You can sever home insurance costs in ten minutes. The trick is to harness every web comparison service in the correct order, massively increasing the number of quotes, and then sneakily get cashback on top. This technique’s so powerful, some MoneySavers get more cashback than policy’s costs, the record is currently being PAID £67 to take out the cover!
These savings can be had anytime. Provided you haven't claimed, most insurers allow policies to be cancelled with a refund, and while a few charge penalties, you’re still likely to save more than they cost.
Ten Second Summary
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Lower your risk category See Step 1 |
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Combine comparison sites for the best search See Step 2 Top 4: Confused*, MSP*, GoCompare*, CompareTM*, |
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Get cashback and haggle See Step 3 |
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Remember next year See Step 4 |
Step 1: Ensure you're getting the correct cover
Insurance premiums, the name for payments made to insurance companies, depend on the insurer, the level of cover and how risky you're perceived to be. Therefore start by defining your cover and ensuring you’re as low a risk as possible.
Full information on this, including the difference between buildings and contents cover and how to lower the risk category you are in, are in the special additional extra tips to cut your home insurance premiums article.
Beware monthly payment plans
Beware ‘pay monthly’ options - usually the insurer actually just loans you the annual cost and then charges interest at hideous rates on top. So either pay for it in full, or if you can’t afford it, use a credit card with a lower APR rate (or better a 0% credit card for spending ensuring your repayments are big enough to clear it within a year).
Step 2: Correctly combine comparison sites
Comparison sites zip your details to hosts of insurers' and brokers' websites, scraping their data off the screens to report back the cheapest. So be aware they often feed your personal details to insurers (see What insurers may do).
Yet these screenscrapers don’t all compare the same sites, so the best strategy’s to combine them. We’ve analysed to produce an order that gets you the max. quotes in the min. time (see How the order is picked).
Compare in the following order:
This is an accurate service but as a result requires you to fill in many more details. A nice new feature has been added recently to help estimate your rebuild value, yet don't automatically assume the suggested value is correct if you're not sure. You may also get follow up phone calls and emails as there is no overall marketing opt out.
Try it: Confused*
Add your feedback/read others: Confused Home Ins
Brokers Searched
36
Insurers Searched
25
This search is quick but the speed is aided by making some assumptions. There is also a default £250 excess to watch out for and ensure you untick the 'communication' follow up box if you don't want to be contacted.
Try it: MoneySupermarket*
Add your feedback/read others: MSP Home Ins
Brokers Searched
28
Insurers Searched
25
Additional Benefit
3
more brokers
7
more insurers
6 mins
GoCompare adds 4% more providers to the full combined search above... Total so far 72%
GoCompare has the added feature of a nifty compare and customise system once you've got your quotes. The marketing follow up is not very clear though, so select the 'please click here' link on the final page if you don't want to be contacted.
Try it: GoCompare*
Add your feedback/read others: GoCompare Home Ins
Brokers Searched
28
Insurers Searched
23
Additional Benefit
5
more brokers
0
more insurers
5 mins
Comparethemarket adds 15% more providers to the full combined search above... Total so far 87%
A slightly quicker search with no default excess to worry about, although it's in fourth place due to the number of quotes returned for our test quote and the fact you may get follow up phone calls.
Try it: Comparethemarket*
Add your feedback/read others: Comparethemarket Home Ins
Brokers Searched
12
Insurers Searched
16
Additional Benefit
4
more brokers
11
more insurers
Best of the rest
6 mins each
Searching further sites to those above adds 16 more providers to the coverage... Total so far 100%
If you still haven’t found a deal you’re happy with or want to push the envelope there are many more options to try.
A couple of insurer's, Direct Line* and Aviva*, refuse to be included by any comparison site and can be competitive so it's worth checking these separately.
These other comparison sites between them will add more than fiftteen further providers; QuoteZone*, Beatthatquote*, TescoCompare* and Uswitch*. Though there are still more standalone insurers out there.
Additional Benefit
3
more brokers
13
more insurers
MSE Update May 09: Only insurance has gone into administration, while the website is still operating, we have temporarily removed it from the guide, while we watch to see what will happen.
Once you've found the cheapest
Once you’ve found the cheapest from the screenscrapers; there are two important checks to make:
Double check the quotes.
Click through to the insurance provider's own website to double check the quotes, as to speed up searches some comparison sites make a few assumptions. (see What to check).-
Examine the policy's coverage.
Check whether it's suitable. So if you want "accidental damamge", is it included? Plus while you’re there it's worth playing with the policy details to see if you can finesse the price down; look at the excess, and the name of the policy holder (if a joint policy) as the age of each person can affect your quote (see extra tricks article). This tool by Find allows you to check the coverage of two different buildings* and contents* policies side by side.
Screenscraper and broker differences
Brokers and screenscrapers may seem like they're doing a similar job, as each search a number of different insurers; yet they're radically different beasts. My favourite analogy for this is to compare it to searching for the cheapest loaf of bread.
Individual insurers are like bakers, your choice is simply to buy its cheapest loaf that suits. Brokers are like supermarkets; they stock a range of bakers' loaves and the price charged depends on their relationships with suppliers. Screenscrapers are like sending someone round supermarkets and bakers to note all their prices.
What if my insurer goes bust?
Insurance providers are covered by the government-backed Financial Services Compensation Scheme (FSCS) the same as banks, meaning if they go into default, you’re protected
In the unlikely event it happened, the FSCS will try and find another provider to take over or issue a substitute policy. However, if you’ve ongoing claims, or need to claim before a new insurer is found, the FSCS should ensure these are covered. For more see the Insurance section of the Savings Safety guide.
Further tricks to find a cheaper price
If the comparison sites haven't saved you money or given the cover you need there are some alternatives:
- High value possessions
If you have several high value possessions Hiscox* may be worth a check. - Guarantee to beat your renewal by 10%
Uswitch* is offering to beat your home insurance renewal quote, for cover on a like for like basis, by at least 10%, providing your annual premium is over £100. If its online comparison doesn't give you a cheaper price call 0800 123 700.
Step 3: Grab Hidden Cashback and Haggle
By now you’ll know the cheapest available provider, yet you may be able to cut the cost even further.
The top cashback deals
Once you’ve know who your cheapest provider is... then you need to check there aren’t any hidden cashback deals, these can be as high as £120. If your second or third cheapest quotes weren’t much more expensive then see if cashback is available for them too, and find the overall winner.
The step-by-step list below takes you through a variety of options to improve your deal.
- Step 1: Check cashback websites
These sites carry paid links from some retailers and financial services providers; in other words if you click through them and get a product they get paid. They then give you some of this cash which means you get the same product, but a cut of its revenue.
Yet be warned, until it’s in your bank account, this cashback is never 100% guaranteed, and getting the right policy is always paramount. Therefore never simply try and choose based only on cashback, see it as an potential added bonus once you’ve picked the right cover.
Those new to cashback sites, should ensure they read the Top Cashback Sites guide for pros and cons before using them. Otherwise use the Cashback Sites Maximiser tool to find the highest payer for each insurer.
Though beware if you've used comparison sites first, the cashback site may not track unless you clear your computer's cookies. Further information on deleting or controlling cookies is available at AboutCookies.
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Step 2: Check special deals
If you can’t get cashback it’s worth noting a few companies have special deals not mentioned by comparison services. These currently include:
The AA. The AA* is offering a £15 discount to those buying its home insurance when they get a no obligation car insurance quote by phone. Get a home quote online first then call up 0800 107 7290 to buy the policy and you should get this discount, although we've been told the offer could be stopped at any time.
Aviva. Aviva* is offering £50,000 of contents cover for free, until 28 Nov, when you buy its buildings insurance and you have been claim free for both contents and buildings for 3 or more years. Quotes are valid for 90 days but there is a £100 minimum excess.
Barclays. Barclays* is offering new customers buying buildings insurance half price contents insurance (up to the value of £50,000) until 31 Dec 09. Quotes are valid for 90 days.
Beatthatquote, via Argos: Argos (which uses the Beatthatquote comparison) is giving a £15 giftcard for buying insurance via its site.
Confused: There are two offers (one only can be given per policy) for buying via Confused, although you need to get a quote via its partner sites: 1000 Nectar points (worth £5); £20 Matalan voucher for Matalan reward card holders. The Matalan card is free but you need to buy the policy in one transactions, eg not save the quote to come back later.
Direct Line. New customers can get 1/3 off combined building and contents insurance from Direct Line* until 30 Nov 09. Quotes are valid for 90 days.
Halifax. Halifax says it will give £50 now and £50 for each year you renew, if you take out its contents and buildings insurance by either phone (0800 169 9361 quoting reference TY50) or in branch. However its online price is 25% cheaper so may beat the discounted offline price. Also, make sure you remember to check if next years discounted renewal price can be beaten before automatially continuing with the policy.
More than. More than* is giving upto £75,000 free contents cover to those buying its buildings insurance. The free contents cover continues as long as you don't make a claim so if you renew at the end of the year it remains free.
Nationwide. Nationwide* has an offer for 20% off when you buy both buildings and contents insurace.
Swinton. New customers can get £30 cashback when buying home insurance from Swinton* before 8 Dec 09 when entering the code HOSWDI638.
Tesco. Tesco's* contents insurance (Standard, Value and Finest but excluding Buy to Let) is half price for new customers who buy combined Buildings and Contents cover before 6 Jan 2010.
TescoCompare: Buy your home insurance via TescoCompare* and you'll get a free lost key recovery service for 1 year (RRP £9.99). Read the terms and conditions.
Haggle
The home insurance market is very competitive and companies are desperate to retain business. Therefore once you’ve got your overall cheapest price get on the phone and try to haggle. There's often massive price flexibility, but be fully armed with the screenscraper’s cheapest quotes and any available cashback first.
The first port of call should be your existing insurer, after all if it can beat or even match the best quote it saves the hassle of switching policy. If that doesn’t work and you’re still in the mood, take it to a broker. For more haggling hints and tips read the full Haggle On The High Street guide.
Step 4: Remember next year
Apply for cover from your existing insurer as a new customer and it’s likely you’ll be given a cheaper price. This is because home insurers like any company will happily profit from apathy if they can. It’s for this reason renewal notifications are sent as near to renewal as possible; as then you’re pressured for time and less likely to try and find a cheaper price.
To avoid being forced to decide quickly, diarise a warning six weeks before your renewal date, so there’s plenty of time to sort out a new provider. Alternatively use the free Tart Alert which sends a reminder text or email.
Get paid to be a mystery shopper
You could also sign up to Consumer Intelligence, a consumer research company, who pays several hundred people a month near renewal, up to £50 to carry out comparisons – and importantly you do not need to buy insurance from any of the companies you’ve contacted. See the It's a Mystery forum thread for full details.

This technique’s so powerful, some people get more cashback than policy’s costs, effectively meaning they were paid to take out the cover! The current record is held by MoneySaver Saving4Jesus.
The Record... PAID £67.50 for a year’s cover
Quote of £52.50. By using the comparison services he found a quote for £52.50.
Cashback of £120. That same insurer was paying a mammoth £120 cashback. The important thing is, the cashback tends to be fixed whether your quote is for £77 or £864 as it's all about insurer’s marking budgets not price.
- Thus he was £67.50 up. Therefore for a years home insurance he actually made £67.50.
Quite a few MoneySavers have reported being paid to get policies already, if it happens to you, or you get a mammoth deal please report super cheap deals.
If you found that quick and easy
The Car Insurance cost cutting article works in exactly the same way and could save you another wedge of cash. Don't forget to check that out too.
Glossary
Cheap Home Insurance
Report Cashback Success
Always double check the product details before signing up to them
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LINKS THAT HELP THIS SITE (all have a * in above article)
(this has no impact on product or pick - see explanation below)
AA, Aviva, Barclays, Beat that quote, Compare the Market, Confused, Direct Line, Find buildings, Find contents, GoCompare, Hiscox, Moneysupermarket, More than, Nationwide, Quotezone, Swinton, Tesco, Tesco Compare, Uswitch
Explanation (of * links)
Important FSA Note. Referring people to insurers or insurance intermediaries can in some circumstances require FSA authorisation. For this reason, Martin Lewis of Shepherd's Studios, Rockley Road, Shepherd's Bush, London W14 0DA is authorised and regulated by the Financial Services Authority.How this site is funded. Two types of contacts are listed. The first help MoneySavingExpert.com stay ad-free and free to use, as they're ’affiliated links' which invisibly take you via commercial price comparison services like Moneysupermarket or Find, which then pay this site per click. This is up to £15 if after doing a comparison you choose to apply for a mortgage or 0.1% of the mortgage, if you complete through Charcol. This in no way impacts any editorial decisions (what we write). Nor does it cost you anything or change the product. The second type don't help, but are listed so you can choose.
You shouldn't notice any difference, the links don't impact the product at all and the editorial line (the things I write) is NEVER impacted by the revenue. If it isn't possible to get an affiliate link for the best product, it is still included in exactly the same way. For more details read how this site is financed.
LINKS THAT DON'T HELP THIS SITE
(please only use if necessary)
No * Link Available: AboutCookies, Beatthatquote (via Argos), Halifax, Natwest
Duplicate links of the * links above for the sake of tranparency, but this version doesn't help MoneySavingExpert.com:
AA, Aviva, Barclays, Beat that quote, Compare the Market, Confused, Direct Line, Find buildings, Find contents, GoCompare, Hiscox, Moneysupermarket, More than, Nationwide, Quotezone, Swinton, Tesco, Tesco Compare, Uswitch


















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