MoneySavingExpert.com homepage
Cutting your costs, fighting your corner
Founder, Martin Lewis · Editor-in-Chief, Marcus Herbert
Search bar closed.
MSE News

Co-op member? You've got until New Year's Eve to use your rewards balance – or lose it

Illuminated Co-op storefront sign
Petar Lekarski
Petar Lekarski
Assistant Editor – News & Investigations
23 December 2024

If you're a Co-op loyalty scheme member, check now if you have any cash left on your rewards balance, as any unused amounts will expire at 11.59pm on Tuesday 31 December.

The supermarket chain's loyalty scheme, which has five million members, used to let you earn 2p in rewards for every £1 spent on Co-op branded goods or services. These rewards could then be spent on future purchases at Co-op.

However, as part of a shake-up announced earlier this year, you can no longer earn cash rewards – and any you've previously built up must be used by the end of the year.

Instead of the rewards, you now get discounts on your shopping through Co-op's "Member Prices" scheme, plus personalised offers based on what you buy.

Independent co-operatives – such as the Central England, Chelmsford Star, Southern and Midcounties co-ops – have their own separate schemes which aren't affected by the shake-up.

How to check your Co-op rewards balance

You can find out how much you have left to spend:

  • On a receipt from the Co-op;

  • In the 'Wallet' section of the  Co-op app (which you can download for free on iOS and Android); or

  • By logging in to your online Co-op account.

Screenshot of Co-op smartphone app showing the 'Your wallet' section with a rewards balance of £16.27

You can choose to spend your balance or donate it

To spend your balance at Co-op, scan your digital or physical membership card at the checkout and ask to redeem your rewards (or select that option at the self-checkout).

You can't spend your rewards balance on home delivery orders or when buying Co-op products through Deliveroo or other third-party platforms.

Alternatively, you can choose to donate some or all of your rewards to help local community projects. You can do this through your online Co-op account or using the Co-op app – note that your donation will be shared between the various causes supported by the Co-op (you can't choose a specific one).

Co-op no longer lets you earn rewards for charity directly – instead you can choose a local cause to get a share of the Co-op's profits (again, you can do this through your online account or the Co-op app).

Want to do more good this Christmas? Try the Reverse Advent Calendar Challenge, plus see our Foodbank donation tips.

MSE Forum

Co-op loyalty scheme shake-up

Forum image
MSE Email icon 14 January 2025

For all the latest deals, guides and loopholes simply sign up today - it’s spam free!

Cut energy bills
For 16 months
50GB mobile data
£3 a month
132Mb broadband
£19 a month
Longest definite 0% debt shift
30 months
Slash car insurance costs
One tool to rule 'em all
Can you cut your water bill?
By £500 a year
Travelodge rooms £35 or less
1 million+ available
Tools and calculators

Clever ways to calculate your finances

Find your odds of getting top cards
Find your odds for getting a cheap loan
Compare broadband, phone & TV deals
Compares thousands of mortgages
Eight calcs to help you work out the cost
We ensure you’re on the cheapest tariff