You can get up to 50% off toys and games online with toy retailer The Entertainer*, or in any of its stores (find your nearest*) until Monday 21 April.
The Entertainer told us there are over 1,600 items included in the sale, though when we checked online we could only see about 490, so it might be worth checking your local store as well. If shopping online, delivery's £3.99 or free if spending £39.99 or more.
As it's a sale, availability of some items is likely to be limited, so go quick if there's something you're after. Here are a few examples we found of decent discounts:
Marvel Black Panther Shark Action Atuma 15cm action figure* – £5 (was £10)
Disney Frozen singing Anna doll* – £14.99 (was £29.99)
Barbie classroom playset* – £19.99 (was £39.99)
Hot Wheels Action vertical-8 jump track set* – £24.99 (was £49.99)
Imaginext Star Wars Darth Vader electronic robot playset* – £34.99 (was £139.99)
What does ‘up to 50% off' mean?
We've done some spot checks to try and establish what sort of discount you can really expect:
Minimum discount we spotted: 20%
Maximum discount we spotted: 75%
Typical discount based on 10 random items: 39%
The Entertainer may not always be the cheapest, so be sure to check prices at other retailers too.
See our Kids & Toys deals for more discounts.
If you create an account with The Entertainer* and register your child to 'Toybox Rewards' (replacing 'Jack's Birthday Club'), for their birthday you’ll receive a code for 10% off an order up to £400 (see help pages for more info).
Make sure to sign up at least three weeks before your child's birthday, as that's when the offer's first sent, or you won't receive the discount until the following year. The discount code is valid for 30 days from the date of issue.
Toy retailer The Entertainer* is offering 'up to 70% off' selected lines both online and in-store for its Black Friday sale until Monday 2 December.
Plus, you can save £10when spending £60, and save £20 when spending £100 both in-store and online using the code: SAVEMORE at checkout until Monday 2 December. This offer excludes Tonies products and gift cards. Only one code can be used per order, per person and it cannot be used alongside with any other codes.
What does ‘up to 70% off' mean?
Min discount we found: 20%
Max discount we found: 75%
Typical discount we found on ten random items: 52%
Delivery's £3.99 or free if you're spending £39.99 or more.
This could be a good time to get some toys cheaply ahead of Christmas, though make sure you compare prices elsewhere to make sure you're getting the best deal.
Here are some examples, both good and bad, we found when we checked on Wednesday 20 November (these prices are without the extra 10% off code):
Peppa Pig Pop Up Peppa Game* – £10 (was £15).
CHEAPER ELSEWHERE
for £5.99 at Wilko
Star Wars The Mandalorian Wild Ridin' Grogu 4.75" Animatronic Figure* – £12.59 (was £62.99) Price-matched at Amazon
Marvel Spidey and His Amazing Friends Hulk’s Smash Yard Playset* – £13.24 (was £52.99). Price-matched at The Early Learning Centre
Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you are getting the best deal possible – don’t just take a retailer’s word for it.
See our Black Friday 2024 guide for all our analysis. Check Deals & Vouchers for more latest offers on now.
If you shop online with toy retailer The Entertainer*, you can get £10 off if spending £60 to £99.99, or £20 off if spending £100 or more – just enter the code SAVEMORE at the checkout. The offer ends at 11.59pm on Wednesday 2 October. Delivery will be free as the threshold for it is £40.
This could be a good time to get some toys cheaply ahead of Christmas, though make sure you compare prices elsewhere to make sure you're getting the best deal.
The code excludes Lego and gift cards, and it can't be used alongside any other deal or promotional code.
Use them
If you answer 'NO' to any of the following questions, don't buy.
Are you
Will I use it?
Is it worth it?
Are you
Do I need it?
Can I afford it?