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The MoneySavingExpert.com Annual Census

11 September 2017

So who are MoneySavers? For the fourth year running, rather than data-mining, we reckon the politest way to find out is just to ask. Plus we think you may like to find out a little bit more about who else uses this site (or more accurately, who uses this site and answers the polls). Welcome to the fourth annual MSE census. Please answer the following 11 questions.

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So who are MoneySavers? For the fourth year running, rather than data-mining, we reckon the politest way to find out is just to ask. Plus we think you may like to find out a little bit more about who else uses this site (or more accurately, who uses this site and answers the polls).

Welcome to the fourth annual MSE census.

Please answer the following 11 questions.

Results

How old are you? (10799 votes)
18 or under 43 votes (0%)
19 – 25 481 votes (4%)
26 – 35 2129 votes (20%)
36 – 45 2102 votes (19%)
46 - 55 2361 votes (22%)
56 - 65 2204 votes (20%)
66+ 1452 votes (13%)
Would rather not say 27 votes (0%)
What gender and sexuality do you identify with? (10799 votes)
Male – straight 4104 votes (38%)
Male – gay 309 votes (3%)
Male – bisexual 56 votes (1%)
Male – would rather not discuss sexuality 62 votes (1%)
Female – straight 5832 votes (54%)
Female – lesbian 78 votes (1%)
Female – bisexual 138 votes (1%)
Female – would rather not discuss sexuality 120 votes (1%)
I don't associate with any gender 16 votes (0%)
Would rather not say 84 votes (1%)
Which region do you live in? (10798 votes)
Scotland 876 votes (8%)
Wales 498 votes (5%)
Northern Ireland 185 votes (2%)
England – North East 405 votes (4%)
England – North West 1349 votes (12%)
England – Yorkshire and Humber 922 votes (9%)
England – East Midlands 762 votes (7%)
England – West Midlands 840 votes (8%)
England – East of England 803 votes (7%)
England - London 983 votes (9%)
England – South East (excluding London) 1978 votes (18%)
England – South West 1103 votes (10%)
Outside the UK 67 votes (1%)
Would rather not say 27 votes (0%)
What's the highest level of qualifications you've got? (If currently taking a course, count that as your highest) (10848 votes)
No qualifications 308 votes (3%)
1-4 O-levels/CSEs/GCSEs or Entry Level Foundation Diploma 562 votes (5%)
5+ O-levels/CSEs/GCSEs 848 votes (8%)
Apprentice 57 votes (1%)
1 or more A-levels 707 votes (7%)
Further education with NVQ, GNVQ, City & Guilds Craft, BTEC First/General Diploma etc 2043 votes (19%)
Degree (BA, BSc) 3150 votes (29%)
Higher Degree (MA, PhD) 1449 votes (13%)
Professional qualification 1648 votes (15%)
Would rather not say 76 votes (1%)
What religion do you identify with? (10796 votes)
I’m an atheist 3368 votes (31%)
I’m agnostic 1447 votes (13%)
Christian (Church of England) 2860 votes (26%)
Christian (Catholic) 921 votes (9%)
Christian (other) 1082 votes (10%)
Buddhist 51 votes (0%)
Hindu 73 votes (1%)
Humanist 88 votes (1%)
Jedi 53 votes (0%)
Jewish 67 votes (1%)
Muslim 62 votes (1%)
Pagan 49 votes (0%)
Sikh 36 votes (0%)
Other 203 votes (2%)
Would rather not say 436 votes (4%)
What's your ethnic group? (10793 votes)
White – English/Welsh/Scottish/Northern Irish/British 9677 votes (90%)
White – Irish 174 votes (2%)
White – Gypsy or Irish Traveller 2 votes (0%)
White – Other 316 votes (3%)
Mixed 109 votes (1%)
Asian/British Asian – Indian 149 votes (1%)
Asian/British Asian – Pakistani 37 votes (0%)
Asian/British Asian – Bangladeshi 13 votes (0%)
Asian/British Asian – Chinese 36 votes (0%)
Asian/British Asian – Other 29 votes (0%)
Black/Black British – African 32 votes (0%)
Black/Black British – Caribbean 59 votes (1%)
Black/Black British – Other 7 votes (0%)
Arab/British Arab 6 votes (0%)
Other 35 votes (0%)
Would rather not say 112 votes (1%)
Are you married (including a civil partnership), single, divorced, with or without kids (under age of 18)? (10795 votes)
Single without kids 1869 votes (17%)
Single with kids 154 votes (1%)
Cohabiting without kids 1148 votes (11%)
Cohabiting with kids 408 votes (4%)
Married without kids 2167 votes (20%)
Married with kids 3839 votes (36%)
Divorced without kids 334 votes (3%)
Divorced with kids 476 votes (4%)
Widowed without kids 158 votes (1%)
Widowed with kids 155 votes (1%)
Would rather not say 87 votes (1%)
What's your annual level of personal income? (10799 votes)
Less than £8,164 924 votes (9%)
£8,164 to £11,500 672 votes (6%)
£11,501 to £15,000 780 votes (7%)
£15,001 to £20,000 1100 votes (10%)
£20,001 to £30,000 2255 votes (21%)
£30,001 to £40,000 1773 votes (16%)
£40,001 to £50,000 1076 votes (10%)
£50,001 to £70,000 817 votes (8%)
£70,001 to £100,000 389 votes (4%)
£100,001 to £200,000 180 votes (2%)
£200,001 to £500,000 37 votes (0%)
Over £500,000 10 votes (0%)
Would rather not say 786 votes (7%)
What's your main employment status? (10819 votes)
Casual worker 57 votes (1%)
Employed full time 5169 votes (48%)
Employed part time 1290 votes (12%)
Employed – but away from work ill or on maternity leave 65 votes (1%)
Employed - zero-hour contract 52 votes (0%)
Homemaker / carer 345 votes (3%)
Not working (out of choice / work break) 152 votes (1%)
Self-employed full time 381 votes (4%)
Self-employed part time 286 votes (3%)
Unemployed – looking for work 67 votes (1%)
Unemployed – unable to work due to poor health 212 votes (2%)
Full-time student 128 votes (1%)
Part-time student 10 votes (0%)
Volunteer worker 48 votes (0%)
Retired 2487 votes (23%)
Would rather not say 70 votes (1%)
Where do you get most of your news from (whether online, TV, radio or in print)? (10954 votes)
BBC News 6616 votes (60%)
Buzzfeed 23 votes (0%)
Channel 4 65 votes (1%)
Daily Express 25 votes (0%)
Daily Mail 515 votes (5%)
Daily Mirror 47 votes (0%)
Daily Star 3 votes (0%)
Daily Telegraph 150 votes (1%)
Facebook 444 votes (4%)
Financial Times 35 votes (0%)
Huffington Post 14 votes (0%)
ITV News 231 votes (2%)
Local radio 165 votes (2%)
Reddit 67 votes (1%)
Sky News 486 votes (4%)
The Guardian 715 votes (7%)
The i 76 votes (1%)
The Independent 51 votes (0%)
The Sun 28 votes (0%)
The Times 155 votes (1%)
Twitter 472 votes (4%)
None of the above/other 490 votes (4%)
Would rather not say 81 votes (1%)
And to finish on a light-hearted note…If you could be on any TV show, which of these would you pick? (10113 votes)
Antiques Roadshow 407 votes (4%)
The Apprentice 322 votes (3%)
Bargain Hunt 477 votes (5%)
Big Brother 49 votes (0%)
Britain's Got Talent 30 votes (0%)
Catchphrase 411 votes (4%)
Coach Trip 181 votes (2%)
Come Dine With Me 219 votes (2%)
Countdown 281 votes (3%)
Don’t Tell the Bride 62 votes (1%)
First Dates 129 votes (1%)
Geordie Shore 14 votes (0%)
Gladiators 176 votes (2%)
Gogglebox 655 votes (6%)
Great British Bake Off 541 votes (5%)
Love Island 45 votes (0%)
Made in Chelsea 85 votes (1%)
Masterchef 223 votes (2%)
Naked Attraction 44 votes (0%)
Robot Wars 390 votes (4%)
Strictly Come Dancing 1092 votes (11%)
The Only Way is Essex 15 votes (0%)
The X Factor 39 votes (0%)
I wouldn’t go on a TV show 4226 votes (42%)

           10,900 people have voted.

We try to use technology to limit voting to one per person. Occasionally, this may erroneously block a few people's votes (eg, from shared offices). Apologies for that.

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