
The MoneySavingExpert.com Annual Census
So who are MoneySavers? For the fifth year running, rather than data-mining, we reckon the politest way to find out is just to ask. Plus we think you may like to find out a little bit more about who else uses this site (or more accurately, who uses this site and answers the polls). Welcome to the fifth annual MSE census. Please answer the following 11 questions.
So who are MoneySavers? For the fifth year running, rather than data-mining, we reckon the politest way to find out is just to ask. Plus we think you may like to find out a little bit more about who else uses this site (or more accurately, who uses this site and answers the polls).
Welcome to the fifth annual MSE census.
Please answer the following 11 questions.
Results
| 18 or under | 34 votes (0%) | |
| 19 – 25 | 456 votes (5%) | |
| 26 – 35 | 1861 votes (21%) | |
| 36 – 45 | 1510 votes (17%) | |
| 46 – 55 | 1701 votes (19%) | |
| 56 – 65 | 1869 votes (21%) | |
| 66+ | 1517 votes (17%) | |
| Would rather not say | 30 votes (0%) |
| Male – straight | 3865 votes (43%) | |
| Male – gay | 294 votes (3%) | |
| Male – bisexual | 53 votes (1%) | |
| Male – would rather not discuss sexuality | 60 votes (1%) | |
| Female – straight | 4300 votes (48%) | |
| Female – lesbian | 88 votes (1%) | |
| Female – bisexual | 110 votes (1%) | |
| Female – would rather not discuss sexuality | 107 votes (1%) | |
| I don't associate with any gender | 14 votes (0%) | |
| Would rather not say | 85 votes (1%) |
| Scotland | 677 votes (8%) | |
| Wales | 380 votes (4%) | |
| Northern Ireland | 136 votes (2%) | |
| England – North East | 315 votes (4%) | |
| England – North West | 1015 votes (11%) | |
| England – Yorkshire and Humber | 772 votes (9%) | |
| England – East Midlands | 674 votes (8%) | |
| England – West Midlands | 734 votes (8%) | |
| England – East of England | 642 votes (7%) | |
| England – London | 924 votes (10%) | |
| England – South East (excluding London) | 1658 votes (18%) | |
| England – South West | 957 votes (11%) | |
| Outside the UK | 57 votes (1%) | |
| Would rather not say | 27 votes (0%) |
| No qualifications | 239 votes (3%) | |
| 1-4 O-levels/CSEs/GCSEs or Entry Level Foundation Diploma | 465 votes (5%) | |
| 5+ O-levels/CSEs/GCSEs | 575 votes (6%) | |
| Apprenticeship | 101 votes (1%) | |
| 1 or more A-levels | 522 votes (6%) | |
| Further education with NVQ, GNVQ, City & Guilds Craft, BTEC First/General Diploma etc | 1531 votes (17%) | |
| Degree (BA, BSc) | 2749 votes (31%) | |
| Higher Degree (MA, PhD) | 1321 votes (15%) | |
| Professional qualification | 1409 votes (16%) | |
| Would rather not say | 92 votes (1%) |
| I’m agnostic | 1934 votes (22%) | |
| Christian (Church of England) | 2354 votes (26%) | |
| Christian (Roman Catholic) | 695 votes (8%) | |
| Christian (other) | 885 votes (10%) | |
| Buddhist | 45 votes (1%) | |
| Hindu | 68 votes (1%) | |
| I’m an atheist | 2052 votes (23%) | |
| Humanist | 161 votes (2%) | |
| Jedi | 58 votes (1%) | |
| Jewish | 53 votes (1%) | |
| Muslim | 49 votes (1%) | |
| Pagan | 35 votes (0%) | |
| Sikh | 35 votes (0%) | |
| Other | 165 votes (2%) | |
| Would rather not say | 375 votes (4%) |
| White – English/Welsh/Scottish/Northern Irish/British | 7938 votes (88%) | |
| White – Irish | 145 votes (2%) | |
| White – Gypsy or Irish Traveller | 2 votes (0%) | |
| White – Other | 311 votes (3%) | |
| Mixed | 120 votes (1%) | |
| Asian/British Asian – Indian | 141 votes (2%) | |
| Asian/British Asian – Pakistani | 34 votes (0%) | |
| Asian/British Asian – Bangladeshi | 9 votes (0%) | |
| Asian/British Asian – Chinese | 48 votes (1%) | |
| Asian/British Asian – Other | 30 votes (0%) | |
| Black/Black British – African | 25 votes (0%) | |
| Black/Black British – Caribbean | 54 votes (1%) | |
| Black/Black British – Other | 6 votes (0%) | |
| Arab/British Arab | 10 votes (0%) | |
| Other | 17 votes (0%) | |
| Would rather not say | 90 votes (1%) |
| Single without kids | 1659 votes (19%) | |
| Single with kids | 125 votes (1%) | |
| Cohabiting without kids | 1038 votes (12%) | |
| Cohabiting with kids | 286 votes (3%) | |
| Married without kids | 1971 votes (22%) | |
| Married with kids | 2916 votes (33%) | |
| Divorced without kids | 294 votes (3%) | |
| Divorced with kids | 325 votes (4%) | |
| Widowed without kids | 155 votes (2%) | |
| Widowed with kids | 118 votes (1%) | |
| Would rather not say | 78 votes (1%) |
| Less than £8,424 | 632 votes (7%) | |
| £8,424 to £11,850 | 520 votes (6%) | |
| £11,851 to £15,000 | 594 votes (7%) | |
| £15,001 to £20,000 | 879 votes (10%) | |
| £20,001 to £30,000 | 1896 votes (21%) | |
| £30,001 to £40,000 | 1417 votes (16%) | |
| £40,001 to £50,000 | 930 votes (10%) | |
| £50,001 to £70,000 | 765 votes (9%) | |
| £70,001 to £100,000 | 380 votes (4%) | |
| £100,001 to £200,000 | 160 votes (2%) | |
| £200,001 to £500,000 | 17 votes (0%) | |
| Over £500,000 | 7 votes (0%) | |
| Would rather not say | 766 votes (9%) |
| Casual worker | 51 votes (1%) | |
| Employed full time | 4291 votes (48%) | |
| Employed part time | 945 votes (11%) | |
| Employed – but away from work ill or on maternity leave | 40 votes (0%) | |
| Employed – zero-hour contract | 29 votes (0%) | |
| Homemaker / carer | 233 votes (3%) | |
| Not working (out of choice / work break) | 117 votes (1%) | |
| Self-employed full time | 292 votes (3%) | |
| Self-employed part time | 232 votes (3%) | |
| Unemployed – looking for work | 47 votes (1%) | |
| Unemployed – unable to work due to poor health | 153 votes (2%) | |
| Full-time student | 111 votes (1%) | |
| Part-time student | 13 votes (0%) | |
| Volunteer worker | 43 votes (0%) | |
| Retired | 2328 votes (26%) | |
| Would rather not say | 54 votes (1%) |
| BBC News | 5636 votes (61%) | |
| Buzzfeed | 15 votes (0%) | |
| Channel 4 | 73 votes (1%) | |
| Daily Express | 20 votes (0%) | |
| Daily Mail | 429 votes (5%) | |
| Daily Mirror | 36 votes (0%) | |
| Daily Star | 3 votes (0%) | |
| Daily Telegraph | 136 votes (1%) | |
| 219 votes (2%) | ||
| Financial Times | 38 votes (0%) | |
| Huffington Post | 9 votes (0%) | |
| ITV News | 312 votes (3%) | |
| Local radio | 145 votes (2%) | |
| 82 votes (1%) | ||
| Sky News | 314 votes (3%) | |
| The Guardian | 612 votes (7%) | |
| The i | 57 votes (1%) | |
| The Independent | 38 votes (0%) | |
| The Sun | 34 votes (0%) | |
| The Times | 142 votes (2%) | |
| 256 votes (3%) | ||
| None of the above / other | 480 votes (5%) | |
| Would rather not say | 90 votes (1%) |
| Bourbon | 540 votes (6%) | |
| Chocolate chip cookie | 631 votes (7%) | |
| Chocolate digestive | 1369 votes (15%) | |
| Chocolate finger | 170 votes (2%) | |
| Chocolate Hobnob | 1095 votes (12%) | |
| Custard cream | 554 votes (6%) | |
| Digestive | 305 votes (3%) | |
| Fig roll | 284 votes (3%) | |
| Garibaldi | 97 votes (1%) | |
| Ginger | 542 votes (6%) | |
| Hobnob | 345 votes (4%) | |
| Jaffa Cake | 717 votes (8%) | |
| Malted milk | 187 votes (2%) | |
| Nice | 54 votes (1%) | |
| Oreo | 181 votes (2%) | |
| Party ring | 96 votes (1%) | |
| Pink wafer | 54 votes (1%) | |
| Rich Tea | 165 votes (2%) | |
| Shortcake | 310 votes (3%) | |
| Teacake | 141 votes (2%) | |
| Viennese whirl | 317 votes (4%) | |
| I don't eat biscuits | 778 votes (9%) |
9,124 people have voted.
We try to use technology to limit voting to one per person. Occasionally, this may erroneously block a few people's votes (eg, from shared offices). Apologies for that.
















