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Which stores' gift cards do you value most?

5 February 2019

Imagine a friend offered to sell you a perfectly valid £100 gift card which doesn’t expire for two years. What’s THE MOST you would be willing to pay for it?

We’ve picked two dozen popular shops – please answer for all of them if possible.

Imagine a friend offered to sell you a perfectly valid £100 gift card which doesn’t expire for two years. What’s THE MOST you would be willing to pay for it?

We’ve picked two dozen popular shops – please answer for all of them if possible.

Results

Amazon (3344 votes)
Nothing – wouldn’t use it507 votes (15%)
Up to £25257 votes (8%)
£25.01 – £50327 votes (10%)
£50.01 – £75618 votes (18%)
£75.01 – £89.99779 votes (23%)
£90+856 votes (26%)
Argos (3287 votes)
Nothing – wouldn’t use it1068 votes (32%)
Up to £25382 votes (12%)
£25.01 – £50457 votes (14%)
£50.01 – £75678 votes (21%)
£75.01 – £89.99446 votes (14%)
£90+256 votes (8%)
Asda (3297 votes)
Nothing – wouldn’t use it1056 votes (32%)
Up to £25255 votes (8%)
£25.01 – £50328 votes (10%)
£50.01 – £75633 votes (19%)
£75.01 – £89.99561 votes (17%)
£90+464 votes (14%)
Asos (3275 votes)
Nothing – wouldn’t use it2421 votes (74%)
Up to £25191 votes (6%)
£25.01 – £50215 votes (7%)
£50.01 – £75253 votes (8%)
£75.01 – £89.99121 votes (4%)
£90+74 votes (2%)
B&Q (3265 votes)
Nothing – wouldn’t use it1387 votes (42%)
Up to £25396 votes (12%)
£25.01 – £50469 votes (14%)
£50.01 – £75596 votes (18%)
£75.01 – £89.99271 votes (8%)
£90+146 votes (4%)
Boots (3285 votes)
Nothing – wouldn’t use it896 votes (27%)
Up to £25469 votes (14%)
£25.01 – £50566 votes (17%)
£50.01 – £75720 votes (22%)
£75.01 – £89.99376 votes (11%)
£90+258 votes (8%)
Debenhams (3277 votes)
Nothing – wouldn’t use it1391 votes (42%)
Up to £25349 votes (11%)
£25.01 – £50475 votes (14%)
£50.01 – £75619 votes (19%)
£75.01 – £89.99263 votes (8%)
£90+180 votes (5%)
Gap (3263 votes)
Nothing – wouldn’t use it2507 votes (77%)
Up to £25235 votes (7%)
£25.01 – £50214 votes (7%)
£50.01 – £75202 votes (6%)
£75.01 – £89.9962 votes (2%)
£90+43 votes (1%)
H&M (3255 votes)
Nothing – wouldn’t use it2102 votes (65%)
Up to £25313 votes (10%)
£25.01 – £50348 votes (11%)
£50.01 – £75310 votes (10%)
£75.01 – £89.99111 votes (3%)
£90+71 votes (2%)
Ikea (3258 votes)
Nothing – wouldn’t use it1354 votes (42%)
Up to £25256 votes (8%)
£25.01 – £50411 votes (13%)
£50.01 – £75594 votes (18%)
£75.01 – £89.99380 votes (12%)
£90+263 votes (8%)
John Lewis / Waitrose (3324 votes)
Nothing – wouldn’t use it883 votes (27%)
Up to £25212 votes (6%)
£25.01 – £50413 votes (12%)
£50.01 – £75675 votes (20%)
£75.01 – £89.99582 votes (18%)
£90+559 votes (17%)
Marks & Spencer (3325 votes)
Nothing – wouldn’t use it563 votes (17%)
Up to £25332 votes (10%)
£25.01 – £50507 votes (15%)
£50.01 – £75845 votes (25%)
£75.01 – £89.99598 votes (18%)
£90+480 votes (14%)
Morrisons (3262 votes)
Nothing – wouldn’t use it1219 votes (37%)
Up to £25272 votes (8%)
£25.01 – £50352 votes (11%)
£50.01 – £75632 votes (19%)
£75.01 – £89.99441 votes (14%)
£90+346 votes (11%)
New Look (3238 votes)
Nothing – wouldn’t use it2194 votes (68%)
Up to £25287 votes (9%)
£25.01 – £50294 votes (9%)
£50.01 – £75290 votes (9%)
£75.01 – £89.99112 votes (3%)
£90+61 votes (2%)
Ocado (3243 votes)
Nothing – wouldn’t use it2328 votes (72%)
Up to £25133 votes (4%)
£25.01 – £50179 votes (6%)
£50.01 – £75282 votes (9%)
£75.01 – £89.99185 votes (6%)
£90+136 votes (4%)
Primark (3255 votes)
Nothing – wouldn’t use it1720 votes (53%)
Up to £25378 votes (12%)
£25.01 – £50376 votes (12%)
£50.01 – £75416 votes (13%)
£75.01 – £89.99220 votes (7%)
£90+145 votes (4%)
Sainsbury's (3263 votes)
Nothing – wouldn’t use it710 votes (22%)
Up to £25284 votes (9%)
£25.01 – £50451 votes (14%)
£50.01 – £75767 votes (24%)
£75.01 – £89.99600 votes (18%)
£90+451 votes (14%)
Selfridges (3247 votes)
Nothing – wouldn’t use it2512 votes (77%)
Up to £25143 votes (4%)
£25.01 – £50144 votes (4%)
£50.01 – £75228 votes (7%)
£75.01 – £89.99122 votes (4%)
£90+98 votes (3%)
Tesco (3289 votes)
Nothing – wouldn’t use it611 votes (19%)
Up to £25234 votes (7%)
£25.01 – £50419 votes (13%)
£50.01 – £75742 votes (23%)
£75.01 – £89.99706 votes (21%)
£90+577 votes (18%)
The Body Shop (3244 votes)
Nothing – wouldn’t use it2175 votes (67%)
Up to £25460 votes (14%)
£25.01 – £50304 votes (9%)
£50.01 – £75191 votes (6%)
£75.01 – £89.9970 votes (2%)
£90+44 votes (1%)
Topshop / Topman (3229 votes)
Nothing – wouldn’t use it2449 votes (76%)
Up to £25238 votes (7%)
£25.01 – £50235 votes (7%)
£50.01 – £75177 votes (5%)
£75.01 – £89.9980 votes (2%)
£90+50 votes (2%)
WHSmith (3243 votes)
Nothing – wouldn’t use it2039 votes (63%)
Up to £25540 votes (17%)
£25.01 – £50345 votes (11%)
£50.01 – £75223 votes (7%)
£75.01 – £89.9965 votes (2%)
£90+31 votes (1%)
Wickes (3238 votes)
Nothing – wouldn’t use it2090 votes (65%)
Up to £25298 votes (9%)
£25.01 – £50315 votes (10%)
£50.01 – £75315 votes (10%)
£75.01 – £89.99141 votes (4%)
£90+79 votes (2%)
Zara (3247 votes)
Nothing – wouldn’t use it2458 votes (76%)
Up to £25220 votes (7%)
£25.01 – £50225 votes (7%)
£50.01 – £75214 votes (7%)
£75.01 – £89.9972 votes (2%)
£90+58 votes (2%)

           3,499 people have voted.

We try to use technology to limit voting to one per person. Occasionally, this may erroneously block a few people's votes (eg, from shared offices). Apologies for that.

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