Martin Lewis: Big tech firms must make good on their promises, as Online Fraud Charter signed

World-leading tech organisations, including Facebook, Instagram and TikTok, are poised to develop and commit to the UK Government's new Online Fraud Charter, which will see firms pledge to take additional action to block and remove scams from their sites.

With the Charter set to be signed this morning, adopting many of the measures MSE and other campaigners have long-called for, Martin Lewis has emphasised the need for major tech firms to work together to fulfil their promises.

Martin Lewis, founder of, and the most scammed face in the UK said:

"We are in the midst of an epidemic of scams, which not only devastate people’s financial lives, but their mental health and sense of self-esteem too.

"I’ve long called for regulation and law changes to make these big tech firms step up to the plate – after all, they’re the ones who have been paid by criminals to publish scams and they’re the ones who can deny the scammers the oxygen of publicity. So I am pleased at the signing of this voluntary agreement, which is adopting many of the scam ad protection measures we’ve been calling for – such as two click reporting, and advertiser and site destination verification.

"We will be watching closely to check these companies work hard, and work together to make good on their promises."