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  • Adidas 'up to 60% off' Black Friday sale

    Adidas 'up to 60% off' Black Friday sale

    Across 1,000s of women's, men's and kids' clothing, shoes & accessories


    Update Friday 24 November: This sale was 'up to 50% off', but has since boosted to 'up to 60% off'. Though when we checked, majority of items we spot checked were discounted by 20%.

    If you go online to sportswear brand Adidas, you can get 'up to 60% off' selected items for its Black Friday sale. We usually see this sale boost and the discount increase over Black Friday weekend (from Friday 24 November onwards), so it might be worth waiting to see if it does that this year to get a better price. 

    What does ‘up to 60% off almost everything' mean?
    Min discount: 10%
    Max discount: 60%
    Typical discount we found on ten random items: 20%
    What is the discount based on:
    The Advertising Standards Agency has previously stated that at least 10% of items should be available at the 'up to' price. 

    If you’re a member of the Adidas loyalty scheme ‘adiClub’ (sign up for free*), you could get early access to the sale but it's now open to all. There's no code needed – the discount will be clearly marked on the item and automatically applied at the checkout.

    Delivery's free for 'adiClub' members – see what else a membership gets you. If you’re not a member, delivery’s £3.99 or free if you're spending over £25.

    When we checked on Friday 24 November, there were over 9,000+ items included across men's, women's and kids', including clothes, shoes, and accessories. 

    Here are some strong examples, both good and bad, we spotted at 6.34am on Friday 24 November:

    Important: Don't allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don't need or can't afford. Always do your own price comparisons to ensure you are getting the best deal possible – don't just take a retailer's word for it.

    MSE Georgia-May says:

    If you're looking for some new workout gear, now might be a good time to have a look. Adidas may not always be the cheapest place to buy, so remember to compare prices at other retailers before buying. 

    • Signing up to the adiClub is totally free. It gets you access to exclusive products and special offers, early access to certain products, free personalisation and free delivery on all orders. You can find out more about this on the adiClub page*

  • Adidas Black Friday up to 50% off selected items?

    Adidas Black Friday up to 50% off selected items?

    Last year, discounts on men's, women's and kids' items


    For Black Friday, we predict Adidas will repeat the offer it has run over the past few years – up to 50% off selected men’s, women’s and kids' clothes, shoes and accessories for the week of Black Friday (20-26 November).

    This 50% off is sometimes followed by a boost of a deeper discount, or an additional 20% off code on Cyber Monday, so it could be worth waiting for this to see if it happens again.

    Over the past few years, those who are signed up to Adidas' loyalty scheme ‘adiClub’ (sign up for free*) usually receive an additional benefit such as early access to the sale, so it could also be worth doing this if you've got your eye on something.

    Examples of discounts offered during Black Friday last year include:

    • Kids' graphic T-shirt – £6.50 (was £13). Next cheapest similar we found was £10 at JD Sports
    • Men's print tracksuit – £45.50 (was £70). Next cheapest was £69.99 at Sports Direct
    • Women's Ozweego shoes – £59.85 (were £95). CHEAPER ELSEWHERE for £55 at Office

    Bear in mind that any items on sale may still be cheaper elsewhere, as in the third example above. Always check other retailers to make sure you get the best price.

    Important: Don't get caught up in the Black Friday hype, and keep our money mantras in mind – only ever buy what you need and can afford. You should always do your own price comparisons to ensure you’ve found the best deal available – don't simply take a retailer's word for it.

    See our Black Friday 2023 guide for all our predictions, info and analysis. Check Deals & Vouchers for the latest offers on now.