Amazon Prime Day 2025 – predictions & tips, plus check if you can get £15 off £30

You may be eligible if you've never used the Amazon Photos app before

If you're a Prime member (excluding free trial), visit this Amazon* link to find out if you're eligible for £15 off a £30 or more spend at Amazon. If you aren't eligible, you should see the message 'Sorry, you are not eligible for this offer'.

If eligible, download the Amazon Photos app* and upload your first photo by 11.59pm on Monday 14 July to get £15 Amazon credit. It'll be valid on orders of £30 or more until 11.59pm on Friday 18 July.

Amazon Photos allows you to back up your photos and videos (up to 5GB) and is free for Prime members. You need to upload at least one photo to qualify for the £15 credit.

Amazon says within four days you'll receive an email confirming your £15 Amazon credit has been added to your account. It can be used on items sold by Amazon, excluding Amazon Resale, and can't be used towards items sold by third-parties, even if the item is marked as 'fulfilled by Amazon'. Digital products, baby and infant formula, and gift wrapping costs are also excluded. See full Amazon terms and conditions*.

If you need to free up some space on your phone, we've a whole handy guide on Free online storage.

It's a quick check to see if you're eligible for 'free' Amazon credit

If you have an Amazon account, you may be able to get £5 off a £15 spend at Amazon. It often runs promotions like this for selected customers – it doesn't reveal what the eligible criteria is, but thankfully it's just one click or tap to see if you can get it.

Check this Amazon* link when logged in – you'll see the message 'Congratulations, you are eligible for this promotion' if you can get it, or 'Sorry, you are not eligible for this promotion' if you can't. Out of the 25 Amazon accounts we checked, six (24%) were eligible, so most people likely can't get this, but it's worth a quick check if you've got a planned purchase at Amazon coming up.

If eligible, you'll need to select 'Apply promotion' before Wednesday 31 December, though as it's only valid for the first 15,000 eligible customers, it's best to do it much sooner – once activated, you'll have 15 days to use the £5 credit.

It can only be redeemed against items sold and dispatched by Amazon (not third-parties). Once you've added a minimum of £15 of qualifying items to your basket, the £5 credit will be automatically applied.

The following don't count towards the £15 minimum spend: Gift cards, Amazon Resale items, baby formula, alcoholic drinks, e-cigarettes and cartridges, digital products such as Audible, items sold on Amazon Luxury Stores, gift wrapping costs, and delivery fees.

You can only redeem the credit if all selected qualifying items have the same delivery speed, and if you decide to return a product which brings your total spend to under £15, the £5 credit will be deducted from your refund amount.

For more tips to save at the online retail giant, see our 30+ Amazon buying tricks.

You'll need to live near an Amazon pickup location and not have used one before

If you haven't had an Amazon order delivered to a pickup location before, visit this Amazon* link to check if you're eligible for £3 off a £10 or more spend (and also check you live near a pickup location). It's best to go ASAP as it's only available until 10,000 have been claimed (or 31 December 2025 if that's later).

If you're eligible, enter the code 3OFFPICKUP in the 'Your gift certificates and coupons' section at the checkout. Add a minimum of £10 of qualifying products to your basket, choose your pickup location, and you'll be able to use your £3 off to reduce what you pay. You'll need to do this by 11.59pm on 31 December 2025.

The credit can only be used on items sold and dispatched by Amazon, and it won't work on gift cards, Resale deals, digital products, Amazon devices and accessories, e-books, alcohol, baby and infant formula, e-cigarettes (including e-liquids, refills and accessories), delivery costs, and gift wrapping costs.