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- This never impacts our editorial recommendations – if it's in, it's in there because we independently rate it best.
- You'll always get as good a deal (or better) than if you went direct.
For a more detailed explanation see How MSE is financed.
Glasses Direct Deals

0 Current Deals
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If you go online to glasses retailer Glasses Direct*, you can get a pair of varifocal lens glasses from £49. Simply enter the blagged code MSEVARIFOCAL at the checkout, until 11.59pm on Sunday 30 April.
The code gets you free 'Varifocal Advanced' lenses (normally £49) when you choose a pair of frames priced at £49 or above.
What's more, if you choose a pair of glasses in its 2for1 range, you'll get a second pair with basic lenses free (excluding Boutique). You'll only get the free varifocals on one pair.
Here's what to do:
1. Find frames costing £49 or more. Glasses Direct has a range of frames priced from £49, and you can choose any (including Boutique frames) then click 'Select lenses'.
2. Choose 'Varifocal Advanced' lenses. You'll be given a list of five different lens options. Select 'Varifocal' and then 'Varifocal Advanced' (it says these cost £49, but once you've entered the code at checkout, this will be taken off). See 'more info' below for other lens options.
Select 'clear' for transparent everyday glasses. If you don't want any extras, such as scratch-resistant coatings, you can avoid the extra costs by clicking on 'continue with basic lenses'.
2. Code gets £49 off, free second pair & free delivery. Once you've selected your lenses, you can either enter your prescription or opt to send it later. Then use the code MSEVARIFOCAL at the checkout by 11.59pm on Sunday 30 April to get £49 off the varifocal lenses, a free second pair.
If you don't need varifocals, see our Cheap Glasses page for other glasses deals.
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If you go online to glasses retailer Glasses Direct*, you can get 30% off when you enter the blagged code MSE30APRIL at the checkout, until 11.59pm on Sunday 30 April. Delivery's free with the code.
The code gets you 30% off all lens types, including varifocal and bifocal lenses, sunglasses tints, blue light reflecting lenses, thin lens, plus the bronze, silver, gold and platinum lens coating packages. The code is also valid on most frames, but does exclude £9 frames.
What's more, if you choose a pair of glasses in its 2for1 from £49 range, you'll get a second pair of frames for free (excluding Premium Designer). These don't have to be the same lens type or prescription either, so you could choose the basic lenses for a totally free pair, or choose different lens types and get 30% off those, too.
Once you've chosen your frames and lenses, you can enter your prescription then, or opt to send it later. This offer won't work alongside any other discount codes or on items already marked down or on sale.
Your order should be shipped within seven working days, but during busy times it may take up to 14 days to arrive.
See our Cheap Glasses page for other glasses deals.
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Ongoing
New glasses can be expensive, but there are ways to save money at online glasses retailer Glasses Direct*, so even if there isn’t a cracking deal out there that works for you, don’t assume you can’t cut your costs further.
Ways to save include:
- Get two pairs for the price of one. Select the 2for1 from £49* option from the drop down boxes at the top of the home page, and you could get two pairs of glasses with basic lenses for £49. Delivery's £3.49.
- Sign up for the newsletter. Sign up for the Glasses Direct newsletter to receive information about current promotions. Glasses Direct doesn't have any physical stores making its overheads far lower than its high street competitors, so it's worth keeping an eye out (sorry) for the newsletter and on its website to check for offers.
- Change browsers or use 'incognito' mode. Sometimes Glasses Direct might give you different offers based on what you've previously browsed - so if an offer you wanted has disappeared, try clearing your cookies, using another browser or enabling the do not track 'incognito' mode on your browser.
- Check out similar retailers, eg, Specsavers, Optical Express and SpeckyFourEyes. If you're not committed to buying from Glasses Direct, check out our deals from Specsavers, Optical Express and SpeckyFourEyes, where there may be a better offer.
- Want more? Find out more shopping tricks in our Shopping Secrets guide.
If you spot any hot deals out there we have missed (we are human after all!), please let us know on Twitter @MSE_Deals or by emailing msedeals@moneysavingexpert.com.
- Get two pairs for the price of one. Select the 2for1 from £49* option from the drop down boxes at the top of the home page, and you could get two pairs of glasses with basic lenses for £49. Delivery's £3.49.
Latest Expired Deals
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TWO pairs of prescription specs from £14
Stack our blagged code with existing offer
ExpiredYou can get two pairs of glasses from £14 delivered when you use our MSE Blagged code MSEJANUARY on top of an existing Glasses Direct* 2for1 offer, before 11.59pm on Thursday 26 January. The code also gets free delivery and 50% off silver, gold and platinum lens packages.
This is the cheapest we see this offer from Glasses Direct, and it only offers it two or three times a year.
Here's what to do:
1. Go for Glasses Direct's existing 2for1 on prescription glasses offer. It has a range of 2for1 frames priced from £49*, where you get the cheapest free.
Once you pick your frames (Premium Designer frames are excluded), and select what you’ll use them for, you'll be asked to choose your lens package. If you want the absolute cheapest price, you can avoid these extras by clicking on ‘continue with basic lenses.’However, if add-ons such as scratch resistance, anti-UV and thinner lenses are important to you, our code also gets code also gets 50% off Glasses Direct’s silver, gold and platinum packages.
2. Use our code to get £35 off AND free delivery. After adding your second pair of glasses to your basket, you can either enter your prescription then and there or opt to send it later.
Then use the code MSEJANUARY at checkout by 11.59pm on Thursday 26 January to get an extra £35 off ANY glasses where the frames cost £49+ (before 2for1 discount), and free delivery (normally £4.95).Combining these offers can get you two pairs of glasses from just £14 delivered. What's more, the second pair doesn't have to be the same prescription as the first, so you could get one for yourself and one for someone else. Though do note this deal won't work on very strong prescriptions – see 'More info' below.
Glasses Direct says the majority of orders are sent out within seven days from your order date, though during busy times, this may be as much as 14 days.
Check out our cheap glasses page for other glasses deals. It's worth checking if you qualify for free glasses using NHS vouchers.
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Glasses Direct 30% off all lenses
Plus free delivery, via code. Plus stack with existing offer for a free second pair
ExpiredIf you go online to glasses retailer Glasses Direct*, you can get 30% off all lenses when you enter the blagged code MSELENS at the checkout, until 11.59pm on Tuesday 31 January. Delivery's free with code.
The code gets you 30% off all lens types, including varifocal and bifocal lenses, sunglasses tints, blue light reflecting lenses, thin lens, plus the bronze, silver, gold and platinum lens coating packages.
What's more, if you choose a pair of glasses in its 2for1 range, you'll get a second pair of frames for free (excluding Premium Designer). These don't have to be the same lens type or prescription either, so you could choose the basic lenses for a totally free pair, or choose different lens types and get 30% off those, too. The £9 frame range is excluded from this offer.
Once you've chosen your frames and lenses, you can enter your prescription then, or opt to send it later. This offer won't work on reglazes.
See our Cheap Glasses page for other glasses deals.