Cheapest iPhone Comparison and tips for all tariffs including iPhone 4S
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The must-have mobile for many is the must-pay-more mobile for all. iPhones cost more and have weaker tariffs, so amid the iPhone 4S hype, it pays to carefully consider which the right deal is.
This detailed guide includes a unique iPhone tariff comparison tool, how to ditch costly iPhone tariffs while keeping your handset and a host of other tips. Yet before you begin, do ask yourself whether you need and can afford it, if you're looking for something a little more wallet-friendly, read the Cheap Mobiles guide.
In this guide
Important! Ensure you know how to shop safely before trying these deals
Tips for shopping safely
Whether it's a retailer or restaurateur, airline or air-conditioner seller, computer shop or car rental company, there are always two main risks: either it's a dodgy company, or it's a legit company that has financial problems and goes bust.
The aim of these tips is to help you minimise the risks.
What happens if a company goes bust?
Quite simply, its customers are immediately transformed into creditors.
This hits hardest if you've ordered goods or tickets from them, and not had delivery, as then you are simply one of a line of people trying to get your money back out of the company's assets, and you usually get back much less than you paid in.
Even if you've had delivery, if the company you bought from goes under and there's a problem with the goods, it can mean you've no comeback.
While MoneySavingExpert.com endeavours to check deals are valid, we don't check companies' finances - even huge names like MFI and Woolies have folded - so it's very important you use the right strategies to stay protected where possible...

DO: Pay by credit card for goods over £100
Pay by credit card for something over £100, eg, flights, kitchens, sofas, and Section 75 laws super-charge your consumer rights.
Unlike debit cards, cheques & cash, pay in full or part (even just £1) on a credit card and by law the lender's jointly liable with the retailer. This means you have exactly the same rights with the card company as you do with the retailer, so if it goes bust, you can simply take your complaints there instead and get money back if no delivery.
Yet it's important you ALWAYS REPAY IN FULL each month, so there's no interest cost. See the Section 75 guide for a full guide and Cashback Credit Cards for how to earn cash on top too.
DO: Protect purchases under £100
Section 75 doesn't apply to purchases under £100, but there's still an option which can help. It's not a legal protection, just Visa rules, but it's a good secondary back up.
Spend on a Visa credit or debit card and, if the goods don't appear within 120 days, you can ask your bank to reclaim the cash from the seller's bank. See the Visa Chargeback part of the Section 75 guide for full details.
DON'T: Use unfamiliar sites without checking
Bogus websites are often set up to cash in on popular products like Ugg boots and Tiffany necklaces, so be wary if it's an unfamiliar site. And don't think that because it appears on a reputable search engine, that makes it a reputable site - always check.

DO: Check the site's legit
Most folks know to look for a security padlock on a website's bottom right, but that doesn't mean the site's legit, just that payment's secure.
To find out who registered the site and when, search the Whois database. Reputable firms should also appear on the Companies House site, the UK Govt's official companies register. Be very wary of businesses with just a PO BOX or email address.
Study the site's worldwide web ranking on Alexa. Anything in the top 100,000 means it's reasonably big - a good, though not foolproof, indication of legitimacy. Do a quick Google search for other shoppers' experiences.
DON'T: Let your anti-virus run out
Crucially, ensure your security's up-to-date - free software can be downloaded to your computer in five mins. Full details in the Free Anti-Virus Software guide.

DO: Know your distance selling rights
Many people are surprised to learn you've MORE rights buying online (or telephone/catalogue) due to the Distance Selling Regulations.
This gives a legal right to send most goods back within a week for a full refund (including outward delivery costs), even if there's no fault. You'll usually need to pay for the return delivery. Read Consumer Rights for a full guide.
However, of course this is balanced by the fact that, order online, and that automatically means a time gap between ordering and delivering - when the company has your money. So if it goes bust in that time, the distance selling rights don't help.
DO: Understand sometimes there's no protection.
Ultimately, there is always a risk that a company can go bust. If the above routes don't apply, then you have to make a decision about whether you're willing to take the risk of parting with your cash.
Don't be overly scared of this: every day we all make transactions based on trust, and this is part of that, but do balance up the amount you're spending against the risk. Don't give large amounts of money to a company you're not sure of.
CloseThe iPhone 4S comes in 16GB, 32GB and 64GB models. Since it's launch in October last year, prices for the new phone have already dropped dramatically, and it's likely that prices for the older iPhone 4 and 3GS models will drop further.
Plus other manufacturers such as HTC, BlackBerry, Nokia and Samsung are cutting handset costs too. So think carefully about whether you need an iPhone 4S at all.
Option 1: Cheap iPhone contracts
Signing up for a contract is by far the most cost-effective option for getting an iPhone 4S if you don't have the money to buy the phone directly from Apple.
And when it comes to saving on contract deals, the key is to get out as early as possible, as iPhone contracts are usually more expensive than their non-iPhone counterparts. So...
"Though it's more per month, a 12-mth contract means you can switch to a far cheaper non-iPhone tariff sooner."
Key tips on choosing a contract
- Shorter is cheaper. Signing up for a 12-month contract works out cheaper overall, and gives you the freedom to switch sooner, but comes with a hefty upfront cost.
- Spread the cost of the handset. If you can't stump up the cash now, then a longer contract means lower upfront costs. Do look at overall value though (and if you don't have the cash, should you really be getting an iPhone?).
- Focus on the tariff. It's crucial to analyse how many minutes, texts and data you're likely to use to get the right tariff. Aim to match your usage to the free allocation. Get too much free and you're overpaying on the contract, too little and the over-quota is costly. If you're new to smartphones, expect to use much more data than previously.
- Do you need the latest iPhone? iPhone 3GS and iPhone 4 prices are already falling, and industry insiders say they will fall even more once the iPhone 4S becomes more popular. As the iPhone 4 and the 4S aren't that disimilar, the iPhone 4 may be perfect for your needs, at a cheaper price.
- Refurb or second-hand? Don't forget to check out second-hand models on eBay* and refurbished ones directly from your network too. Ensure it's unlocked though, as then you can use the super-cheap non-iPhone Sim-only tariffs.
Best Buys | The Top iPhone Deals
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Warning! This table is automatically generated. Please double check prices before signing up – email us with any problems, suggestions or missing tariffs.
This table updates daily, so any middle-of-day price changes will be missed
If you're not sure what to get, we’ve picked out some of the best value deals across the networks below. For a bespoke search of many tariffs, use the other tab. If you think we've missed any deals, let us know.
Cheapest iPhone 4S with no upfront cost: Vodafone £41/month
| Package Details |
Contract Length |
Upfront Cost |
Monthly Cost |
Avg Cost Per Mth | Overall Cost | Black or White |
|---|---|---|---|---|---|---|
|
Mins: 600 Texts: 3000 Data: 500MB |
18 months |
FREE Upfront | £41 Monthly | £41.00 Avg mthly | £738 All in |
Go* |
If you want an iPhone 4S 16GB but haven't got the cash to pay for it upfront, you can spread the cost of the handset over a contract (though this is not the cheapest way to get the phone). The best "no upfront cost" deal is from Vodafone via Mobiles.co.uk*, and costs £41/month.
For this you'll get 600 minutes, 3,000 texts and 500MB of mobile data per month, on an 18-month contract.
Cheapest iPhone 4S overall: GiffGaff PAYG and Apple
| Package Details |
Contract Length |
Upfront Cost |
Monthly Cost |
Avg Cost Per Mth | Overall Cost | Black or White |
|---|---|---|---|---|---|---|
|
Mins: 250 Texts: Unltd Data: Unltd |
12 months |
£499 Upfront | £10 Monthly | £51.58 Avg mthly | £619 All in |
Go* |
If you're willing to play, the cheapest way to get a new iPhone 4S is to buy an unlocked 16GB version direct from Apple* for £499. Team this with a Pay As You Go Sim card from GiffGaff* and for £10/month you'll get 250 mins, unlimited texts and unlimited data on a one-month rolling contract.
GiffGaff does not issue micro Sims itself due to the cost of production, however the provider now offers Microgaff - an "online community-powered micro Sim dispatch system." When you order a micro Sim on GiffGaff, a randomly selected member of the community will send your Sim, after trimming it down to size. For more info on this, read Resizing your Sim.
Best value iPhone 3GS: Three Mobile £20/month
| Package Details |
Contract Length |
Upfront Cost |
Monthly Cost |
Avg Cost Per Mth | Overall Cost | Black or White |
|---|---|---|---|---|---|---|
|
Mins: 100 Texts: 5000 Data: 500MB |
24 months |
FREE Upfront | £20 Monthly | £20.00 Avg mthly | £480 All in |
Go* |
Getting an iPhone 3GS is the cheapest way to get your hands on one of Apple's smartphones, and comes at a fraction of the price of an iPhone 4 or 4S.
For £20/month and no upfront cost, you can get an 8GB iPhone 3GS with 100 minutes, unlimited texts and 500MB of data from Three Mobile* on a 24-month contract.
There are a few other slightly cheaper options, but these don't offer enough data to make them worthwhile.
It is possible to get a refurb iPhone 3GS too, though we don't list these. Speak to the network providers and see what they can offer you as an existing customer upgrading or a new customer.
Cheapest iPhone 4S 12-month contract: Tesco £25/month
| Package Details |
Contract Length |
Upfront Cost |
Monthly Cost |
Avg Cost Per Mth | Overall Cost | Black or White |
|---|---|---|---|---|---|---|
|
Mins: 250 Texts: 5000 Data: 1GB |
12 months |
£335 Upfront | £25 Monthly | £52.92 Avg mthly | £635 All in |
Go |
A shorter contract gives you the freedom to switch sooner, so you can get a cheaper contract once the contract ends. The best value for money 12-month contract is from Tesco*. For £25/month and £335 upfront, you can get the 16GB model with 250 minutes, 5000 texts and 1GB of data a month. This works out to £635 over the year, or £52.92/month.
It's important to note that Tesco Mobile does not currently offer Call Waiting, Call Forwarding or tethering to iPhone customers.
Cheapest iPhone 4S monthly contract: Orange £20/month
| Package Details |
Contract Length |
Upfront Cost |
Monthly Cost |
Avg Cost Per Mth | Overall Cost | Black or White |
|---|---|---|---|---|---|---|
|
Mins: 50 Texts: 50 Data: 100MB |
24 months |
£300 Upfront | £20 Monthly | £32.50 Avg mthly | £780 All in |
Go* |
The cheapest monthly tariff (not factoring in the upfront cost of the handset) is from Orange via Buy Mobile Phones* at £299.99 upfront plus £20/month on a 24-month contract. This works out as £32.50/month all-in over the two-year contract.
For this you'll get a pretty meagre 50 minutes, 50 texts and 100MB of data each month. Because the allowances are so low, it may be worth going for a slightly more expensive monthly contract, or consider the 12-month deal from Tesco Mobile above.
Spotted a problem with this table? Email iphone@moneysavingexpert.com and we'll fix it.
Option 2: Pay As You Go deals
Pay As You Go (PAYG) deals are great if you don't want to be tied into a long contract and to only pay for what you use, though handsets come with a hefty upfront cost.
As there's no contract (where the networks make their money) attached to PAYG handsets, the difference in price is pretty slim. The key detail if you're planning to grab one with a Sim-only deal is how much it'll cost to "unlock" your handset from its set network provider.
PAYG offers for the iPhone 4S aren't as widely available as contract deals at the moment. Below is a table of what's available for the 16GB versions of the 4S and 4 and the 8GB 3GS; it'll be updated when we get more info:
| Network | Handset cost | Best PAYG tariff for iPhone users | ||
|---|---|---|---|---|
| 4S 16GB | 4 16GB | 3GS 8GB | ||
| Apple* (unlocked) | £499 | - | £319 | GiffGaff* offers 250 mins, unlimited texts and unlimited data for £10/mth. |
| T-Mobile* | £489.99 | £499.99 | £299.99 | Top-up £10/mth and get 100 mins plus 500MB data per month. |
| Three Mobile* | £499.99 | - | £299.99 | Top-up £15/mth and get 3000 texts, 300 mins and unlimited data per mth. |
| Vodafone* | £499 | £415 | £315 | Top-up £20/mth and get 3000 texts, 300 mins and 500MB data every mth. |
| Orange* | £489.99 | - | £299.99 | Get 400 texts and 100MB of mobile internet/mth, if you top-up £10/mth. |
| Tesco Mobile* | - | - | £396 | Each month you top-up you'll triple your credit, eg, £10 becomes £30. |
| O2* | - | £504.99 | £319.99 | Top-up £10+/mth and get 300 texts and 500MB data per month. |
Option 3: Already have a handset? Go Sim-only
Got an iPhone 3GS or 4? If you're out of contract you could stand to make serious savings by switching to a Sim-only tariff.
The main benefit of switching to a Sim-only tariff is the fact that you won't pay an extra monthly cost for a handset - so your tariff price and overall costs will drop significantly.
This is the ideal option if you've got an iPhone 3GS or 4 and aren't fussed about upgrading to the 4S. Though you may still be tied into an 18- or 24-month contract, you'll be free to switch your handset whenever you want.
Below are the networks' best Sim-only offerings. Remember the iPhone 4 and 4S use a micro-Sim, so you might need to buy these in-store, online or over the phone to ensure you get one:
GiffGaff: £10/month Sim-only deal
Our top pick Sim-only deal, GiffGaff*, offers a £10/mth Pay As You Go option with 250 anytime, any network minutes, unlimited texts and unlimited data. GiffGaff uses O2's network, so is available in most of the UK.
It's important to note that GiffGaff does not offer a micro-Sim, so you will have to cut the Sim card down to size - read GiffGaff's guide to trimming your Sim. Alternatively, you can order through the MicroGaff site, and you will be sent a trimmed down Sim card by one of the MicroGaff community members.
T-Mobile: £10.21/month Sim-only deal
T-Mobile's basic £10.21/mth Sim-only* deal gets you 300 mins and 300 texts on a 12-month contract, plus gives free internet for 12 months on a fair usage policy.
Three: £15/month Sim-only deal
The Three* network has a competitive Sim-only deal. For £15/month on a one-month rolling contract, you get 300 anytime, any network minutes, 3,000 texts and All-you-can-eat data.
O2: £16.50/month Sim-only deal
If you've a handset locked to O2, its Sim-only Simplicity packages are worth a look. For £16.50 a month, its iPhone one-month* deal gets you 100 minutes and 500 texts, and 500MB data.
The beauty of these packages is if you've an O2 phone you needn't unlock or change number to get them, and they'll switch you over instantly, no notice required.
iPhone Q&As
What's the difference between the iPhone 4 and iPhone 4S?
The new iPhone is certainly a step up from the current iPhone 4, but how different is it? We've taken a look at some of the new additions to feature on the device:
- iOS 5: The new operating system, iOS 5, includes several new features.
Some of the best are iMessage, which is a BlackBerry Messenger-style app for iPhone, a Notification Bar which will display new notifications briefly at the top of your screen, without interrupting what you're doing (very much like the notification bar on Android mobiles), and Reminders which are "location aware", sending you a notification when you're near the supermarket, reminding you to pick up milk, for example.
Anyone who already has an iPhone will be able to download the updated operating system for free, though we don't know yet whether they will be able to use all the new functionality. - Improved graphics and processor: The iPhone 4S has the A5 dual-core processor from the iPad 2, which means it'll be slightly faster than the iPhone 4. The 4S also has dual-core graphics, which Apple claims are a 7x increase in the current model's graphic capability, and will mean a better experience for gamers.
- 8MP camera: The new 8MP camera is an improvement on the 5MP camera on the iPhone 4, and means the iPhone 4S will be capable of capturing video in 1080p HD. The original iPhone 4 can only manage 720p.
- Voice control function: The iPhone 4S will feature a voice control service, called "Siri". Users will be able to summon Siri by holding down the home button and asking it a question, eg, "Do I need a raincoat?". Siri will reply with a weather report, eg, "It sure looks like rain today."
What's the difference between the iPhone 3GS and iPhone 4?
There are quite a few differences between the iPhone 3GS and the iPhone 4, but here are the biggies:
- New look. The last two iPhones were basically identical; this one's made of toughened glass and stainless steel, and it's thinner than ever at 9.3mm.
- New screen. The iPhone 4 has an IPS screen which offers four times the resolution of the 3GS's - that is, it's 4x more detailed. But Apple head honcho Steve Jobs was at pains to point out when first showing the handset off, this makes it "higher res than the human eye."
- It's faster. Using Apple's A4 chip - the same as the iPad - the new iPhone's a fair bit faster than the previous version, and has double the RAM; 512MB compared to 256MB. That's twice the amount the iPad has too... This better places it to handle multiple apps at once, and it's supposed to be more power efficient too.
- Better camera. Previous generations of iPhone have always been lacking in the camera department. The new one's got a 5 megapixel camera with an LED flash built in; it's not revolutionary in itself, but it'll also be possible to get an iPhone version of the iMovie editing suite and edit together HD videos on your phone.
- FaceTime Video Calling. If your friends also have an iPhone 4, you'll be able to video call them over WiFi using the iPhone 4's front-facing camera. Of course, plenty of other phones have offered this capability in the past, they just didn't give it a silly name.
- Gyroscope. As well as the accelerometer sported by previous models, there's a 3-axis gyroscope which will undoubtedly be used by plenty of innovative games in the near future, and possibly some more useful apps like "augmented reality".
What's a micro-Sim?
Always keen to be at the cutting edge of technology, Apple's cut the edges right off the standard Sim size, adopting a smaller, new micro-Sim (pictured right) for its iPhones and iPads, which for most is a bit annoying as it limits flexibility.
Only the size has changed though; the chip on the card remains exactly the same as before, which means those handy enough with a pair of scissors can cut their bigger Sim into the smaller size (as shown in TechRadar's guide) and still use it, at their own risk of course.
All networks now offer micro-Sims, but micro-Sim only deals are much thinner on the ground. Try micro-Sim deals from O2, Three Mobile and T-Mobile.
Will I get enough data to cover my usage?
Smartphones are fast becoming the norm and if you use your phone to constantly search the web you need to watch the amount of data you use. As more data-hungry apps are released, it's fair to question whether you'll chomp through your data allowance quickly each month and wind up paying a wedge for more.
For checking emails, looking at Facebook and watching the odd YouTube video 500MB should be more than enough. To give you a rough idea, one of our techies, MSE Joe, has an iPhone 4 on Orange with a data allowance of 750MB/month. He doesn't use even half of this, averaging about 350MB of data a month using Spotify, Twitter, Facebook and email apps. He doesn't watch any videos however. Downloading videos, TV shows or other web heavy apps may take you over your limit and incur heavy charges.
If you're worried about data use, try using the free Onavo app mentioned below.
Chosen your deal? Try free app to maximise your data usage
The vast majority of iPhone tariffs come with around 500MB of data a month. This is quite a lot, for example, Vodafone suggests 500MB will let you read and reply to approximately 100 emails, view 92 BBC news stories, and browse around 44 mobile web pages every day.
However, heavy downloaders who go over this could end up forking out loads in charges - especially if using your phone to surf the net while abroad (see the Data Roaming guide).
If that's you, try free iPhone app Onavo, which compresses data when web-browsing and using other apps such as Facebook and Twitter. This means that the same amount of surfing will only use a fraction of your data allowance, and avoid any hefty fees.
Onavo says it can reduce data usage by 80% (we've not been able to verify this yet, but please leave your feedback in the Onavo forum discussion) and is secure as it doesn't store any of your info. It works in 90 countries worldwide, so can help minimise expensive roaming rates too.
What does it do? It can compress data for the following, meaning you use less MB:
- General web browsing
- Many apps such as Facebook, Twitter
- Maps
- Downloading emails/email attachments.
What does it not do? There are a number of things Onavo cannot compress, crucially:
- Apps or internet sites that stream content (where you watch a video or listen to music directly via a website) such as BBC iPlayer or YouTube.
- VoIP apps, which you use to make calls via the internet, such Skype or Viber, and video calling services
- Downloading music, games or videos to buy.
- Uploading content, such as photos to Facebook.
How much does it cost? It's available free for iPhones at the moment, but Onavo says it will eventually start charging a subscription for new and existing users. This means you may have to cancel in future if you don't want to pay.
Which network has the best 3G coverage?
It depends to an extent where you are; across all the networks, big cities and towns should all have a decent 3G signal, while those in rural areas can struggle.
All the networks have coverage checkers on their sites, but these tend towards optimism. Ofcom's research into 3G at the beginning of 2009 still constitutes the most up-to-date objective info we have on coverage - view its network-by-network maps PDF.
Its conclusion put the networks in the following order overall based on outdoor coverage, though it's likely Orange now has top spot, following its merge with T-Mobile:
1st: Three
2nd: Orange
3rd: T-Mobile
4th: Vodafone
5th: O2
Grab cashback on top of your new contract
It's often possible to grab extra cashback on top when you sign-up for a mobile phone contract. Yet, to get it you need to sign-up via a specialist cashback website rather than via the network provider directly. Cashback websites use affiliate links to generate revenue, so if they get paid when you sign-up, you'll get paid.
Unfortunately this cash is never guaranteed, as sometimes cashback sites don't "track" deals in progress, therefore it's generally best to pick the right tariff first and view any cashback as an added extra. To find out more about how these sites can pay you, and how you can make the most of them, read the full Cashback Sites guide.
Here's a round-up of top cashback deals for the iPhone 4S from the major network providers and mobile retailers:
-
Three Mobile: Get £150 cashback for ordering the new iPhone 4S on Three Mobile's "One Plan", via Quidco*, or £110.09 cashback for the same tariff via TopCashback*.
-
T-Mobile: Get £50.50 cashback for iPhone 4S orders on T-Mobile via TopCashback*, or £50 cashback by ordering via Quidco*.
-
Apple Store: Get the new iPhone 4S handset, Sim-free and unlocked direct from the Apple Store and get 3.5% cashback from Quidco*, or 2.02% cashback from TopCashback*.
In some cases, you may earn more cashback by getting the same deal from a retailer than going via a cashback site; eg, a tariff on Orange may get you £50 cashback by signing up via Quidco, but the same Orange tariff may be available through Carphone Warehouse, and pay more cashback.
Selling your iPhone
There is a huge demand for secondhand iPhones too, so it's very much a seller's market. Therefore, perhaps unsurprisingly, eBay* should be your first port of call if you're willing to put in a bit of (virtual) legwork. At the time of writing, a 16GB iPhone 4 in decent nick could fetch around £250, with 32GB models going for upwards of £300.
The simple route:
If you want a guaranteed amount of cash to put towards your next handset (or something else entirely), mobile recycling sites are the easiest option. To save you the hassle of going door-to-door, the following links take you straight through to our MobileValuer tool's iPhone results: just click on the model below to get the current prices from all the top payers.
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