Veganuary deals & coupons – 60% off vegan pizza, £1 off vegan cheese, free Soreen banana loaf & more

Vegan or not, you can save money eating plant-based this month

Veganuary (where people try veganism for January) is like Christmas for vegans as it's when most of the new products and deals launch. As a vegan of over 17 years, I've handpicked the top deals and latest offers to help you save money (as well as animals and the planet). Have a scroll through, or jump to the deals:

No matter your views on veganism, January's a great time of year to take advantage of Veganuary deals simply by choosing plant-based options in restaurants or the supermarket.

Restaurant deals

Pizza Express - 50% off all pizzas via app until 25 Jan

To get this offer, download the Pizza Express Club app (via the App Store or Google Play) and sign up to become a Club member. You'll need to check-in to the restaurant and enter your table number when you get there. Before paying your bill, choose the 50% off pizza offer within the app and choose which pizza to apply it to. The offer's valid for dine-in only until closing time on Thursday 25 January.

It's valid on gluten-free and vegan versions of Classic, Calabrese, Calzone, Leggera or Romana pizzas, but NOT Duo Romana pizzas, pasta, or salad dishes. 

Ikea - £2.95/£3.95 plant balls in restaurant/frozen this month

You can order quite a few vegan options at Ikea's in-store café, but it's offering a plate of eight plant-based balls served with mashed potato, peas, and lingonberry jam for £2.95 this Veganuary.

To get it, you'll need to sign up for Ikea's free Family card. It's valid until Wednesday 31 January, but can't be used at Ikea Hammersmith or order & collection points.

You can also get Ikea's meatball alternative 'Plant Balls' to take home and cook for £3.95 (normally £4.95) until the end of January.

Las Iguanas - 2for1 vegan mains, Sun to Thu. Or 40% off click & collect orders

You can order vegan curries, fajitas, burritos, chilli and more as mains. There are also a few options for vegan tapas, or side dishes as well as desserts, but this offer's only valid on mains when you dine in.

To get it, you'll need to sign up online for the voucher. It's valid Sunday to Thursday until Wednesday 31 January, but can't be used on big event days at The O2, Wembley, Resorts World, Center Parcs or Cardiff Mill restaurants.

If you don't fancy dining in, you can also get 40% off food when you click and collect, either by ordering online, over the phone in advance, or even ordering in-store.

Bella Italia - £5 pasta dishes until 25 Jan

Bella Italia has launched two new vegan pasta dishes which are available in this dine-in offer – Lentil ragù (normally £13.59) and Butternut squash and rosemary risotto (usually £13.99). Simply mention "£5 pasta" when ordering to get the discount, which is valid until Thursday 25 January for tables of up to 10 people. It can also be used on non-vegan pastas.

  • Exclusions

    This offer's only valid from midday at some restaurants, and not available at all at the following: Center Parc sites, Edinburgh Northbridge, Bluewater, Jersey, London Paddington, London Shaftesbury Avenue, London South Kensington, London Cranbourne Street, London Irving Street, London Wellington Street, London The Strand, London Queensway sites, and London St Martins Lane.

    It's not valid on click & collect, takeaway or delivery.

The Real Greek - four dishes £13.50 per person all month

Choose four dishes, one from each section of The Real Greek's Veganuary menu, to get them at the special price of £13.50 per person. Dishes include flatbread (normally £4), hummus (normally £6), vegan meatballs (normally £7.95) and pourgouri (normally £5).

The offer's valid seven days a week for lunch or dinner until Wednesday 31 January, but can't be combined with any other discounts.

Brewdog bars - buy one get one for £1 on mains

Brewdog has brought back its popular 'buy one get one for £1' offer on burgers and pizzas, which is valid on both vegan and non-vegan options.

You'll have to pre-book, it's not valid for walk-ins or for takeaways. You can get the offer at all locations, except Gatwick and Edinburgh airports, until Sunday 18 February.

Takeaway deals

Papa Johns - 60% off pizzas until 12 February

This deal is on all Papa Johns pizzas, but you can use it to get 60% off the new limited edition 'Vegan BBQ chicken' pizza.

You'll need to select the deal you'd like in the offers section before ordering, then the stated amount will be taken off all eligible items at the checkout. Remember to factor in that Papa Johns charges an extra £1.99 for delivery, if you're not collecting your food.

Papa Johns also offer a base made from butternut squash, which is good if you're limiting gluten (but not completely gluten-free as it says there's still a risk of cross-contamination in store).

Domino's* - no special offers for Veganuary, but 2for1 on Tuesdays and normal offers apply

For a long time, Domino's was a no-go for vegans as the base contained milk, however now you can order one of several vegan Domino's pizzas. It's worth checking offers for your local branch to see if you can get anything better than the standard 2for1 on Tuesdays.

Other ways to get vegan dining discounts

You can also get 2for1 meals at thousands of restaurants between Sunday and Thursday with Meerkat Meals, and we’ve full details on how you can manipulate the scheme to get 2for1 for a year and only pay about £1.

If your phone’s with O2 or you're a Virgin Media broadband customer, log in or sign up to the Priority app and you can also sometimes get vegan offers, such as a free hot drink at Greggs (ask for soy milk). If you don't fancy the drink, Priority also gives you the option of a free Greggs vegan sausage roll, or a free vegan breakfast roll (selected shops only).

Vegan coupons including free Soreen malt loaf & £1 off Cathedral City plant-based cheese

If you cook from scratch you'll almost always end up with a cheaper dinner than at a restaurant, especially if you take advantage of some of the coupons and cashback offers available for Veganuary. Here are the top ones I've spotted:

Vegan MoneySaving meal ideas

Of course, you don't need to buy expensive brand-name vegan alternatives 24/7 to be vegan. See my MoneySaving meals for Veganuary blog where I give seven easy recipes including curry, pasta bake and burgers, which can save up to 60% versus the meat equivalents. The blog was published in January 2020 and while prices will have risen with the cost of living crisis (true also for the meat alternatives I compare prices to), the principle (and delicious taste, I promise) is the same.

Have you seen any deals on plant-based eating? What are you looking forward to trying? Let me know in the forum thread below, or on Twitter.