0 Current Deals
2for1 Legoland, Alton Tws etc with £3ish cereal
Adults go 'free' vch on selected Kellogg's cereals and snacks30 attractions
Look for promotional packs of Kellogg's cereal and snacks, including Rice Krispies, Frosties, Crunchy Nut and Squares (norm £2ish-£4ish at most supermarkets), to get 'free' adult entry via a voucher for 30 Merlin attractions until 30 Jun 2019.
Effectively this is a 2for1, as you must buy a full-price on-the-gate child or adult ticket to get the free adult entry, but this could actually work out better than a 2for1 ticket if you're an adult going with a child as generally child tickets tend to be cheaper than adult ones.
The vouchers can be exchanged for entry on the day at Merlin attractions including Legoland, Alton Towers, Thorpe Park, Chessington, Sea Life centres and sanctuaries, the Dungeons and Madame Tussauds. Some dates are excluded and these vary between attractions - see 'more info' below.
Promotional packs will be readily available in stores until mid-April, after which they'll be harder to find.
How strong is this deal?
While attraction prices vary, the most you could save with this offer is £57ish based on peak Legoland Windsor ticket prices (norm £60 each on the gate, so £120 for two, but you could get two for £63ish with this deal).
As it covers a large range of attractions and the vouchers are valid for over a year, this is a particularly strong deal if you and one other person are considering visiting one of the participating venues.
However, if you’re only interested in visiting a specific attraction, possibly more than once, and aren’t going in a pair, it’s worth checking to see what other deals are available. Find ticket prices for other attractions and see our round-up of theme park deals to check which works best for you.
You can also book online
To guarantee entry and beat the queues at selected attractions, there's also an option to book your tickets online in advance using unique codes found inside Kellogg's cereal packets (though you'll still pay the on-the-gate price). Technically, these codes can be combined with the physical vouchers to obtain two free adult tickets with two full-price child tickets purchased - see 'more info' for full details.
Ensure you take the voucher with you on the day. It can only be used against the gate price, not the discounted online price. The age classification for an adult ticket varies between attractions so make sure you check before you go. Valid for standard entry tickets only.
Also check the venue's individual opening dates as some are closed at certain times of the year. There are also some extra excluded dates in 2018 listed below (2019 exclusion dates will be available from the end of the 2018 season):
- 21-31 Aug and 25 Dec at all attractions
- 30 Mar-15 Apr, 21, 22 and 28-29 Jul, 4, 5 and 11-12 Aug, and 31 Dec at the Coca-Cola London Eye
- 14-17 Apr and 31 Dec at Shrek’s Adventure! London
- 14-17 Apr and 27-29 Oct at The London Dungeon
- 6-Oct-4 Nov at The Blackpool Tower Circus (The Blackpool Tower Eye is open subject to weather conditions)
- 19-31 Oct at Thorpe Park
- 27-31 Oct at The Blackpool Tower Dungeon, 27-29 Oct at The York and Edinburgh Dungeons
- 1 Dec-1 Mar 2019 at Legoland Windsor
Promotional vouchers aren't valid at secondary attractions and don’t guarantee entry into attractions in the event of venue capacity being reached. Offer can't be used with any other offer or concession, reward or loyalty schemes.
Or book online in advance using promo codes on cereal packets
To guarantee entry in advance, you can book tickets online (excludes The Blackpool Tower Circus) at a special Merlin website ahead of your visit. To do this, you need a unique code found inside promotional packs of Kellogg’s cereal only, on the underside of the carton flap.
This method of redeeming the offer requires you to pay the gate price in advance and print out your tickets. At selected attractions, you can scan these tickets and walk right through the gates, enabling you to beat the queues.
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If you want to add some snap, crackle and pop to your Christmas countdown, you can get a Kellogg's advent calendar for £8.99 in store at B&M (find your nearest), while stock lasts.
What's in it?
You get 24 cereal bars, made up of six 20g Coco Pops, six 25g Frosties, six 20g Rice Krispies, three 36g Rice Krispies Squares caramel & chocolate, and three 36g Rice Krispies Squares chocolatey, plus two 50g Pop Tarts strawberry.
Is it good value?
When we checked on Mon 22 Oct, we found we could buy the contents of the advent calendar separately at the major supermarkets for between £5 and £10, depending on the supermarket.
So while the advent calendar is a little cheaper than the most expensive supermarket price, the contents can be bought for about 44% cheaper without the advent box, so we wouldn't exactly call this cerealously good value.
Latest Expired Deals
Kellogg's Variety £4 advent calendar
At Tesco. Includes 24 Kellogg's Variety cereals
If you want to add some snap, crackle and pop to your Christmas countdown, you can get a Kellogg's advent calendar for £4 in store at Tesco (find your nearest*), while stock lasts.
What does the advent calendar contain?
You get three Kellogg's Variety eight-packs, meaning a total of 24 single-serving Kellogg's cereal boxes including Coco Pops (30g), Frosties (25g), Rice Krispies (20g) and Corn Flakes (17g), with each advent door including a Kellogg's character and message showing which cereal to eat.
Is it good value?
As this contains three eight-pack Kellogg's Variety boxes, that works out at £1.33 per pack. They're normally £2.05 bought individually at Tesco*, and the cheapest we’ve found one pack is £2 at Asda* and Iceland*. So if you usually buy these Variety packs anyway, then it's actually cheaper to get them with the advent calendar.
What other advent calendars are available?
See our Quirky advent calendars blog including wine, cheese, Baileys and Pringles calendars.
2for1 Alton Towers, Sea Life & more with £3ish cereal
'Adults go free' voucher on selected Kellogg's cereals and snacks
Look for promotional packs of Kellogg's cereal and snacks, including Rice Krispies, Frosties, Crunchy Nut and Squares (£2ish-£3ish at most supermarkets until 30 Jun 2015), to get a "Grown-Ups Go Free" voucher for 28 UK Merlin theme parks and attractions.
Effectively this is a 2for1, as you must buy a full-price child or adult ticket to get the free adult entry. It's 'grrreat!' as you can get it now and go any time over the summer.
This could actually work out better than a 2for1 ticket if you’re an adult going with a child as generally, children’s tickets tend to be cheaper than adult tickets.
The vouchers can be exchanged for entry on the day at 28 Merlin attractions, such as Alton Towers, Legoland, Chessington, Sea Life centres and sanctuaries and Madame Tussauds, until 30 Jun 2016. Some dates are excluded at attractions, see 'more info' below.
Check online prices first
As this 2for1 is for on-the-gate tickets (usually up to £50 a ticket), it's always worth checking online before you use the voucher as these can be much cheaper than the gate and there are sometimes online offers.
We found at some attractions this voucher isn't worth it compared to normal online advance prices. For example, a standard adult off-peak Thorpe Park ticket is £49.99 on the gate and £24.99 in advance online – so using the voucher will cost the same as booking online for two adults. If you then factor in the price of the cereal, you're actually making a £3ish loss with the voucher.
However, there are other attractions where you can save a great deal. For example, an adult gate ticket at Alton Towers is £50.40 but £37.80 seven days in advance online normally, so the voucher saves £22.20ish factoring in the cereal cost.
Also make sure there are no other deals on, as attractions have offers all year round.
Important: Make sure the expiry on the voucher matches 30 Jun 2016. This deal runs annually so there is a chance you could get a cereal with a voucher from last year’s promotion.
Voucher and details are on packs available in most supermarkets till 30 Jun 2015 - subject to availability. Here's a list of Kellogg's products with the voucher. Ensure you take the voucher with you on the day. It can only be used against the gate price, not the discounted online price.
The age classification for an adult ticket varies between attractions so make sure you check before you go. Valid for standard entry tickets only and one voucher per person, per transaction.
Also check the venue's individual opening dates as some are closed at certain times of the year.
Excludes the upcoming Shrek's Adventure attraction and any secondary attractions including the Castle Dungeon at Warwick Castle. There are also some extra excluded dates listed below:
- 9 Oct –1 Nov 2015 at The Blackpool Tower Attractions (The Blackpool Tower Eye is subject to weather conditions)
- 23–31 Oct 2015 at Thorpe Park
- 1-31 Aug 2015 & 29–31 Oct 2015 at The London Dungeon
- 30–31 Oct 2015 at The Blackpool Tower Dungeon
- 31 Oct–1 Nov 2015 at the Edinburgh Dungeon
- 11–31 May 2015 at Madame Tussauds London
- 30 Oct–2 Nov 2015 at The York Dungeon
- 25 Dec 2015 at all attractions
- When there are special events on (e.g. Lates at The Dungeons and Legoland Windsor Christmas events), hotel events or concerts at all attractions
2016 exclusion dates will be available from the end of 2015 on the Kellogg's website.
Offer can't be used with:
- Any other offer or concession
- Reward or loyalty scheme
- Pre-purchased/advance tickets
- Online or call centre ticket bookings (except the London Dungeon which you can pre-book online via this Kellogg's London Dungeon link, but you must still bring your voucher with you on the day along with your pre-booked ticket)
- Combination tickets, 2 Day Pass, Annual Pass, Q-bot, Fastrack or priority entrance, Early Ride Time, or rail inclusive tickets
- Event or concert tickets
- Group bookings
Children must always be accompanied by an adult, check the attraction's website for more details.