If you sign up as a Nike member online* or via the Nike app*, you can get 25% off online for your birthday – though note that not everyone will get this offer. This is for selected members and is automatically added to your Nike Members account.
Nike says to be eligible, you'll need to sign up at least 10 days before your birthday month, receive marketing emails, and 'interact online or shop with Nike for a period of time before your birthday month'. The discount is valid for 30 days from the date you receive the communication.
The discount is not valid alongside other offers, sale items, on Apple products, Nike By You, Jersey By You styles or on gift cards. See T&Cs* for more details and exclusions.
Website: Nike*
Sale strength: Up to 50% off on 1,700+ items
Likely to boost? Nike may boost its sale in the new year, and we'll update here if it does.
What does 'up to 50% off' mean?
Min discount we saw: 12%
Max discount we saw: 50%, for example these Jordan women's slides* for £14.99, were £29.99
Typical discount based on 10 random items: 28%
For more sales we're expecting, see our Christmas Deals Predictor.
If you go online to sportswear brand Nike*, you can get 25% off most items when you spend £50 or more for its Black Friday sale until 8am on Tuesday 3 December. To get the discount, you'll need to sign up for a free Nike Membership* and enter the code GOBIG24 at the checkout.
The sale started on Tuesday 19 November, but was only valid on full-price items. It's now expanded its offering to include most items, including already-reduced, but there are some exclusions, such as gift cards, Apple products, Nike By You and Jersey By You products.
Nike membership also gives you free standard delivery.
When we checked on Friday 29 November, the sale included over 5,400 items from the men's, women's and kids' sections.
Here are some examples we found:
Men's Dri-FIT fitness t-shirt* – £18.74 with code (was £24.99). Next cheapest, £21.99 at Sports Direct
Women's High-Waisted 7.5cm biker shorts* – £33.74 with code (were £44.99). Not found elsewhere
Kids' Nike Dunk low trainers* – £52.49 with code (were £69.99). Next cheapest, £60 at JD Sports
Nike V2K Run trainers* – £49.49 (was £65.99, reduced from £109.99). Next cheapest, £77 at Office
Nike Air Max Pulse trainers* – £76.11 (was £101.49, reduced from £144.99). Next cheapest, £100 AT JD Sports
Important: Don't allow yourself to be taken in by the hype around Black Friday and be sucked into buying something you don't need or can't afford. Always do your own price comparisons to ensure you are getting the best deal possible – don't just take a retailers word for it.
See our Black Friday 2024 page for more discounts.
Use them
If you answer 'NO' to any of the following questions, don't buy.
Are you
Will I use it?
Is it worth it?
Are you
Do I need it?
Can I afford it?