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Discounts on fridges, washing machines & TVs etc

Household appliance retailer AO.com has regular discounts online via its own website, but you could also save money on white goods and electricals by visiting its official eBay outlet*.

All items are new and include TVs, washing machines, fridges, cookers and dishwashers. Everything is sold with the usual manufacturer's guarantee.

GET DEAL *

Expired

For example, £299 Dyson vacuum cleaner (normally £449). Many items price-matched

Online retailer AO.com* has discounted hundreds of items for Black Friday. Like in previous years, AO.com started its offers early – beginning this year on Wednesday 6 November and lasting until Wednesday 4 December.

It told us more deals will be added throughout the month. AO.com does have Member Prices which in some cases are cheaper than the Black Friday price, but you have to pay £39.99 per year to be a member so it's only worth it if you regularly shop here throughout the year.

AO.com promises to price match other retailers* on any item it sells and says it'll match discount codes too. However, we did find some items cheaper elsewhere or price-matched, highlighting how important it is to always do your research before buying.

Below are some examples deals and duds we spotted on Friday 29 November:

Dyson Cyclone V10 Total Clean cordless vacuum cleaner* – £299 (Member Price is £284, was £449). Next cheapest £299.99 at Dyson and John Lewis
Ninja Foodi Dual Zone AF300UK air fryer* – £119 (was £149, though now only displaying RRP as £199).

CHEAPER ELSEWHERE

for £100 at Argos and Amazon
Samsung Galaxy Watch6 Classic, GPS (47mm) – £299 (was £399).

CHEAPER ELSEWHERE

for £185 at Amazon

Min discount we spotted: 5%
Max discount we spotted: 60%
Average discount based on 10 random items: 18%

Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you are getting the best deal possible – don’t just take a retailer’s word for it.

See our Black Friday 2024 guide for all our analysis. Check Deals & Vouchers for more latest offers on now.

Expired

Last year, £169 Shark vacuum (normally £249). Some items cheaper elsewhere

Last year, online retailer AO.com* discounted hundreds of items for Black Friday. Like in previous years, AO.com started its offers early – beginning on Wednesday 1 November until Tuesday 28 November.

Member Prices made certain products cheaper in last year's Black Friday sale, but you have to pay £39.99 per year to be a member so it was only worth it if you regularly shop at AO.com all year round.

AO.com promises to price match other retailers* on any item it sells and says it'll match discount codes too. However, during last year's Black Friday sale we did find some items cheaper elsewhere or price-matched, highlighting how important it is to always do your research before buying.

Below are deals, both good and bad, we spotted last year:

Ninja Foodi Dual Zone AF300UK air fryer – £149 (was £169). CHEAPER at Argos for £139
Shark Anti-Hair Wrap IZ202UK cordless vacuum cleaner – £169 (was £249). Next cheapest £169.99 at John Lewis
Hoover H-wash 300 Lite H3W492DA4/1-80 9kg – £279 (was £349). Price matched at John Lewis

Always check prices before you buy to ensure you’re getting the best deal on the day and also check out AO.com's official eBay outlet*.

Important: Don’t allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don’t need or can’t afford. Always do your own price comparisons to ensure you’re getting the best deal – don’t just take a retailer’s word for it.

See our Black Friday 2024 guide for all our predictions, info and analysis. Check Deals & Vouchers for the latest offers on now.

Martin's Money Mantras

Use them

Before spending

If you answer 'NO' to any of the following questions, don't buy.

Are you

Not skint? Ask:

Will I use it?

Is it worth it?

Are you

Skint? Ask:

Do I need it?

Can I afford it?

Free protection for all shopping!

There's a little-known piece of legislation that turns any credit card into a financial self-defence superhero. 'Section 75' of the Consumer Credit Act means your plastic must protect anything you buy for more than £100 for free, so if there's a problem or the company goes bust, you can still get your money back.
And although Section 75 doesn't apply to debit cards, there is something else to fall back on if you've paid using a debit card, or used a credit card for a purchase under £100. Known as Chargeback, this is part of banks' and card companies' internal rules and not a legal requirement. Read full details of Section 75 or Chargeback, plus how to claim, in our guides.
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You shouldn’t notice any difference and the link will never negatively impact the product. Plus the editorial line (the things we write) is NEVER impacted by these links. We aim to look at all available products. If it isn't possible to get an affiliate link for the top deal, it is still included in exactly the same way, just with a non-paying link. For more details, read How this site is financed