Is couponing kaput?

Couponing and in particular, extreme couponing, took the UK by storm in 2012-2013 and many of us have enjoyed years of free goodies and following the escapades of couponers like our Coupon Kid, Jordon – see how he got £105 of shopping for £1.62 as an example. Recently, although the availability of coupons ebbs and flows, we’ve seen the rise (and sometimes fall) of cashback websites begin to outstrip traditional coupons. So, is it just a blip or is couponing kaput?