered and how long they're valid for – you can use them multiple times before the expiry date. Our Nectar tips & tricks guide has more ways to earn points and boost your stash.

    Turn Clubcard points into vouchers to spend at Tesco, or exchange for 2x value for days out and more. You'll get Clubcard statements quarterly, which will change your points to a voucher. You can exchange the vouchers for other rewards, or use them to take their value off your shopping online or in stores. See Reclaim & boost Clubcard vouchers for more info.

    Bag Boots Advantage bonus points. Pick up a free magazine in-store monthly, and it may include coupons for money off, but most often it's additional points when you buy a product. Sometimes you'll be able to get a freebie though, so it's worth picking up. You can also get extra points by loading offers from the Boots App to your Boots Advantage card before you shop. Check out our Boots Advantage Card tips & tricks for more info.

    The Pets at Home VIP card gets you coupons in the post to spend online or in-store on products your pet likes. You set up the account online, telling it which kind of pet you have, so you won't receive coupons for dog food if your furry friend is feline. These offers are often stackable, and Ex-MSE Rhiannon was previously been sent a code for a free pack of cat treats for her cat's birthday, plus £3 off a £20 spend.

  • 5. Check for online codes/coupons on selected products at the big supermarkets

    Online shopping has become increasingly popular since the start of the coronavirus pandemic so if you're doing an online shop, have a look for codes that can get you money off, or even a freebie.

    Sainsbury's frequently offers selected products for free via codes as part of an online shop, which you can find at its little-known Freebies & Competitions page. Some examples over the last year include 'free' £2.85 Tampax, 'free' £2.75 Yeo Valley yogurt, and 'free' £1.65 Dentastix dog treats.

    Tesco is another that often gives online coupons on selected products when doing an online shop. Some examples in the last year include £4 off a £12 spend on frozen food such as Birds Eye and Ben & Jerry's, and £5 off a £15 spend on cleaning/laundry items such as Persil and Dettol. We add these when we spot them to our Coupons round-up above.

    Iceland online shoppers should also look out for codes on selected products or categories. For example, it's previously offered an online shopping code for free fruit or vegetables (up to £3-worth).

  • 6. Blag manufacturers' coupons by writing them a poem, telling when something's wrong or entering competitions

    These are considered the crème de la crème of coupons, as these are often high-value and usually net you a complete freebie, so brands send them out rarely.

    To get these, there are a few things you can try below, but it does take effort, and you're not guaranteed to get them, so think of it as a bonus rather than guaranteed.

    Love a company? Let it know and you might charm a coupon out of it

    Brand loyalty might not be rewarded in many places, but if you're a big fan of a company or one of its products, why not tell it? You might get sent a little something in the post.

    Ex-MSE Rhiannon's coupon charmer...

    "Sending something sweet that companies can use on their social media for free advertising is not only a nice thing to do, but you might get a coupon out of it, too. Think of sending a kid's drawing, a selfie with the product, either via email or post. You could even try something simple like tagging the brand in a story on Instagram – I recently got sent a free bag from a tofu company for doing this.

    Try sending a rhyming ditty to a company you like. Here's something to get you thinking:

    Hey there, my favourite brand,
    I don't think you understand,
    Just how much you mean to me,
    I hope this email helps you see.

    Maybe don't add PS. send me a freebie unless you're feeling very cheeky. You're not guaranteed anything other than making the day of whoever reads your email, but we have seen this kind of charm reap rewards."

    Anything wrong? Let them know

    Feedback can make or break a brand, and if there's something genuinely wrong, eg, the packaging wasn't sealed and the food has gone bad, tell the company what happened. Do a quick search for the relevant company's feedback form online and fill in a few details from the packaging – usually the barcode, batch number, where it was bought and what went wrong.

    Often, you'll receive coupons to cover the cost of a replacement. Ex-MSE Rhiannon has had £5 off Andrex to cover toilet paper which was mouldy (eek!) and £4 off Walkers to cover crisps which weren't sealed properly and had gone bad.

    Look out for competitions from your favourite brands

    Many brands hold competitions for coupons or free products on social media. Most of these only require you to comment, tag a friend, follow, like or retweet, so why not? Someone's got to win, so it might as well be you.

  • 7. DON'T buy coupons, with the exception of purchasing a product, magazine or newspaper with the coupon inside

    There are online auction sites full of photocopied high-value coupons which may have been originally obtained legitimately, but are now being sold as fakes.

    You might think you're not hurting anyone by using them, but the best case scenario is you'll be turned away. Worst case scenario? You could be prosecuted for fraud.

  • 8. Stack coupons with other offers for super savings – works better with physical coupons

    'Stacking' is cleverly combining offers, such as a coupon and an in-store deal, to save even more. Not all retailers and coupons allow stacking, and sometimes it's a temporary glitch. The general key to this is to use a manufacturer's coupon alongside an in-store offer or coupon.

    Here are some of the ways you can stack coupons to make a bigger saving:

    Combine coupons with store sales. It’s all well and good using a 50p off coupon for a £2 product, but if you wait for that same product to go on sale at half-price (£1) and then use the 50p off coupon, you’re only paying 50p and essentially getting 75% off. Each of the major supermarkets have a sale on a specific item on average every two weeks. Most coupons last for a month, so if you hold out for a deal you could save a lot more.

    Combine coupons with cashback. If a company is launching a new product it will sometimes offer a coupon for it and also appear in one of the cashback apps we told you about above. Providing both are for the same product, you may be able to use the coupon and get cashback as well, but it's important to check T&Cs as some apps won't always allow you to do this.

    Use coupons on yellow-stickered items. The reduced section is where items which are broken, being discontinued or nearing their sell-by date are being sold at a fraction of the price. They'll probably have a sticker on them (usually yellow or orange/white) and there may be a few different reduced sections (especially for refrigerated items). If you can match a coupon to an item here, you could pocket a bargain (providing it is still edible). Check out our guide to yellow stickers.

  • 9. Can you get PAID to use a coupon?

    Occasionally, it's possible to legally walk out of a shop with food you didn't pay for. This is when you're able to use a coupon with a higher value than the selling price of the product. You can't always do it, and you may need to check prices in a few places before you find it, but it's easier if you've a high value coupon from a manufacturer, or for a free product that gives a specific amount off.

    For example, Ex-MSE Rhiannon had a coupon worth £2 for a 'free' drink which she found on sale for £1.50, so she got an extra 50p off her other shopping as supermarkets won't give you change if your total goes below zero – so make sure you pick up at least one other product you need, and you're effectively getting a freebie plus money off your other item too.

    Check how much money your coupon will take off

    With this neat trick, you can check how much your supermarket coupon or printable coupon will scan for before you pay. This trick works with most coupons, but it's more useful for those without an amount specified, eg, coupons that just say 'free'.

    Look at the barcode on your coupon, and ignoring the last digit, check the three digits before that and you'll have cracked the barcode. The coupon in the image below has '299', so it'll scan at £2.99. If it said '075' you'd get 75p off.

    What if the barcode reads '000'? This usually happens for 'free' products when the value isn't set, so the cashier has to input it manually at the till.

Popular coupon Q&As

Now you know how to find coupons, check our top tips for using them most effectively so you can maximise your savings. Some of the tips here can involve a bit of planning or be time-consuming, so these might not all be for everyone – but MoneySavers have previously managed to get £50+ shops for pennies, or even be PAID to shop using these methods.

Coupons will all have specific terms and conditions, and while reading T&Cs is never fun, it's important to check them to understand what you can and can't do with a coupon or cashback offer.

  • 1. As well as using coupons on selected products, see if you can get cashback for your WHOLE shop too

    Some cashback sites and credit cards will offer cashback for a specific supermarket for a limited time, so you can get money back on any products you have a coupon or cashback for and a percentage or amount back on the total spend of your shop.

    For example, when we checked, Topcashback* was offering up to £8.50 cashback on Sainsbury's online grocery orders over £40 and up to 12% on Iceland online orders. See our Top cashback sites guides.

    Some Amex cardholders have previously been able to get 10% cashback on Morrisons spends over £30 and 5% cashback at Waitrose on £20 or more spends.

  • 2. Go up a brand level if your coupon makes it cheaper than your usual brand

    Normally we encourage downshifting – going for a brand level lower than you usually would – in order to save money. But sometimes a higher value coupon can make a more premium brand cheaper than a basic/own-brand.

    For example, if your usual basic brand soy milk is 55p a litre, but you've a coupon for £1.50 off a new premium brand that normally costs £1.70/litre then it's worth a go, as you'll only spend 20p after the coupon.

  • 3. Know supermarkets' coupon policies – see our store-by-store Q&A

    As a coupon aficionado, you can often end up in the slightly embarrassing situation of knowing couponing rules better than shop assistants. Coupon policies differ by supermarket, and sometimes by offer too, so to be fair to shop workers it can be very difficult to know exactly what is allowed. To help, we've asked all the major supermarkets for their coupon policies.

    The policies below set out the rules at Tesco, Asda, Sainsbury's, Morrisons, Lidl, Co-op, and Waitrose – they come directly from the companies' press offices.

    Aldi isn't in the list as it doesn't currently accept coupons (though it does accept Free School Meal vouchers).

    Stores' coupon policies

    • Asda
      ASDA

      Q. Does Asda accept all coupons?
      A. Yes, in line with the T&Cs

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A. Yes

      Q. Do you have a magazine with coupons in?
      A. Our customer magazine Good Living occasionally includes coupons.

      Q. How many coupons can you use in one transaction?
      A. As many as are valid – so as long as it relates to a qualifying product that is in the basket, is in date etc. We adhere to the T&Cs, so if it's one coupon per one product then that is the restriction that will apply.

      Q. If the bill comes to zero, is that ok?
      A. Yes, but this would be rare.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. Yes

      Q. Do coupons need to be printed in colour?
      A. No – if they're internet coupons printed in black and white, that's fine.

      Q. Can you show coupons on your mobile?
      A. Yes

      Q. Will you ever give money out if you hit minus figures?
      A. No, and this situation is unlikely to occur as coupons usually relate to one coupon for one product.

      Q. Do you have a raincheck voucher system to offer shoppers the same discount when a product comes back in stock?
      A. No

      Q. What's your policy on people using other peoples' vouchers or loyalty cards? What if it's a discarded voucher or coupon from the car park?
      A. Yes - we are aware of 'wombling' but we don't really see it happening at our stores.

      Q. If an item is BOGOF, can you use two coupons?
      A. We don't do BOGOFs.

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A. It's usually one coupon per one product so there's no need to.

    • Co-op
      The co-operative

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A. Coupons that can only be used on specific products can be redeemed against reduced stock, as long as they are like-for-like. Money-off coupons which do not specify any product can also be used on reduced stock. The discount applied to alcohol will not reduce the price below the minimum legal selling price.

      Q. Do you have a magazine with coupons in? How often does it come out?
      A. On occasions, our in-store food magazine will include coupons on branded lines. Our magazine is available bi-monthly. Shoppers can make some great savings by joining Co-op’s membership offer. Members using the new Co-op app will be able to select up to two offers each week from a unique and personally tailored shortlist. In addition, members will also be eligible for exclusive in-store deals - and will see 2p in every pound spent on Co-op branded products added to their membership rewards balance.  A further 2p per pound will also be given to good causes operating in UK communities.

      Q. How many coupons can you use in one transaction?
      A. This would depend on the coupon terms and conditions, which are found in the T&Cs. These T&Cs outline the limitation of the number of coupons that can be used per transaction.

      Q. What's your policy on stacking coupons and deals?
      A. This policy would be outlined on the individual coupon terms and conditions. However, customers can redeem their coupons as well as taking advantage of store promotions, e.g. buy-one-get-one-free and half-price offers.

      Q. If the bill comes to zero, is that ok?
      A. This would be fine.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. If the coupon is for an exact product then the coupon could only be redeemed against that line. This would not apply to general money-off coupons.

      Q. Do coupons need to be printed in colour?
      A. As part of our own terms and conditions, original coupons are only valid and photocopies are not accepted. Coupons available as part of Co-op’s membership app can be scanned at the till.

      Q. Can you show coupons on your mobile?
      A. Selected coupons can be scanned in stores at PayPoint machines – this will be included in the T&Cs. Customers can find their nearest store here. Personalised Co-op member coupons found on the membership app can be scanned from the mobile. Paper coupons which have been photographed are not accepted.  

      Q. Will you ever give money out if you hit minus figures?
      A. The terms and conditions of the coupons outline that no change will be given.

      Q. Do you have a raincheck voucher system to offer shoppers the same discount when a product comes back in stock?
      A. We inform our store staff as to which coupons are live at the time.

      Q. What's your policy on people using other peoples' vouchers or loyalty cards? What if it's a discarded voucher or coupon from the car park?
      A. Coupons in Co-op’s magazine are available to the general public, so can be exchanged as long as they are in their original format. However, many of the member coupons are linked with their corresponding membership card, so will not be accepted without that card present.

      Q. If an item is BOGOF, can you use two coupons?
      A. This would depend on the T&Cs of the coupon and whether there is a restriction on how many coupons can be used per transaction. We would advise customers to check the fine print. 

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A. This would be fine.

    • Lidl
      Lidl

      Q. Does Lidl accept all coupons?
      A. We accept a specific range of official coupons including Healthy Start Vouchers, coupons advertised in national newspapers, those available in our Lidl Plus app and coupons sent alongside our magazines through the post.

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A.  Yes, although most of our vouchers are 'spend X, get Y off'. We ask customers to check the T&Cs on each specific voucher and/or coupon.

      Q. Do you have a magazine with coupons in? How often does it come out?
      A. Yes, sporadically throughout the year.

      Q. How many coupons can you use in one transaction?
      A. We would ask that customers check the T&Cs on each voucher.

      Q. If the bill comes to zero, is that ok?
      A. This is unlikely as our vouchers have a minimum spend.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. Yes, if the voucher is product-specific although we would ask that customers check the T&Cs on each voucher.

      Q. Do coupons need to be printed in colour?
      A. We do not currently accept any “print-at-home” coupons.

      Q. Will you ever give money out if you hit minus figures?
      A. No.

      Q. Can you show coupons on your mobile?
      A.  Yes, with the Lidl Plus app customers can access coupons each week on our products, they can also receive money off if they reach certain spending totals.

      Q. Do you have a raincheck voucher system?
      A. No.

      Q. What's your policy on people using other peoples' vouchers or loyalty cards? What if it's a discarded voucher or coupon from the car park?
      A. As long as they are original vouchers, we will accept them.

      Q. If an item is BOGOF, can you use two coupons?
      A. No.

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A. We ask that customers check the T&Cs, as if these state one use per household then this cannot be split up into multiple transactions during the same visit. You are welcome to come back and use any remaining vouchers another time!

    • Morrisons
      Morrisons

      Q. Does Morrisons accept all coupons?
      A. We accept all Morrisons coupons, including My Morrisons digital coupons and money-off coupons from suppliers that we can claim back. We do not accept other retailer coupons. We do not accept digital coupons from other retailers or suppliers that are not hosted on the My Morrisons app or website.

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A. It depends on the specific coupon - if it is a product coupon, for example, 50p off a pack of teabags, then you can't use it on reduced tea bags – but if the coupon is a basket level coupon, eg, £5 off when you spend £40, then so long as you spend £40, you can use it on reduced stock.

      Q. Do you have a magazine with coupons in? How often does it come out?
      A. No.

      Q. How many coupons can you use in one transaction?
      A. There is no limit. So long as the customer has followed the terms and conditions on the specific coupons, so for example, if the customer has purchased the correct products that the coupons are valid on, and they are all in date, then we would accept them all. Some coupons do state that they cannot be used in conjunction with other offers/coupons so these could not be used together.

      Q. What's your policy on stacking coupons and deals?
      A. Coupons can be used with shelf deals, but you would need to refer to the individual coupons for any specific exclusions.

      Q. If the bill comes to zero, is that ok?
      A. Yes.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. Yes.

      Q. Do coupons need to be printed in colour?
      A. Coupons need to be original coupons, not photocopied. If the original coupon is in black and white, we will accept it.

      Q. Will you ever give money out if you hit minus figures?
      A. No.

      Q. Can you show coupons on your mobile?
      A. Digital My Morrisons coupons, when activated will automatically link to a customer's account so the coupon does not need to be shown. We do not accept digital coupons from suppliers or other retailers, or a photocopy of a digital coupon.

      Q. Do you have a raincheck voucher system to offer shoppers the same discount when a product comes back in stock?
      A. No.

      Q. If an item is BOGOF, can you use two coupons?
      A. Yes, if the coupons allows it. Some coupons will state one per customer. No change will be given.

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A. No

    • Sainsbury's
      Sainsbury

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A. Yes.

      Q. Do you have a magazine with coupons in? How often does it come out?
      A. Yes, Sainsbury’s magazine is released monthly with coupons, usually for £3.

      Q. How many coupons can you use in one transaction?
      A. No limit but multiples of the same type of coupon cannot be used in one transaction.

      Q. What's your policy on stacking coupons and deals?
      A. In line with terms and conditions, customers can buy into promotions and use coupons at the checkout so long as they have met the necessary requirements of the coupon - ie, they've bought the required products or spent the required amount in the correct time period.

      Q. If the bill comes to zero, is that ok?
      A. Yes.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. The coupon will always state the products that need to be bought for the coupon to apply.

      Q. Do coupons need to be printed in colour?
      A. Sainsbury's will accept all valid coupons

      Q. Will you ever give money out if you hit minus figures?
      A. No.

      Q. Can you show coupons on your mobile?
      A. Digital coupons can be used in line with terms and conditions.  

      Q. Do you have a raincheck voucher system to offer shoppers the same discount when a product comes back in stock?
      A. No.

      Q. What's your policy on people using other peoples' vouchers or loyalty cards? What if it's a discarded voucher or coupon from the car park?
      A. Coupons that are sent out to customers directly from Sainsbury's (through mailings, emails and in store) are targeted to specific customers and the majority of customers use the vouchers in the way they’re intended.

      Q. If an item is BOGOF, can you use two coupons?
      A. Sainsbury’s stopped offering multi buys many years ago.

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A.  Technically not but this would be at the store’s discretion. 

    • Tesco
      Tesco

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A. Yes, as long as they correspond to the product.

      Q. Do you have a magazine with coupons in? How often does it come out?
      A. There are free magazines sometimes available around the store which contain coupons.

      Q. How many coupons can you use in one transaction?
      A. As many as the customer has bought products for. However there is a limit on spend and save coupons – only one can be spent in a single transaction, eg, £5 off £40.

      Q. If the bill comes to zero, is that ok?
      A. Yes as long as the products corresponding to the coupons have been purchased.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. Yes.

      Q. Do coupons need to be printed in colour?
      A. No, we accept home printed coupons which can be in black and white.

      Q. Can you show coupons on your mobile?
      A. We do accept phone/app coupons.

      Q. Will you ever give money out if you hit minus figures?
      A. No, we cannot give change on coupons.

      Q. Do you have a raincheck voucher system to offer shoppers the same discount when a product comes back in stock?
      A. We have special offer promise vouchers for items that are on promotion but are out of stock when the customer wishes to buy it and the promotion will end before the customer is able to shop again.

      Q. What's your policy on people using other peoples vouchers? Or loyalty card, etc? Discarded voucher/coupons from the carpark, etc?
      A. Our customer service assistants ask to see a Clubcard when vouchers are being redeemed instore; however this is not a requirement, because we know that families like to be able to share their vouchers.

      Q. If an item is BOGOF, can you use two coupons?
      A. Yes.

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A. Yes, you can do this.

    • Waitrose
      Waitrose

      Q. Can you use coupons on reduced stock (such as damaged items/things that are nearly out of date, etc)?
      A. Yes as long as you still meet all of the coupon’s terms and conditions (for example if the coupon requires you to spend a minimum of £5).

      Q. Do you have a magazine with coupons in? How often does it come out?
      A. We have a weekly newspaper called Waitrose Weekend – from time to time it does feature coupons for specific products.

      Q. How many coupons can you use in one transaction?
      A. It depends on the coupon type - we state all terms and conditions on each coupon. 

      Q. What's your policy on stacking coupons and deals?
      A. Each coupon will state the terms and conditions on it.

      Q. If the bill comes to zero, is that ok?
      A. Yes.

      Q. Do you need to buy the exact product mentioned in the coupon?
      A. Yes.

      Q. Do coupons need to be printed in colour?
      A. No, printing them off in black and white or colour is absolutely fine. 

      Q. Can you show coupons on your mobile?
      A. Yes, and our customers can scan them themselves rather than hand their phone over to the cashier. 

      Q. Will you ever give money out if you hit minus figures?
      A. No.

      Q. Do you have a raincheck voucher system to offer shoppers the same discount when a product comes back in stock?
      A. No but typically we ensure that any products featured in a coupon have high stock levels. 

      Q. What's your policy on people using other peoples' vouchers or loyalty cards? What if it's a discarded voucher or coupon from the car park?
      A. Our terms and conditions state that: 'The myWaitrose card, in whatever form, is not transferable, cannot be copied and can only be used by the member who is named and registered for the card or their partner/spouse/civil partner.'

      Q. If an item is BOGOF, can you use two coupons?
      A. It depends on the coupon type - we state all terms and conditions on each coupon.

      Q. If it's one coupon per transaction, are you allowed to split your shop into two or more to get maximum coupon use?
      A. Yes as long as any terms and conditions for the coupon are still met. 

  • 4. Do you need it? Will you use it? If the answer's no, don't buy it, even with a coupon

    Make no mistake... companies don't offer coupons or cashback out of the goodness of their hearts. It's all part of their money-making marketing strategy, with the aim of selling more of an item, often a new product.

    Of course, when you're shopping in a supermarket you're usually buying stuff you need, but nevertheless, remember the Money Mantras and don't overspend or get something you don't need just because you have a coupon.

    If you think you'll use it or want to try a new version of what you already use, then it could be worth it, however, if you buy it just because you have a coupon and then don't use it, then it's not really saving you money.

    Skilled couponers have a number in their head of what's a good price for products they usually buy, so any coupon which brings a new brand or new version down to less than this price dictates what they buy.

Having trouble printing a coupon?

For starters, make sure your printer is on and has enough paper.

If you have a pop-up blocker installed on your web browser, disabling it may help. You may be asked to install a coupon software application before the voucher will print; just follow the instructions to do this. Some anti-virus software will flag up the file but it's not malicious - if you're worried you can always delete it after you've printed the coupons you'd like. Some coupons will allow you to bypass the software download by putting in your mobile number to receive a code.

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