Birthday freebies

Free treats and discounts on your birthday

We've compiled a list of the best birthday offers and freebies, most of which you can get by simply signing up to free newsletters or loyalty cards. Offers can change and some outlets remain tight-lipped on the full details – so think of them as a bonus rather than guaranteed. If you've a birthday coming up, it might even be worth waiting to shop to make the most of these offers to max your savings.

Seen another birthday offer? Let us know in the MSE Forum or via Twitter.

0 Current Deals

Food & sweet treats

Drinks & bubbly

Beauty & pampering

  • If you sign up to the Rituals free club 'My Rituals', you'll be sent an offer for your birthday. The Rituals website says it's a 'free' shower oil when you purchase another product, but we were offered a 'free' hand soap with the purchase of another product when we tested the offer, so you could get something different.

    You can redeem the offer online via the link in the email, or use it in stores when you show your 'My Rituals' card. To get the offer, you must be subscribed to its newsletter, and add a date of birth when you sign up.

    A full-size shower oil is normally worth up to £11.90, and a full-size hand soap up to £14.90, so either way it's a decent offer. The cheapest item we found online to get the birthday 'freebie' is a 10-pack of cleansing wipes for £4.90. If you choose to redeem online, delivery's £3.90 for orders under £35.

    See all deals: Rituals (1 deal)
  • If you sign up to the free Sephora (formerly Feel Unique) rewards scheme, you can get 20% off for your birthday. It will be sent via email three days before your birthday, so you'll need to sign up in advance. It's valid for seven days from the date of issue, so you'll only have four days after your birthday to use it. There are quite a few brands which are excluded from this – see a full list in 'more info' below.

    Simply sign up, select your two favourite brands (you'll get a separate 10% discount on these) and add your date of birth. The offer isn't valid on electrical items - see full T&Cs.

    • Brands excluded from the Birthday freebie:

      111Skin, Aesop, Aime, amika, Anastasia Beverly Hills, Bali Body, Baobab Collection, Beauty Blender, Biossance, Bite Beauty, Bobbi Brown, By Rosie Jane, CeraVe, CHANEL, Charlotte Tilbury, Clarins, Clinique, Coco and Eve, COCO DE MER, Commodity, Cover FX, Danessa Myricks Beauty, Davine,s Dermalogica, DIOR, Dior Backstage, Dr Dennis Gross Skincare, Dr Jart+, Dr. Barbara Sturm, DRUNK ELEPHANT,  Drybar, Dyson, Essence, Estée Lauder, FABLE & MANE, Fenty Beauty, Fenty Skin, FOREO, Fresh, Garnier, GHD, GISOU, Glow Recipe, Grande Cosmetics, Gucci, Gxve Beauty, Hair By Sam McKnight, HERMÈS, HUM Nutrition, ILIA, Innisfree, Jo Loves, Jo Malone London, Juliette Has A Gun, JVN Hair, Kiehl's, Kilian Paris, Kopari Beauty, Kosas, KVD Beauty, La Mer, La Roche-Posay, Lancôme, Laneige, Laura Geller Beauty, LIHA Beauty, L'Oréal Men, L'Oréal Paris, L'Oréal Paris Colorista, L'Oréal Professionnel, Moroccanoil.

      The code is only valid on full-priced items, and it's not valid on electricals.

      If you were previously a member of 'Feel Unique Rewards' you shouldn't have to sign up again.

    See all deals: Feelunique (1 deal)
  • If you sign up to the free Superdrug 'Health & Beautycard' loyalty card, on your birthday you'll get triple points on purchases with no minimum spend (see full T&Cs). It's valid for 14 days from the date of your birthday.

    What else does the loyalty card get me?

    You'll also get free standard delivery on orders over £10 (norm over £15) online, exclusive offers and you can accumulate points to use as part-payment for money off at the till.

    See all deals: Superdrug (2 deals)
  • If you're a member of the Boots Advantage Card* scheme, check your email on the first of the month of your birthday, and you should receive information on how to claim double points for your birthday month via the Boots app*.

    You'll need to add the promotion manually to your Advantage Card via the app before swiping it in store, or you won't get your double birthday points. 

    • The birthday double points are not valid on infant milks, prescriptions, postage stamps, giftcards or travel/insurance/opticians/hearing care/kitchen appliances or plastic bags.

    See all deals: Boots (5 deals)
  • If you sign up to the free Space NK Ndulge loyalty card, you can get £5 off most full-price items for your birthday (see 'more info' for what's not included). It's valid from the 1st of your birthday month, to the 14th of the next month, for example, if your birthday's on 28 February your offer will be valid 1 February to 14 March.

    When we checked, there were a few items for £5, such as The Ordinary 30ml Niacinamide 10% + Zinc 1% serum, so if you purchase in-store it could be possible to get a freebie using your £5 birthday code.

    You'll need to shop with Space NK by making at least one purchase within 12 months to get this offer, as well as sign up to Ndulge (stating the day and month of your birthday) at least six weeks before your birthday. See FAQs for more information.

    • This offer excludes: The Space NK Advent calendar, gift cards, Sale, Vintner’s Daughter, Tata Harper, Diptyque, Dr Dennis Gross Electricals and The Ordinary. 

    See all deals: Space NK (1 deal)

Clothing & fashion discounts

Other discounts & freebies

Kids birthday treats

  • Sign up online at stationery and lifestyle brand Smiggle to join its VIP club and you could get a £5 off £20 spend for your child's birthday. You'll also get 20% off full-priced items for signing up which expires within 30 days. Your £5 off £20 voucher will be sent out on the first of the month, so you'll need to sign up over a month in advance.

    The offer's valid until the end of the birthday month, and you can only sign up one child per account. See FAQ for more information on how to get a birthday code, and full T&Cs.

    MSE Rhiannon says:

    Smiggle has changed its offer so there's now a minimum £20 spend, so you might be able to get a better deal elsewhere, or with the initial 20% off voucher you get for signing up, depending on the amount you're intending to spend.

    See all deals: Smiggle (1 deal)
  • If you go online to kids TV channel CBeebies, you can find information about how to send in a photo of a birthday card for your child which might be read out on air, or the video on the website above. You can't download the video, and it will change every 24 hours so be sure to check on the date of your child's birthday to see if you've been included.

    You'll need to upload a photo of the card via the link above at least three weeks before the birthday – it should be landscape and only have your child's first name and age on the front of the card. You can also include a message and the date of the birthday. Be sure there aren't any identifiable logos (eg, on a school jumper) in the photo.

    See all deals: CBeebies (1 deal)
  • If you sign up to the Build-A-Bear Workshop loyalty scheme, on your child’s birthday they can make a bear in-store (normally £14) and pay their age in pounds. For example, three-year-olds get a bear for £3.

    How do I get this offer?

    • Sign up to the free Bonus Club loyalty scheme, online in advance or in-store – a grown-up will have to do this.
    •  A child under 14 should attend during their birthday month with a grown-up aged over 18 to claim a discounted bear (you can't claim this offer online).
    • Let the workshop know you're celebrating a birthday to get this offer.

    As the special birthday bears in this offer are normally £14, it's for kids aged under 14 years.

    Build-A-Bear says no proof of age is needed – it’s done on trust – but you might be told to get stuffed if you try telling them your 12-year-old is six.

    Which bears can I get and how much are they normally?

    The offer only applies to the Make-Your-Own Birthday Treat Bear, when visiting a store. You'll get a special birthday heart for your bear, a birthday hat and sticker, and you can take a photo with special birthday props.

    You'd need to pay for any clothing, accessories, sounds or scents you choose to add. If your child's under one, you'll pay £1.

    For full T&Cs, see Build-A-Bear's Count Your Candles page.

    See all deals: Build-A-Bear (1 deal)
  • If you create an account with The Entertainer* and register your child to 'Toybox Rewards' (replacing 'Jack's Birthday Club'), for their birthday you’ll receive a code for 10% off an order up to £400 (see help pages for more info).

    Make sure to sign up at least three weeks before your child's birthday, as that's when the offer's first sent, or you won't receive the discount until the following year. The discount expires at midnight on the day of the birthday, so be sure to use it before then.

    MSE Rhiannon says:

    The Entertainer has changed not only the name of its club, but reduced the birthday discount from 20% to 10%, so check prices before you buy as you may be able to get a better deal elsewhere.

    See all deals: The Entertainer (1 deal)