
Martin Lewis biography
Martin Lewis CBE, the Money Saving Expert, founded this website, the UK's biggest consumer help site, in 2003. He's still its Executive Chair and oversees site content, especially the MSE weekly email. He is an award-winning campaigning journalist, has his own prime-time ITV show, is a charity founder, author and according to Google the UK's most searched-for British man.
Born in Manchester in 1972, he grew up in Cheshire's Delamere Forest, though today lives in London with his wife, BBC Click presenter Lara (aka Mrs MSE) and 12-year-old daughter Sapphire (aka Mini MSE).
In 2012, his prime-time ITV series, The Martin Lewis Money Show (now Live) started. 14 series later it's the most watched current affairs programme on UK television, as appointment to view TV for millions. In 2022, the BBC's The Martin Lewis Podcast started and regularly hits the Apple top 50 UK podcast charts.
After years of being an expert on ITV's Good Morning Britain, in 2023 Martin was announced as its new regular presenter. He is also resident expert on ITV's This Morning.
In 2016, he founded the influential Money and Mental Health Policy Institute charity, which he still chairs and funds (see more details on Martin's charity fund).
He has spearheaded major financial justice campaigns, including reclaiming bank charges and PPI (helping consumers get over £10 billion back on those two alone) and successfully lobbying to get financial education on the national curriculum (including providing over 300,000 free textbooks for state schools). In 2023, the Chancellor announced in the Budget that due to Martin's pushing, the Government would reduce future energy prices.
And to really embarrass him (ie, show off)... in profile pieces
- The Financial Times called him "the most successful journalist in the world, ever" (2015)
- The Guardian said he is "the most trusted man in Britain" (2019)
- The Economist said he "has a good claim to be the most influential man in British politics" (2022)
- The Sunday Times called him "the real shadow chancellor" (2022)
- BBC One Politics: Viewers were asked of anyone, who'd they most like to be PM? (2024)
- The Sunday Times TV review: called him the fast-talking, script-free pioneer of stand up personal finance (2025)
For more info, listen to Martin's BBC Radio 4 Desert Island Discs and watch his ITV How to be successful biographical documentary.
Or just follow him on social media: Twitter | Facebook | TikTok | Instagram
That's the summary… now the long read
If you're the Wikipedia type and want the exhaustive (ie, exhausting) "Who is Martin Lewis?" list of stats and facts, read on. And do remember if there's a conflict between this page and the crowd-sourced Martin Lewis Wiki entry, it's correct here, not there...
Founder & Chair, MoneySavingExpert.com
Martin set up this site in his living room in 2003 for a total capital outlay of £80. With a focus on how to cut bills without cutting back, it soon saw explosive growth. It very quickly it became the UK's biggest consumer site, a title it has now held for over two decades, with over 16 million monthly users (see the history of MoneySavingExpert.com).
Its success was powered by the Martin's Money Tips weekly email (now called the MSE Money Tips email). Over 14 million people have signed up to be sent that email and it's received by over nine million active addresses each week.
In 2012, MSE joined what's now the MONY Group – with Martin continuing in his role as Editor-in-Chief. At the end of 2015, the period contracted in the sale, the contractual relationship was over and Martin could have left (or been asked to leave). Yet no one wanted that.
So in 2016 he moved from Editor-in-Chief to a permanent new role as MSE's Executive Chair, overseeing the site, focusing on journalism and content quality, ethics, strategy and creativity. A role he relished and continues to do to this day – still writing lots of content, overseeing the editorial line and directing MSE and what it does.

The Martin Lewis Money Show & journalism
Martin is proudly a journalist by trade. His flagship broadcast output is his prime-time ITV current affairs programme The Martin Lewis Money Show which started in 2012. Earlier series were recorded first with a set of films and later at roadshows across the country, with up-to-date filming the day before transmission, to keep the info current.
Although there had been one-off Live specials since 2017, in 2020 after a one-off emergency pandemic The Martin Lewis Money Show Live special, it then showed weekly for 15 total shows. The format proved so successful the show permanently went live.
The 15th series started in January 2026 and the series almost always tops the broadcast 'most watched Current Affairs programmes' charts with a typical 2m - 2.5m viewers and a 17% to 20% share of available audience.
Clip, courtesy of ITV, he Martin Lewis Money Show Christmas Special 2018 (this clip went viral, with over 16m views and 310,000 shares on Facebook alone)

For over 20 years Martin has appeared as the resident expert, with multiple weekly slots, on ITV daytime shows' Good Morning Britain, This Morning, and Lorraine – cutting down to just This Morning in 2021 due to other growing commitments, including since March 2023 as a regular guest presenter since of Good Morning Britain.
Martin continues to appear every Thursday at 12pm on BBC Radio 5 Live's Ask Martin (the show's been running for well over a decade now) and since 2022 much of that content is used for one of the two weekly episodes of The Martin Lewis Podcast, which regularly hits the Apple top 100 UK podcast charts.
Other shows he has presented over the years include ITV Martin Lewis's Extreme Savers and Martin Lewis: How to win at boardgames. Channel 5's The Price of Fame interview show, And his early TV shows It Pays To Watch (2008) on Channel 5 and his first the daytime show Make Me Rich? (2006) on ITV.
Martin has had columns in many of the major newspapers, from The Mirror to the Financial Times, and a syndicated column across over 50 regional newspapers. Due to time commitments though, he no longer writes for any newspaper.

Picture credit: The Martin Lewis Money Show, ITV
Charity Founder
Martin has set up two successful charities, and provides time and resources to a number of others. As he said in his life lessons lecture:
"I've been very fortunate to have more financial success than I could have ever dreamed of in my career – it feels almost accidental. So I accept that as with anyone's success, an element of that is due to luck.... so it feels important to acknowledge that what comes with that is a responsibility to give back. That doesn't just mean writing a cheque, but by fully engaging in projects too, with the same energy you give the day job."
His three major standalone projects are
- The MSE Charity (founded 2008): which gives grants to small charities inolved in consumer education and empowerment.
- The Money & Mental Health Policy Institute Charity (founded 2016): which he still funds and is Chair of trustees. It is now a sizeable charity with over 20 full time employees, in 2026 it was awarded the rare Supercomplainant status by the CMA and the Treasury.
- The Coronavirus Poverty Fund (founded 2020): set up as an emergency response
Martin's donations to the charities above and others are hrough the charity fund he set up in 2012. Full info, facts and figures are in his What happened to my pledge to give £10 million to charity (2026 update)? (spoiler alert – it's now over £25 million).
Campaigns
In the early days of MSE the site's motto was 'a company's job is to screw you for cash, our job is to screw them back'. That gradually morphed, as Martin dedicated more of his time to campaigning, until it became the current 'cutting your costs, fighting your corner.'
Much of the work, backed up by the MSE campaigns team or his charity is "soft influence" – meeting with ministers and shadow ministers, giving evidence to committees, regulators and more, all trying to push the consumer perspective. Here's just a selection of some of the main campaigns he's been involved in.
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Reclaim Campaigns. He is often credited as the "big gob in chief" behind campaigns to reclaim bank charges (over six million template letters downloaded and £1 billion back), PPI (over £10 billion back via his and this site's work), and council tax reclaiming (many tens of thousands rebanded).
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Financial Education. Back in 2014 Martin was at the centre of a successful campaign to get financial education on the secondary school National Curriculum (England), a recent further push means from 2028 it will be in the core curriculum meaning all state schools, including academies, must teach it.
As part of that he funded the UK's first curriculum-mapped financial education textbook via the Young Money charity, and 340,000 copies have been distributed to every English state school (100 copies each). It's also available as a free PDF download (51 MB). Now there's also Welsh, Scottish and Northern Irish versions too. -
Scam Ads. When scams ads started to flourish on social media, Martin launched a campaigning lawsuit against Facebook to stop it publishing 1,000s of fake scam ads which target vulnerable people. To settle the case, Facebook agreed to donate £3 million to set up the new Citizens Advice Scams Action project and to add a 'scam ads' reporting button to Facebook UK (the first of its kind in the world). See his interview about the lawsuit.
He then went on to successfully push the government to reverse its decision to exclude Scam Ads from the online safety bill. Though implementation of Ofcom's new powers for scams ads are still frustratingly not scheduled to happen until 2027. -
The Pandemic. Martin became one of the most visible intermediaries between the Government and the public on pandemic financial-support schemes - urgently explaining, in plain English, how furlough, self-employment support and other schemes worked, while pressing ministers and officials to fix gaps as they emerged.
He helped secure changes and clarifications to furlough rules, including for some workers who had left jobs for new roles that then fell through, though he continued to warn that many people remained excluded from support. -
Cost of Living. In May 2022, he was credited by many as being one of the main driving forces that pushed the Government to intervene and launch around £20 billion in help.
Then in summer 2022, when the Conservative election campaign meant there was a 'zombie' government. He pushed for intervention to stop energy bills tripling that winter - leading to the introduction of The Energy Price Guarantee (though the exact method wasn't his favoured route). By 2023 when the EPG was due to rise 20%, he succeeded in getting the Chancellor to reverse this, even getting a Budget name-check. -
Council Tax Debt. Within 18mths of starting a campaign against aggressive, destructive Council Tax debt collection, in April 2026 the Government announced the first reforms in 33 years coming in 2027, to give people breathing space to repay.
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And more... The former head of the Independent Taskforce on Student Finance Information, Martin has berated both Conservative and Labour governments over retrospective student loan hikes.
He's also pushed the plight of mortgage prisoners and got the Government to introduce the Mortgage Charter, successfully argued for Buy Now Pay Later regulation, against hidden Car Finance commission, better Carers Allowance, and improvements to the Severe Mental Impairment Council Tax discount, amongst others
Watch Martin's 'life lecture' on BBC1s The One Show, from back in January 2017.


Accolades, awards & positions of responsibility
Martin was upgraded to a CBE in the 2022 New Year Honours for services to 'broadcasting and consumer rights', following being appointed OBE in the Queen's Birthday Honours list in June 2014 for services to 'consumer rights and charity'.
In 2024 Martin won the headline awards at three events, the Special Recognition Award at the Broadcast Awards, the Outstanding Achievement Awards at the Edinburgh TV festival, and the Royal Television Society Special Award for 'changing an entire genre of journalism' with a speech that went viral after he launched a broadside.
He has been a nominee many times as TV presenter of the year, including 2026 Royal Television Society, the Tric Awards, and, like everyone else, losing to Ant & Dec at the National Television Awards 2023, having won the inaugural Top Expert award at the National Television Awards 2022 (pictured left), and in the same year the New Statesman's Positive Impact in Society award.
In 2024 and 2020, his ITV Martin Lewis Money Show won the TV Choice for Best Lifestyle Show. The show was also nominated for a 2023 Best TV feature BAFTA.
Outside of TV, he's been awarded the Beacon Philanthropy Fellowship, the New Statesman's Positive Impact in Society award, Consumer Journalist of the Year, Trading Standards National Consumer Hero, Business Journalist of the Year and Citizens Advice Consumer Champion.
Before the EU referendum, polls named Martin as the UK's most trusted voice, and by the end of the campaign he was the only person still trusted by supporters of both sides. His How to vote in the EU referendum guide was read over a million times.
Martin is an emeritus governor of his former university, the London School of Economics (LSE), has an honorary fellowship in journalism from Cardiff University's School of Journalism (2017) where he studied his journalism postgraduate. And he has honorary doctorates from: The University of Sheffield Litt.D (2026), The Open University D.Univ (2016), Leeds Beckett D.Arts (2016) and his home town Chester University D.BA (2013).
And the worst accolade... Martin continually tops the metrics as the person used in more scam ads than any other. So be aware – any ad with him in, is a fraud.
Martin's books
Martin's books were all written earlier in his career. His main one The Money Diet, twice topped the Amazon bestsellers' list and was a Sunday Times Bestseller.
He is also editor of Thrifty Ways for Modern Days, a book written from the wisdom of the MSE Forum, and a short book Three Lessons (and early predecessor of his financial education work).
Interests outside the world of money
Martin is competitive, especially with himself, and loves a graph. He's steps obsessed, and was gutted on 2 August 2023 to when food poisoning meant he couldn’t hit his minimum 10,000 steps a day for the first time since Oct 2016 (he’s not missed it since). In 2025 he averaged over 26,000 steps a day, vowed it was too much and time to cut back.
He plays a mean family game of Monopoly, Connect 4 and Monopoly Deal - and has a chart of the over 1,200 Scrabble games he’s played against his wife (barring in his words "the first 17 games, because that would've been weird!"). His average score is 407 a game.
That average is a little higher than his average golf round - he’s keen at swinging a club - having in the last few years progressed from “being bad at golf” to “being a bad golfer” with a handicap of around 17 (though notably did get a hole in one in two successive rounds).
An athletics stats nerd, Martin always wanted to be a commentator as a teenager. In 2016, he fulfilled a lifelong ambition and started in-field presenting at major athletics events, including the Olympic trials and the London Anniversary Games, culminating in the London World Athletics Championships 2017 – where he got to run the 100 metres in front of 60,000 fans just before Usain Bolt (though in a considerably slower time).

On TV as well as the more obvious BBC One's Question Time, BBC Radio 4's Any Questions? and similar, he’s also hosted Have I Got News for You, been a panellist on Would I Lie To You, appeared in sitcom Mandy, a cameo in Saturday Night Live UK, played Noel Gallagher’s accountant in Oasis: The Reunion for Comic Relief and featured a good number of times in Dictionary Corner on Channel 4's Countdown.
Loving a quiz, Martin was a Celebrity Mastermind champion in 2012, won £150,000 on Celebrity Millionaire (which he donated to Citizens Advice), captained the LSE team (which tragically lost on a tie-break) in Celebrity University Challenge 2015, won his week on House of Games in 2021 and came mid-pack in the Taskmaster New Year 2024 special.
And for a man who claims not to listen to music, he’s had two Top 40 chart hits, first a featured credit in I Fought The Lloyds, then to cap it all a Christmas number 1, with Food Aid in 2022 (yes you did read that right), never mind for a one-off performance of All Star Musicals on ITV, donning a technicolour dreamcoat to sing as Joseph
Roll further back in time, and way back in the 1990s Martin was a part-time stand-up comic, funny that.
What did Martin Lewis do before MoneySaving?
He first moved to London from Cheshire, aged 19, to study Government and Law at the LSE, where he spent time dabbling in student politics, then a year as general secretary (president) of the students' union – where he was also chosen as a UK representative at the UN World Youth Leaders' conference in Seoul, South Korea.
After graduating, he went to work 'for the other side' as a City spin doctor in financial public relations, while dabbling in stand-up comedy in his spare time to "relieve the tedium".
He later returned to university – this time to study a practical postgraduate diploma in broadcast journalism at Cardiff University.
This led to a staff job in the BBC's Business Unit, where he worked on personal finance and business programmes. He spent time as a business editor at Radio 4's Today programme, and later reported for BBC One, BBC Radio 4 and BBC Radio 5 Live.
Martin left the BBC on 31 December 1999, to go to a small, now-defunct digital television channel called Simply Money, where he first became the 'Money Saving Expert'.
Profiles – recent and over the years
Many profiles have been written about Martin in newspapers and online, plus he's done a few in-depth profiles for radio. The main ones that are still available online, have been included below – though don't take all of them as 100% accurate.
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The Guardian (Feb 2025) ‘We have to protect people’: Martin Lewis on his fight to stop money worries worsening mental health
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The High Performance Podcast (March 2024) Martin Lewis: It's time to stop being taken advantage of (Youtube)
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BBC Radio 4 (December 2023) The Media Show: Martin Lewis, Britain's most influential journalist?
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BBC Sounds. Test Match Special (Jul 2023) Ashes Daily: View from the Boundary – Martin Lewis
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Sunday Telegraph (Mar 2023) Martin Lewis: 'I won't be applying for the House of Lords again'
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BBC Radio 4 (Jun 2022) Political Thinking with Nick Robinson: The Martin Lewis One
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The Guardian (May 2022) 'I'm begging the government to listen': Martin Lewis on getting political, mental health and the cost of living crisis
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The Big Issue (May 2022) Martin Lewis: 'I can't shut up because there really are lives at stake'
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The Economist (Apr 2022) Martin Lewis faces up to a world he can no longer fix
(behind paywall)
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BBC Radio 4 (Apr 2022) Martin Lewis: What drives the MoneySavingExpert who wants to help millions save money?
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The Sunday Times (Mar 2022) Martin Lewis: the real shadow chancellor
(behind paywall)
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New Statesman (Jul 2021) Martin Lewis interview: Capitalism has become 'less predatory'
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BBC Radio 4 (Jun 2020) Martin Lewis: Desert Island Discs
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The Sunday Times (May 2020) A Life in the Day: Martin Lewis on working from home during coronavirus lockdown (behind paywall)
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The Guardian (Apr 2020) Martin Lewis: 'I sit and cry at the hardship caused by coronavirus'
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The Sunday Times (Aug 2019) Martin Lewis interview: Some people play piano. My gift is stopping you getting screwed
(behind paywall)
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The Guardian (Jan 2019) The Money Saving Expert: how Martin Lewis became the most trusted man in Britain
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The Times (May 2018) Martin Lewis interview: 'Facebook puts profit before morals and has got totally out of control' (behind paywall)
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The Guardian (June 2016) ‘I’ve had my dark days.’ Why Martin Lewis knows mental illness and money don’t mix
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The Sunday Mirror (Mar 2016) Martin Lewis has given £2m to a debt charity after suffering severe stress
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The Huffington Post (Feb 2016) Money Saving Expert Martin Lewis Reveals He Will 'Probably' Back UK Remaining In The EU
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The Guardian (Jan 2016) Welcome to the bank where financial advice is free – it's a food bank
(scroll down to 'The man helping to fund the scheme')
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The Huffington Post & The Spectator (Nov 2015) Money Saving Expert Martin Lewis Could Influence EU Referendum, According To Poll
Who will influence the EU referendum? Martin Lewis (behind paywall)
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The Financial Times (Oct 2015) Martin Lewis, the Money Saving Expert, talks to Lucy Kellaway
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The Express (Aug 2014) Millionaire Martin Lewis: Teach our children to be experts with money
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The Telegraph (Aug 2014) 'We have educated our youth into debt'
(behind paywall)
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The Sunday Times (Dec 2013) Bah humbug! Scrimping's made me bigger than Beyoncé (behind paywall)
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The Telegraph (Nov 2013) Multi-millionaire Martin Lewis: 'I still shop at Poundland'
('Important' note from Martin: A Scrabble rematch with the article's author was played the next week, where the result was 1-1; article behind paywall)
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House & Garden magazine (Sep 2012) Driving Passions
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Manchester Evening News' Business Week magazine (Aug 2012) 'I'm not motivated by money', says £87m advice expert Martin
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Press Gazette (Jun 2012) Martin Lewis: The journalist who broke the rules and hit the jackpot
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BBC (Jun 2012) Martin Lewis sells MoneySavingExpert.com for £87m
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The Guardian (Jun 2012) Martin Lewis sells MoneySavingExpert for £87m
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The Sun (Jun 2012) MoneyMakingExpert – Martin Lewis sells his website for £87m
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The Daily Mirror (Jun 2012) Money making expert: Cash guru Martin Lewis flogs MoneySavingExpert website he set up in bedroom for £87million
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Woman magazine (Jan 2012) 'My wife's tighter with money than I am!'
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The Guardian (Jun 2011) Martin Lewis answers your money questions
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The Times (Aug 2010) Meet the Money Saving Expert (behind paywall)
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The Guardian (May 2010) Pass notes No 2,778: Martin Lewis
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The Independent (Nov 2009) Martin Lewis: Money man
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The Observer (Mar 2009) This much I know
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The Guardian (Jun 2008) 'I feel ashamed. Very ashamed'
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Sunday Herald magazine (Jan 2007) Lend me your arrears
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The Guardian (Dec 2005) Cashing in on being a 'real nerd'
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Metro (Dec 2005) 60-second interview















